Top Free Shopify Email Marketing Apps 2025

Automizely Email Marketing, SMS is a comprehensive platform providing world-class sales and marketing tools through an intuitive portal, offering advanced features like AI-powered product recommendations, countdown timers, and promotional bars. It serves to create interactive experiences that enhance sales, all effortlessly and without technical expertise.

• AI-powered product recommendations: Suggests products based on customer behavior to increase sales.
• Personalized, automated email flows: Tailors marketing emails based on customer shopping activity to enhance engagement.
• A/B tests and performance monitoring: Allows easy testing and tracking of marketing strategies from a single dashboard.
• Built-in CRM: Enables the creation of meaningful customer segments for targeted marketing efforts.
• No-code, unified platform: Combines multiple marketing app functionalities, simplifying the user experience.

The app stands out for its exceptional customer service, as evidenced by numerous 5-star reviews. Users praise the helpfulness and responsiveness of support agents like Shaim and Jai. They also appreciate the app's ease of use, intuitive interface, and comprehensive functionality, which meet diverse marketing needs without complication.

Yotpo Email Marketing & SMS is a versatile tool for brands looking to grow efficiently with pay-as-you-send pricing. It offers over 300 templates and a drag-and-drop editor, making it easy to design impactful email and SMS campaigns. The app automates tasks to enhance customer engagement and provides AI-driven assistance for writing, scheduling, and product recommendations.

• Flexible Pricing: Benefit from a pay-as-you-send pricing model that helps brands grow without incurring excessive costs.
• Comprehensive Template Library: Access over 300 email templates, coupled with a user-friendly drag-and-drop editor featuring built-in Canva.
• Automation and AI Integration: Automate workflows like emails and texts, and leverage AI to improve message quality, timing, and audience targeting.
• Powerful Segmentation: Create targeted messaging by segmenting your audience based on shopper data for personalized communication.
• Outstanding Customer Support: Enjoy exceptional and efficient customer service based on user reviews, ensuring a seamless experience.

Yotpo Email Marketing & SMS is praised for its exceptional customer support team, with multiple reviewers highlighting the knowledge and helpfulness of agents. Users appreciate the quick resolution of issues, guidance offered during setup, and the app's capability to effectively streamline marketing efforts, ultimately boosting business efficiency and customer engagement.

Trustoo.io Product Reviews App is a fully customizable solution by Channelwill that enhances brand reliability through social proof. The app automatically collects product reviews with photos, displays them in visually appealing widgets, and facilitates organic search traffic to attract new customers. It offers 24/7 multilingual support and customer referral features to boost trust and informed purchasing decisions.

• Customizable Solutions: Offers full customization to align with your brand's identity, ensuring a cohesive brand experience.
• Automatic Review Collection: Collects product reviews with photos automatically, streamlining the feedback process.
• Visually Appealing Display: Displays reviews in attractive widgets, fostering trust and aiding in purchase decisions.
• Multilingual Support: Provides 24/7 support across multiple languages, ensuring accessibility for a global audience.
• Organic Traffic Boost: Enhances visibility through customer referrals and shares reviews on social media, increasing organic traffic.

Outstanding customer reviews highlight Trustoo.io's ease of use, feature-rich nature, and exceptional customer support. Users appreciate the app's intuitive interface, effective review management, and seamless customization options. The customer service experience, particularly with representatives like Faith, is frequently praised for its professionalism and efficiency, making Trustoo.io an invaluable asset for Shopify stores looking to enhance credibility and customer satisfaction.

Omnisend Email Marketing & SMS is an automation app designed to help Shopify merchants enhance their sales. It provides various tools for building email lists through landing pages and popups, creating visually appealing emails using pre-built templates, and personalizing communications with automated workflows like abandoned cart and welcome messages. The 24/7 support ensures all users receive assistance, enhancing their marketing effectiveness.

• Email and SMS Campaigns: Easily create and send diverse campaigns, including newsletters and promotional messages, to reach global audiences.
• List Growth Tools: Utilize exit-intent popups, spin-to-win, and other sign-up forms to expand your email list effortlessly.
• Ready-Made Templates: Access a variety of pre-designed email templates for seasonal promotions and more, with no coding required.
• Automated Workflows: Set up automated processes like abandoned cart and welcome emails with just a click to drive conversions.
• 24/7 Support: Enjoy around-the-clock assistance via email and live chat, even on the free plan, ensuring uninterrupted usage.

The app's outstanding advantage, as highlighted in user reviews, is the exceptional customer support provided by the team. Omnisend's support staff, including individuals like Baarath, Deniz, Kayque, and others, consistently receive high praise for their responsiveness, helpfulness, and expertise. Users also appreciate the app's affordability and extensive feature set, which makes it easy to implement effective marketing strategies effortlessly.

Avada Email Marketing is a versatile tool for merchants aiming to convert visitors into long-term customers through omnichannel marketing, utilizing email, SMS, push notifications, and WhatsApp. Its extensive features include smart mail, automation workflows, mass mail, sales popup forms, and more.

• Automation Workflows: Efficiently manage tasks like abandoned cart emails, welcome messages, and more through predefined automation workflows, enhancing user engagement.
• Omni-channel Marketing: Engage customers across multiple platforms including email, SMS, push notifications, and WhatsApp for comprehensive reach.
• Personalization: Improve message relevance through features like segmenting contacts and offering product recommendations tailored to individual customer preferences.
• A/B Testing & Analytics: Optimize campaigns through testing and detailed insights, ensuring effective marketing strategies and decision-making.
• Intuitive User Interface: User-friendly design that simplifies navigation and setup, reducing onboarding time and effort.

The app's reviews highlight its outstanding customer support and user-friendly interface as key advantages. Customers frequently appreciate the prompt and efficient assistance provided by team members like Hana and Audrey, enhancing their overall experience. The app's ease of use combined with a supportive help center makes it a highly recommended choice for improving email marketing efforts.

Amplified Email & Abandon Cart is an essential platform for email and SMS marketing, enabling businesses to connect with customers effectively through personalized campaigns. It aims to boost sales and expand audiences without additional ad spend, catering to both emerging and established brands.

• Professionally Designed Templates: Get started quickly with 80+ email and SMS templates that are ready to use.
• Advanced Email Editor: Create and customize emails effortlessly with a powerful and intuitive editor.
• Automated Re-Marketing: Streamline welcome and abandoned cart flows with automated email and SMS solutions.
• Personalized Segmentation: Use audience segments to make content more personalized and relevant.
• Seamless Integrations: Easily integrate with your favorite apps and themes for a cohesive marketing strategy.

Based on rave reviews, Amplified's standout advantages include its ease of use, extensive template library, and excellent integration capabilities, ensuring a smooth and effective marketing experience. Users highlight its ability to increase conversions and simplify complex marketing tasks.

ONE: AI, Email & SMS Marketing is an all-in-one Shopify app designed to transform ad traffic and existing customers into repeat buyers. It streamlines marketing efforts by integrating SMS/email marketing with features like one-page checkout upsell, pop-ups, discounts, rewards, and analytics. Compatible with various tools, it personalizes customer journeys for both Shopify Plus and Basic stores, helping businesses scale efficiently.

• AI Assistant: Enhances marketing strategies by turning ad traffic into repeat customers using AI-driven insights.
• Unified Marketing: Combines SMS and email marketing with features like pop-ups and discounts for a seamless marketing approach.
• One-Page Checkout Upsell: Increases sales with one-click upsell and cross-sell product recommendations at checkout.
• Comprehensive Analytics: Offers in-depth analytics, A/B testing, and rewards programs to optimize marketing campaigns.
• Third-Party Integration: Connects with tools like Mailchimp, Klaviyo, and SMS Bump for a fully integrated marketing ecosystem.

Users consistently praise the app for its outstanding customer support, noting the quick response and efficient problem-solving even during peak times. The ease of setup and the responsiveness of the support team, particularly during busy periods, make it a highly recommended tool for any Shopify store aiming to enhance its marketing efforts.

Shopify Email enables merchants to create customized, branded emails quickly using a user-friendly drag-and-drop editor. With sales-focused templates, you can showcase products, prices, and checkout links directly from your store. The app includes pre-built automation templates to optimize email delivery times, allowing users to segment customer lists effectively and manage campaigns within Shopify.

• Drag-and-drop editor: Allows users to create personalized emails effortlessly and in no time.
• Sales-focused templates: Showcase products, prices, and checkout links directly from your store within emails.
• Pre-built automation templates: Automate email delivery at optimal times, increasing reach efficiency.
• Seamless integration with Shopify: Manage all email campaigns directly from the Shopify platform.
• Comprehensive analytics: Track performance metrics such as click-through rates, purchases, and customer engagement.

Shopify Email is praised for its simplicity and efficiency, making it especially suitable for beginners in email marketing. Users appreciate the intuitive interface and relevant templates, which significantly save time and effort. Integrated analytics and automation features further enhance its appeal, as they allow for improved customer engagement and campaign optimization. With its affordability and user-centric design, Shopify Email offers excellent value and satisfaction.

Seguno Email Marketing is a powerful tool designed to streamline email marketing efforts for Shopify users. It allows shop owners to create engaging emails, automate sends, and track marketing success effortlessly from within the Shopify platform. With features like Back in Stock alerts and embedded Canva for design, Seguno saves time and minimizes potential errors.

• Shopify Integration: Seamlessly works within Shopify, granting easy access to segments, discounts, and products.
• Automation Series: Offers a comprehensive library of pre-built automation series, including Back in Stock alerts.
• Intuitive Design Tools: Create beautiful emails quickly using Canva embedded in a full-screen editor.
• Deliverability and Spam Protection: Built-in tools ensure secure delivery and guard against spam.
• Expert Support: Receive prompt, personalized support from knowledgeable email marketing experts.

Seguno Email Marketing receives high praise from users for its user-friendly interface, powerful features, and exceptional customer support. Reviews highlight the app's ease of setup, effective email campaigns, and intuitive drag-and-drop editor. Users particularly appreciate dedicated support from experts who promptly respond to inquiries and offer valuable assistance, making it a highly recommended choice over other email marketing tools.

Klaviyo: Email Marketing & SMS is a comprehensive platform designed for highly targeted, personalized emails and texts that enhance sales and foster smarter digital relationships. It integrates data from over 350 sources to streamline multi-channel customer interactions, allowing quick startup and continuous improvement with advanced AI tools and templates, all accessible with a single login.

• Data Integration: Centralize your data from over 350 integrations for seamless connection across all channels.
• AI Tools: Utilize built-in AI tools to start quickly and continually enhance email and SMS campaigns.
• Personalization: Create personalized email and SMS flows using historical and real-time data.
• Proven Templates: Access a variety of omnichannel templates for different scenarios like Welcome, Back in Stock, and more.
• Comprehensive Support: Benefit from on-demand and live assistance along with proven peer benchmarks.

Klaviyo is hailed for significantly simplifying email marketing processes, offering robust features and integrations, particularly with Shopify. Users commend its ease of use and the exceptional support team that provides instant and comprehensive assistance. Many reviews highlight increased efficiency and sales, with users appreciating frequent learning opportunities through tutorials and webinars.

Flowio Email Marketing, Pop Up is an all-in-one solution designed to boost sales through omnichannel marketing while reducing the workload. The app offers a suite of tools including Pop-up, Email, SMS, and Live Chat, seamlessly combining them to enhance the customer experience.

• Pop Up: High-converting pop-up templates designed to easily capture emails and grow your subscriber list.
• Email/SMS Campaign: Quickly send personalized emails and SMS messages using beautiful, customizable templates.
• Marketing Automation: Automatically send emails, SMS, and chat messages based on customer interactions to improve engagement.
• Contact List Management: Efficiently manage and segment your contacts, with integration capabilities such as syncing with Google Ads.
• Live Chat: Engage and support your customers efficiently using live chat or mobile apps to enhance customer satisfaction.

Based on user reviews, Flowio stands out for its user-friendly interface and comprehensive suite of marketing tools. Users appreciate the seamless integration of different channels which significantly enhances the customer experience. The app's capability to automate marketing tasks efficiently is noted to drastically reduce the workload, allowing businesses to focus more on strategic initiatives.

Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Experience responsive designs, robust traffic segmentation, workflow automation, and more at your fingertips to create personalized website experiences that convert.

• Lead Capture: Target new visitors to grow your email/SMS lists effectively.
• Flows: Utilize the drag-and-drop workflow builder for a comprehensive view of the customer journey.
• Segmentation & Targeting: Create any targeting scenario with advanced audience segmentation.
• Quizzes: Collect valuable data from visitors while providing an engaging, interactive experience.
• Recover Abandoned Carts: Use exit offers to reduce bounce rate and drive sales.

Justuno has received glowing reviews, often praised for significantly boosting conversion rates. Users particularly appreciate the creative support and strategic insights offered by team members like Miranda. With a user recommendation rating of 5/5, Justuno stands out as a game-changing tool for enhancing brand growth and sales.

CM Commerce: Email Marketing combines robust email marketing with user-generated content to engage customers and build brand trust. It seamlessly integrates with Shopify to sync customer and order data for dynamic customer profiling and effective email campaigns.

• Seamless Shopify Integration: Instantly syncs all customer and order data to create up-to-date profiles and list segments.
• User-Generated Content Tools: Engages customers by incorporating their content into marketing strategies.
• Abandoned Cart Emails: Reduces cart abandonment and enhances revenue by sending reminder emails.
• Email Campaign Optimization: Allows you to enhance your most opened and clicked campaigns for better results.
• Personalized Branding: Helps build subscriber lists and send tailored branded campaigns to increase engagement.

Users highly praise CM Commerce: Email Marketing for its ease of use, effective Shopify integration, and ability to significantly increase sales through personalized email campaigns and automated features like abandoned cart reminders.

Mailchimp Forms is a seamless tool for Shopify merchants to capture leads and synchronize them with their Mailchimp accounts. This app allows users to craft personalized offers and reach specific audiences using advanced targeting features. It enhances email list growth with numerous form and landing page templates and supports customer engagement across the sales funnel through email automations.

• Advanced targeting: Utilize advanced display rules and geo-location targeting to reach the right audience effectively.
• Extensive templates: Access hundreds of form and landing page templates designed to optimize eCommerce lead conversions.
• Email automation: Streamline customer engagement with automated welcome emails and newsletters, enhancing communication across the sales funnel.
• Lead capture efficiency: Implement lead capture forms with exit-intent to maximize opportunities to convert visitors into leads.
• Email verification: Use advanced lead email verification to ensure the accuracy of captured leads, maintaining a high-quality email list.

Mailchimp Forms has received praise for its user-friendly interface and robust integration with Shopify, allowing seamless lead management. Users appreciate its wide range of templates and efficient email automation features, highlighting its effectiveness in boosting eCommerce sales and improving customer engagement.

The Reputon Customer Reviews App helps businesses gather more reviews on various third-party platforms like Google, Facebook, Trustpilot, and more. It enables sending follow-up emails to customers for reviews, redirects dissatisfied users to a private feedback form, and utilizes AI-personalization for email templates. Additionally, it features a 'Rate Us' widget for online stores and targets past orders to boost feedback.

• Multi-Platform Support: Collects reviews from numerous platforms such as Google, Facebook, and Yelp to improve online presence.
• AI-Personalization: Uses artificial intelligence to customize follow-up emails, enhancing customer engagement.
• Feedback Management: Redirects unhappy customers to a private feedback form, preventing public negative reviews.
• Rate Us Widget: Integrates a review widget directly on the storefront to encourage customer feedback.
• Past Order Outreach: Sends review requests to past customers, increasing review volume over time.

Based on user reviews, the Reputon Customer Reviews App stands out for its simplicity, effectiveness in pulling positive reviews, and cost-efficiency compared to competitors. Users appreciate its ability to improve their reputation while addressing issues promptly, highlighting its capability to clarify customer concerns and prevent misunderstandings.

Mailchimp: Email & SMS enhances your Shopify store’s performance with AI-driven marketing tools. It helps you boost sales by sending targeted emails, leveraging actionable insights, and utilizing a robust CRM. Engage customers who express interest through personalized campaigns and SMS reminders to drive repeat purchases.

• AI-Powered Campaigns: Use AI-generated content and images for emails and SMS to save time and boost efficiency.
• Predictive Segmentation: Target ideal customers with predictive analytics for improved retention and repeat business.
• Shopify Integration: Seamlessly connect Mailchimp with Shopify, Shopify Plus, and POS to bolster business growth.
• Behavioral Automation: Automate cart reminders, upsells, and win-backs based on customers' shopping behaviors.
• Performance Analytics: Gain insights into campaign effectiveness in terms of revenue generation and customer engagement.

The app’s outstanding advantage is its exceptional support team, frequently highlighted in reviews for their helpfulness, promptness, and professionalism. Users consistently praise team members like Clarisse, David, and Dean for providing effective assistance, whether it be resolving issues or aiding integration, making the service invaluable. Highly rated support ensures a smooth customer experience and instills confidence in utilizing the app for marketing success.

Amazon Reviews by Appio is an app designed to directly import customer reviews from many sources such as Amazon, AliExpress, and eBay. It collects both positive and critical feedback, displaying them through beautifully designed widgets that seamlessly blend with any Shopify store theme. Additionally, it offers integration with Google Shopping Feed and email marketing tools, emphasizing the importance of reviews and ratings.

• Multi-source import: Effortlessly import reviews from Amazon, AliExpress, eBay, and more to enrich product insights.
• Customizable widgets: Gorgeous and advanced widgets allow for easy customization to match any store theme.
• Email marketing integration: Automate review request emails based on your Shopify settings to enhance customer engagement.
• Google Shopping integration: Supports Google Review Snippet and product feeds for increased visibility and traffic.
• Simple interface: Clean, intuitive interface ensures a smooth user experience and easy setup.

Amazon Reviews by Appio stands out for its easy integration process, visually appealing and user-friendly interface, and the ability to quickly import reviews. Customers appreciate the efficient and responsive support team, which enhances the overall user experience. Many users report increased traffic and higher conversion rates since using the app, making it an invaluable tool for Shopify store owners.

OrderlyEmails: Email Templates is an app designed to elevate Shopify's standard email designs by allowing users to customize order notifications with their own branding, content, and promotions. It aims to turn basic Shopify emails into powerful marketing tools with professional designs that enhance customer communication and drive sales.

• Polished brand experience: Upgrade from the standard Shopify email templates to more refined, branded emails.
• Custom in a click: Easily add logos, colors, and fonts with the Magic Designer tool.
• Sell More: Enhance order emails with post-purchase discounts, product recommendations, and upsells.
• No limits: Supports multi-currency, quick translation, and country-specific settings.
• Instant impact: Achieve rapid results without the need for coding or design skills.

OrderlyEmails stands out for its user-friendly interface and exceptional customer service. Users appreciate the app's simplicity and the personalized support from the Orderly team. With seamless integration and a strong focus on enhancing brand communication, the app is praised for improving client interactions, as reflected in its outstanding reviews and high ratings.

Wishlist Plus is an app designed to help merchants boost sales by allowing customers to bookmark their favorite products for future purchase. It includes powerful email campaigns triggered by events and offers extensive APIs for customized wishlist features. It enhances customer retention with a guest wishlist feature that requires no login, and enables users to share their lists via various digital channels. The app integrates seamlessly with leading email services and data platforms, while providing responsive customer care to tackle any technical issues.

• Guest Wishlist Feature: Customers can create wishlists without needing to log in, reducing barriers and improving user experience.
• Customization through APIs: Merchants can tailor the wishlist features specifically for their audience using comprehensive APIs.
• Event-Triggered Email Campaigns: Automated campaigns can be set up for stock alerts, price drops, and more to engage with customers timely.
• Easy Sharing Options: Wishlists can be easily shared through email, text, and social media, enhancing social engagement and reach.
• Extensive Integration Capabilities: Seamless integration with email services and data platforms facilitates better communication and data handling.

Wishlist Plus receives outstanding reviews for providing an excellent customer support experience, praised for quick responses, problem-solving capabilities, and willingness to assist with customization requirements. Customers appreciate the easy installation process and how the app seamlessly integrates with existing store designs. The team's dedication to customer satisfaction and integrity in handling issues enhances user confidence and satisfaction, making it a highly recommended tool for online stores.

POWR Email Popup Sales Pop Ups is an all-in-one solution for boosting sales, promoting discounts and coupons, and growing your email list. It offers customizable popups for discount and newsletter signups, helping you capture leads and build customer relationships. With features like cart abandonment and urgency popups, it builds trust and excitement around your brand, integrating seamlessly with platforms like Mailchimp, Klaviyo, and Zapier.

• Customizable Popups: Design popups with images, GIFs, and custom styles to match your brand.
• Cart Abandonment and Urgency Popups: Minimize missed opportunities by encouraging conversions with urgency-inducing popups.
• Email Platform Integration: Easy integration with Mailchimp, Klaviyo, Zapier, and more for a smooth workflow automation.
• Multiple Popup Types: Offers variety including announcements, exit intent, countdown timers, and promotional popups.
• Comprehensive Targeting and Reporting: Utilize advanced targeting, triggers, and detailed reports for effective popup management.

The app’s outstanding advantages include exceptional customer service that swiftly addresses user queries and issues. Reviewers praise the knowledgeable and responsive support team, making the app easy to use and effective for creating professional-looking popups on platforms like Shopify. The app is lauded for its communication and quick, effective support service.