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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Reviews (3,345)

Overall rating
4.6

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

Puakenikeni Designs

Mar 22, 2025  on Shopify

The standard for e-commerce email marketing. Has the best functionality and analytics for what e-commerce businesses need.

Kalizeh

Mar 20, 2025  on Shopify

New to this app. Took me awhile to figure it out, but once I did. it seems to be a great app. I'm still learning more about it, but so far haven't ran to any issues.

Minidini

Mar 20, 2025  on Shopify

Terrible customer service and it is not worthy for your money! Also, they do not return your money if you pay and decide to cancel the plan (we cancelled at the same day as we were charged and they have told us that are not refunding! !!)

Premium Blend Brand

Mar 19, 2025  on Shopify

Between the information I received from my business mentor whose has worked closely with many business owners and people who use this platform, it was a no brainer. O totally would recommend it to anyone whose starting a business and need email and sms blast like these guys do.

Koa Organics

Mar 17, 2025  on Shopify

Best ever app I wouldn't be without this invaluable tool. Integrates so well with Shopify, the amount of information I can get about my customers is amazing.

SheerSanté

Mar 16, 2025  on Shopify

Dishonest company! They send emails claiming you can adjust your plan (which they auto-upgrade), but it’s a lie. I will open a chargeback with my bank! Do not use their services for emails. They make everything complicated just to take your money.

ũnbeaten performance

Mar 16, 2025  on Shopify

Best emailing tool on the market. Although pretty new to emailing, it was super easy to navigate in the system, set all the flows and campaings. Customer service is great too (I would just switch off Kira, these ai assistants are still more annoying than helping)

2 Hounds Design

Mar 14, 2025  on Shopify

Danielle, was able to help us figuring out an issue with an integration and even creating a custom flow (in draft) with all the proper settings to filtering list and actions by profiles to be included in the flow.

arnhildskatvedt.com

Mar 13, 2025  on Shopify

KLAVIYO fungerer meget bra for kundene i nettbutikken min. Foreløpig bruker jeg nyhetsbrev, men tenker også å prøve SMS etterhvert. Det blir til de norske kundene. Jeg har kunder fra hele verden, og det er enkelt å lage segmenter og lister til de ulike kundene. Nå har nyhetsbrev blitt kjekt å lage, og flows fungerer også fint.

Caddis

Mar 12, 2025  on Shopify

I have been using Klaviyo for over 8 years at this point and am a massive fan. Why? Easy to use, great value for the money, integrates with everything and a stellar support and customer success teams. Look no further!

Barneys Salon Supplies

Mar 12, 2025  on Shopify

Klaviyo is hands down the best for email marketing and reporting! With 15+ years in the game and experience with five other platforms, I can say Klaviyo is the simplest, most efficient, and a total time-saver. Plus, it seamlessly integrates with Shopify—a must-have!

Huron

Mar 10, 2025  on Shopify

Support team was extremely helpful and thorough in their assessment of the issue my team was facing. Platform is super easy to use and CX is great. Highly recommend!

WallArk

Mar 10, 2025  on Shopify

They have become greedy! I don't post to nearly all active profiles, which is how pricing works these days. Pricing would be fairer according to the number of emails sent. In addition, the branded custom fonts added have disappeared. With Shopify, you can send emails with generic fonts for much cheaper and even free. Klaviyo's customer service is really bad "we are happy to help" but no help actually comes. I've been a customer since 2018, but now I think I'll switch apps!

CustomJerseysPro

Mar 07, 2025  on Shopify

Their new charging rules are very user-unfriendly, and their customer support is very poor, and the response efficiency is very low. Friends who want to use it, please consider carefully!

Mama Nova

Mar 07, 2025  on Shopify

I have been using this app for some time now for multiple webshops. We do not focus so much on sending email campagnes so using a lower tier plan always was fine for us. Just before they announched upgraded their plan systems (ofc in a way they would end up making much more), we decided to up our plan ourselves for one store to start creating more campagnes and see if that would stick. So we got an email saying: our plan is 100 going to 150 with discount 25 = 125. Which is doable. Now just a few days after all the changes, it appeared that we grow just enough to go up in plan again. which means we are now paying 200 (-25) = 175. After deleting some sleeping customers it is not able to go back to the plan they told us we would be in. Basically we went from paying 30 a month to 175 a month in less then half a year. I guess having tons of customers and earning millions is not enough. Getting it from the small webshops you try to help is the way to go. I am definitely going to explore sending mails with shopify itself. Great service and very excited about the big guys trying their best to keep it real.

Makera

Mar 07, 2025  on Shopify

I've used Privy, Omnisend in the past and finally migrated to Klaviyo. It's the ultimate Email Solution. Every function you can think out, Klaviyo had make it happen. And the service people are helpful and friendly. 5 Stars! Recommend!

BELLAMARQUE

Mar 05, 2025  on Shopify

Very dishonest company, emails are sent out claiming you can adjust your plan (because they auto upgrade you) I was told I can surpress my lists only to be told later you are no longer able to surpress lists. They refused to give me a refund so I am taking up with the bank!! Do not use them for emails! They make it very complicated to take your money.

Subtly Anxious

Mar 02, 2025  on Shopify

Really easy to use program and has useful reports on conversions and how to grow using the growth tools

Buy Natural Skin Care

Feb 27, 2025  on Shopify

I can't believe they are starting to bill based on "active profiles" instead of emails / sms sent. What an absolute money grab that doesn't help businesses grow! Limit Customer / Merchant Growth = Limit Klaviyo's Growth. Not sure why that isn't straight forward. Going public for them was a mistake if this is the direction they chose! Come on Klaviyo! Get it together or lose a lot to your competitors.

Reina Rebelde

Feb 26, 2025  on Shopify

Been using them for over 3 years. Between the price changes and the declining customer support, not to mention the LOW deliverability that they have, it is not worth it -- save your money and go elsewhere.

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