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Klaviyo: Email Marketing & SMS logo

Klaviyo: Email Marketing & SMS

Develop by Shopify

$15-$20

/ Month
Free plan available

Power smarter digital relationships with email marketing & SMS

Revenue tracking
Segmentation
Personalized emails
Product reviews
Sms campaigns
Omnichannel templates
Ai tools
300+ integrations
Real-time data

About Klaviyo: Email Marketing & SMS

Launched Sep 19, 2012

Categories

Synctrack AI Order Tracking logo
(68 Reviews)
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Introduction Video

Description

Grow smarter with AI-powered marketing and service automation for email marketing, SMS, and more.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers. more
  • Unify and activate real-time data from Shopify and 350+ apps across the journey
  • Use Marketing Agent to read your site and build launch-ready on-brand campaigns
  • Create AI-powered segments and flow triggers using historical and real-time data
  • Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups
  • Turn service moments into shopping moments with Customer Hub and Customer Agent

Pros

  • Highly targeted, personalized emails and texts
  • 350+ integrations for centralized data
  • Built-in AI tools and proven automation templates
  • On-demand and live assistance
  • Easy to use and professional
  • Great for increasing sales and revenue
  • Strong customer support team
  • Seamless integration with Shopify
  • Advanced features for segmentation and learning
  • Real-time revenue data per campaign
  • Time-saving with automated email flows

Cons

  • Expensive for small businesses
  • Issues with account management
  • Customer support can be unresponsive or slow
  • Billing issues and lack of proration
  • High minimum cost for entry-level plans
  • Some features can be confusing
  • Problems with API migrations
  • Template and email display issues on free plan

Top Helpful Reviews

Vermont Nut Free Chocolates

Jan 09, 2026  on Shopify

Disappointed in my experience with Klaviyo so far. The templates are quite poorly designed. Even the most basic templates, like for order confirmations, contain a lot of errors. I have been in constant contact with support trying to get them to include basic information that should be included automatically. For example, dynamic products were not being pulled in at all, so customers were not able to see what they purchased. This was simply an error with their template. Once we had that resolved, there was still a lot of missing information (like product variant flavors, apartment address lines, etc.) Little things that you may not notice while building, until customers complain. It took 3 support cases to get an order confirmation that simply has the correct products listed and the customers full shipping address... You cannot trust your onboarding specialist to check your emails or flows either. I had mine check our order confirmation flow multiple times before going live. She assured me we were all set and we set the flows to LIVE, and it simply did not work! She missed a key trigger that was keeping the emails from sending. We did not discover this until customers complained about missing confirmations. Again, so disappointed in the quality of the templates and the support i've been provided. While Klaviyo has all the latest and greatest features, some of the most simple and important things are severely lacking! I've used free email builders that have better designed templates.

SGCCOSMOTECH

Jan 09, 2026  on Shopify

I’ve really enjoyed using Klaviyo for email/SMS marketing. It’s flexible, easy to work with, and makes it simple to build targeted flows based on real customer behavior. The reporting and deliverability tools are solid, and the support team has been responsive and helpful whenever I’ve needed assistance. Overall, it’s a reliable platform that scales well as your business grows.

528 Innovations

Jan 07, 2026  on Shopify

We are unsatisfied by the set up and ease of use of the Kaviyo SMS app. We have been locked out of our account and cannot access the app or are unaware of our status and customer service has not responded to requests to unlock account. Rating Poor, unresponsive, challenging to use.

French Lady

Jan 03, 2026  on Shopify

I’m really unhappy with this app so far. Expecting users to pay for basic human assistance is unacceptable and leaves a very poor impression.

SelfGem

Dec 30, 2025  on Shopify

Atrocious customer service that has no basic knowledge. They don't even know what z-index means. Also, the smart translate feature is completely buggy. It translates some parts and leaves out others. Even mixes languages within 1 email. Ive been using Klaviyo now for 2 months and was better off with Omnisend. It was also cheaper with basically the same functions. What a waste.

Southshore Adornments

Dec 16, 2025  on Shopify

Terrible app, we used to use it for sign ups, haven't used it since 2021, when after i deleted the app, thousands of fake emails got added to the list. I've been trying for hours to delete ALL customer's data, as well as all these bot email accounts with no success, can't even get support for it and refuse to pay to get it. the profile maintenance page is blank. just trying to comply with the LAW on customers data

AlphaMarketplace

Dec 15, 2025  on Shopify

I have paid for a plan and in the same date they have created me an invoice and i have told them that the invoice is incorrect and it needs to be changed, they said that the past invoice cant be changed, only the future ones if i modify in the settings the company name, etc. But i have requsted this in the same date when they have created my invoice, i dont understand why it cant be modify, its unbaliveble how they cant change the invoice.

Pure Peony

Dec 10, 2025  on Shopify

Super easy to use and fantastic return on investment. Able to segment customers any which way we want so we can keep our customer engagement personal and relevant. Easy to set up and track impact of campaigns and flows.

Nisolo

Dec 02, 2025  on Shopify

I've been using Klaviyo for the last 5 years or so at various brands and what I always say to people considering the platform is that the level of support offered by the Klaviyo team is next level. I've pretty much had to learn what I know by teaching myself from articles from the help center or hopping on a live chat with an agent and they are always so wonderful and willing to help troubleshoot problems or sanity check logic when building flows, segments, etc. if they can't help you in the moment, they are always so thorough and on it with the follow ups. They're the best!

The Squad Bots

Nov 30, 2025  on Shopify

Unbelievably non intuitive. Wouldn't text me for previewing the SMS email. Also, the form just simply wouldn't go onto my website. It didn't show up for me, would show up randomly for others, and the preview, and the final design on the website were completely different

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