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In the competitive world of eCommerce, harnessing the power of email marketing is crucial for driving customer engagement and increasing sales. Shopify, one of the most popular eCommerce platforms, offers a vast array of apps to help businesses reach their audience effectively. Our curated list of the Top 20 Shopify Email Marketing Apps is designed to guide you through the best email marketing tools available today. These apps offer a variety of features, from automated campaigns and segmentation to customizable templates and in-depth analytics. Whether you are a small business or a large enterprise, these apps provide scalable solutions to enhance your email marketing efforts. Integrating the right app with your Shopify store can transform your marketing strategy, making it more personalized and efficient. Let's explore the apps that can help you connect with your customers like never before.

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6,394 Reviews
AfterShip Email Marketing,SMS cover

Automizely Email Marketing, SMS is a comprehensive platform providing world-class sales and marketing tools through an intuitive portal, offering advanced features like AI-powered product recommendations, countdown timers, and promotional bars. It serves to create interactive experiences that enhance sales, all effortlessly and without technical expertise.

  • AI-powered product recommendations: Suggests products based on customer behavior to increase sales.
  • Personalized, automated email flows: Tailors marketing emails based on customer shopping activity to enhance engagement.
  • A/B tests and performance monitoring: Allows easy testing and tracking of marketing strategies from a single dashboard.
  • Built-in CRM: Enables the creation of meaningful customer segments for targeted marketing efforts.
  • No-code, unified platform: Combines multiple marketing app functionalities, simplifying the user experience.

The app stands out for its exceptional customer service, as evidenced by numerous 5-star reviews. Users praise the helpfulness and responsiveness of support agents like Shaim and Jai. They also appreciate the app's ease of use, intuitive interface, and comprehensive functionality, which meet diverse marketing needs without complication.

6,036 Reviews
Omnisend Email Marketing & SMS cover

Omnisend Email Marketing & SMS is an automation app designed to help Shopify merchants enhance their sales. It provides various tools for building email lists through landing pages and popups, creating visually appealing emails using pre-built templates, and personalizing communications with automated workflows like abandoned cart and welcome messages. The 24/7 support ensures all users receive assistance, enhancing their marketing effectiveness.

  • Email and SMS Campaigns: Easily create and send diverse campaigns, including newsletters and promotional messages, to reach global audiences.
  • List Growth Tools: Utilize exit-intent popups, spin-to-win, and other sign-up forms to expand your email list effortlessly.
  • Ready-Made Templates: Access a variety of pre-designed email templates for seasonal promotions and more, with no coding required.
  • Automated Workflows: Set up automated processes like abandoned cart and welcome emails with just a click to drive conversions.
  • 24/7 Support: Enjoy around-the-clock assistance via email and live chat, even on the free plan, ensuring uninterrupted usage.

The app's outstanding advantage, as highlighted in user reviews, is the exceptional customer support provided by the team. Omnisend's support staff, including individuals like Baarath, Deniz, Kayque, and others, consistently receive high praise for their responsiveness, helpfulness, and expertise. Users also appreciate the app's affordability and extensive feature set, which makes it easy to implement effective marketing strategies effortlessly.

Yotpo Email Marketing & SMS cover

Yotpo Email Marketing & SMS is a versatile tool for brands looking to grow efficiently with pay-as-you-send pricing. It offers over 300 templates and a drag-and-drop editor, making it easy to design impactful email and SMS campaigns. The app automates tasks to enhance customer engagement and provides AI-driven assistance for writing, scheduling, and product recommendations.

  • Flexible Pricing: Benefit from a pay-as-you-send pricing model that helps brands grow without incurring excessive costs.
  • Comprehensive Template Library: Access over 300 email templates, coupled with a user-friendly drag-and-drop editor featuring built-in Canva.
  • Automation and AI Integration: Automate workflows like emails and texts, and leverage AI to improve message quality, timing, and audience targeting.
  • Powerful Segmentation: Create targeted messaging by segmenting your audience based on shopper data for personalized communication.
  • Outstanding Customer Support: Enjoy exceptional and efficient customer service based on user reviews, ensuring a seamless experience.

Yotpo Email Marketing & SMS is praised for its exceptional customer support team, with multiple reviewers highlighting the knowledge and helpfulness of agents. Users appreciate the quick resolution of issues, guidance offered during setup, and the app's capability to effectively streamline marketing efforts, ultimately boosting business efficiency and customer engagement.

By Avada

  • $16-$47 / Month
1,957 Reviews
Avada Email Marketing cover

Avada Email Marketing is a versatile tool for merchants aiming to convert visitors into long-term customers through omnichannel marketing, utilizing email, SMS, push notifications, and WhatsApp. Its extensive features include smart mail, automation workflows, mass mail, sales popup forms, and more.

  • Automation Workflows: Efficiently manage tasks like abandoned cart emails, welcome messages, and more through predefined automation workflows, enhancing user engagement.
  • Omni-channel Marketing: Engage customers across multiple platforms including email, SMS, push notifications, and WhatsApp for comprehensive reach.
  • Personalization: Improve message relevance through features like segmenting contacts and offering product recommendations tailored to individual customer preferences.
  • A/B Testing & Analytics: Optimize campaigns through testing and detailed insights, ensuring effective marketing strategies and decision-making.
  • Intuitive User Interface: User-friendly design that simplifies navigation and setup, reducing onboarding time and effort.

The app's reviews highlight its outstanding customer support and user-friendly interface as key advantages. Customers frequently appreciate the prompt and efficient assistance provided by team members like Hana and Audrey, enhancing their overall experience. The app's ease of use combined with a supportive help center makes it a highly recommended choice for improving email marketing efforts.

2,463 Reviews
Shopify Email cover

Shopify Email enables merchants to create customized, branded emails quickly using a user-friendly drag-and-drop editor. With sales-focused templates, you can showcase products, prices, and checkout links directly from your store. The app includes pre-built automation templates to optimize email delivery times, allowing users to segment customer lists effectively and manage campaigns within Shopify.

  • Drag-and-drop editor: Allows users to create personalized emails effortlessly and in no time.
  • Sales-focused templates: Showcase products, prices, and checkout links directly from your store within emails.
  • Pre-built automation templates: Automate email delivery at optimal times, increasing reach efficiency.
  • Seamless integration with Shopify: Manage all email campaigns directly from the Shopify platform.
  • Comprehensive analytics: Track performance metrics such as click-through rates, purchases, and customer engagement.

Shopify Email is praised for its simplicity and efficiency, making it especially suitable for beginners in email marketing. Users appreciate the intuitive interface and relevant templates, which significantly save time and effort. Integrated analytics and automation features further enhance its appeal, as they allow for improved customer engagement and campaign optimization. With its affordability and user-centric design, Shopify Email offers excellent value and satisfaction.

3,355 Reviews
Klaviyo: Email Marketing & SMS cover

Klaviyo: Email Marketing & SMS is a comprehensive platform designed for highly targeted, personalized emails and texts that enhance sales and foster smarter digital relationships. It integrates data from over 350 sources to streamline multi-channel customer interactions, allowing quick startup and continuous improvement with advanced AI tools and templates, all accessible with a single login.

  • Data Integration: Centralize your data from over 350 integrations for seamless connection across all channels.
  • AI Tools: Utilize built-in AI tools to start quickly and continually enhance email and SMS campaigns.
  • Personalization: Create personalized email and SMS flows using historical and real-time data.
  • Proven Templates: Access a variety of omnichannel templates for different scenarios like Welcome, Back in Stock, and more.
  • Comprehensive Support: Benefit from on-demand and live assistance along with proven peer benchmarks.

Klaviyo is hailed for significantly simplifying email marketing processes, offering robust features and integrations, particularly with Shopify. Users commend its ease of use and the exceptional support team that provides instant and comprehensive assistance. Many reviews highlight increased efficiency and sales, with users appreciating frequent learning opportunities through tutorials and webinars.

1,240 Reviews
Seguno Email Marketing cover

Seguno Email Marketing is a powerful tool designed to streamline email marketing efforts for Shopify users. It allows shop owners to create engaging emails, automate sends, and track marketing success effortlessly from within the Shopify platform. With features like Back in Stock alerts and embedded Canva for design, Seguno saves time and minimizes potential errors.

  • Shopify Integration: Seamlessly works within Shopify, granting easy access to segments, discounts, and products.
  • Automation Series: Offers a comprehensive library of pre-built automation series, including Back in Stock alerts.
  • Intuitive Design Tools: Create beautiful emails quickly using Canva embedded in a full-screen editor.
  • Deliverability and Spam Protection: Built-in tools ensure secure delivery and guard against spam.
  • Expert Support: Receive prompt, personalized support from knowledgeable email marketing experts.

Seguno Email Marketing receives high praise from users for its user-friendly interface, powerful features, and exceptional customer support. Reviews highlight the app's ease of setup, effective email campaigns, and intuitive drag-and-drop editor. Users particularly appreciate dedicated support from experts who promptly respond to inquiries and offer valuable assistance, making it a highly recommended choice over other email marketing tools.

CM Commerce: Email Marketing cover

CM Commerce: Email Marketing combines robust email marketing with user-generated content to engage customers and build brand trust. It seamlessly integrates with Shopify to sync customer and order data for dynamic customer profiling and effective email campaigns.

  • Seamless Shopify Integration: Instantly syncs all customer and order data to create up-to-date profiles and list segments.
  • User-Generated Content Tools: Engages customers by incorporating their content into marketing strategies.
  • Abandoned Cart Emails: Reduces cart abandonment and enhances revenue by sending reminder emails.
  • Email Campaign Optimization: Allows you to enhance your most opened and clicked campaigns for better results.
  • Personalized Branding: Helps build subscriber lists and send tailored branded campaigns to increase engagement.

Users highly praise CM Commerce: Email Marketing for its ease of use, effective Shopify integration, and ability to significantly increase sales through personalized email campaigns and automated features like abandoned cart reminders.

3,647 Reviews
Amplified Email & Abandon Cart cover

Amplified Email & Abandon Cart is an essential platform for email and SMS marketing, enabling businesses to connect with customers effectively through personalized campaigns. It aims to boost sales and expand audiences without additional ad spend, catering to both emerging and established brands.

  • Professionally Designed Templates: Get started quickly with 80+ email and SMS templates that are ready to use.
  • Advanced Email Editor: Create and customize emails effortlessly with a powerful and intuitive editor.
  • Automated Re-Marketing: Streamline welcome and abandoned cart flows with automated email and SMS solutions.
  • Personalized Segmentation: Use audience segments to make content more personalized and relevant.
  • Seamless Integrations: Easily integrate with your favorite apps and themes for a cohesive marketing strategy.

Based on rave reviews, Amplified's standout advantages include its ease of use, extensive template library, and excellent integration capabilities, ensuring a smooth and effective marketing experience. Users highlight its ability to increase conversions and simplify complex marketing tasks.

24,815 Reviews
Privy ‑ Pop Ups, Email, & SMS cover

Privy ‑ Pop Ups, Email, & SMS is a comprehensive app designed to enhance marketing efforts through targeted pop-ups, email, and SMS campaigns. It offers a user-friendly platform that helps businesses engage with their customers effectively and boost conversions.

  • Ease of Use: The app is designed with a simple interface, making it easy for businesses to set up and manage marketing campaigns without technical expertise.
  • Comprehensive Customer Support: Privy is renowned for its exceptional customer service, with quick and effective assistance provided by knowledgeable staff like Henry, Jose, and David.
  • Integration Capabilities: It seamlessly integrates with major e-commerce platforms, providing businesses with convenient tools to drive sales and engagements.
  • Customizable Campaigns: Offers tailored options for email and SMS marketing, allowing businesses to address specific customer needs and preferences.

Based on numerous positive reviews, one of the app's outstanding advantages is its top-notch customer service. Users consistently highlight the professionalism, knowledge, and quick response time of the support team, deeming it a significant factor in their continued use of the platform. Additionally, the app’s ease of use and reliable features contribute to its reputation as a preferred tool for businesses looking to enhance their marketing strategies.

EcomSend Pop Ups, Email Popups cover

EcomSend Pop Ups, Email Popups is a powerful tool for e-commerce businesses looking to acquire and retain customers. It offers a variety of popups designed to increase your email and SMS marketing lists and boost conversion rates. The app seamlessly integrates with Shopify and can be customized without any coding knowledge, ensuring a perfect fit for your brand.

  • Customized Popups: Fully customizable popups designed to match your brand's look and feel, enhancing brand consistency and appeal.
  • Seamless Integration: Subscribers are automatically added to Shopify, allowing seamless integration with any Shopify marketing app.
  • No Coding Required: The app is user-friendly and works out of the box without requiring any programming knowledge, making it accessible for all users.
  • 24/7 Support: Offers round-the-clock customer service through online chat or email, ensuring assistance is readily available whenever needed.
  • Exit Intent Popups: Retain potential customers by leveraging exit intent technology to display targeted popups before they leave your site.

EcomSend Pop Ups stands out for its ease of use, extensive customization options, and seamless integration capabilities. Users consistently praise the app's simplicity, effectiveness, and high-quality customer support. As a free tool with a clean interface and impressive results, it is highly recommended for businesses looking to enhance their lead generation and conversion efforts without any initial investment.

PushOwl/Brevo: Email,Push,SMS cover

PushOwl: Web Push is a marketing app that helps businesses convert store visitors into customers through web push notifications. It allows you to collect subscribers effortlessly without needing personal information and send targeted notifications directly to device screens, enhancing sales and customer engagement.

  • Instant Subscriber Collection: Quickly gather store visitors as subscribers using the native opt-in feature, no personal information required.
  • Campaign Creator: Easily create tailored web push campaigns in minutes, enhancing marketing efficiency.
  • Automated Cart Recovery: Increase sales by activating automated sequences to recover abandoned carts effortlessly.
  • Personalized Marketing: Understand customer behavior and use cart details for targeted marketing strategies.
  • Performance Tracking: Monitor the effectiveness of web push notifications to continuously optimize campaigns.

PushOwl stands out thanks to its user-friendly interface and exceptional customer support, as highlighted in numerous 5-star reviews. Users appreciate the ease of subscriber collection, campaign setup, and the proactive assistance from the support team. The app is recommended for businesses seeking a streamlined marketing solution that effectively boosts engagement and sales.

2,483 Reviews
ONE: AI, Pop Up, SMS Marketing cover

ONE: AI, Email & SMS Marketing is an all-in-one Shopify app designed to transform ad traffic and existing customers into repeat buyers. It streamlines marketing efforts by integrating SMS/email marketing with features like one-page checkout upsell, pop-ups, discounts, rewards, and analytics. Compatible with various tools, it personalizes customer journeys for both Shopify Plus and Basic stores, helping businesses scale efficiently.

  • AI Assistant: Enhances marketing strategies by turning ad traffic into repeat customers using AI-driven insights.
  • Unified Marketing: Combines SMS and email marketing with features like pop-ups and discounts for a seamless marketing approach.
  • One-Page Checkout Upsell: Increases sales with one-click upsell and cross-sell product recommendations at checkout.
  • Comprehensive Analytics: Offers in-depth analytics, A/B testing, and rewards programs to optimize marketing campaigns.
  • Third-Party Integration: Connects with tools like Mailchimp, Klaviyo, and SMS Bump for a fully integrated marketing ecosystem.

Users consistently praise the app for its outstanding customer support, noting the quick response and efficient problem-solving even during peak times. The ease of setup and the responsiveness of the support team, particularly during busy periods, make it a highly recommended tool for any Shopify store aiming to enhance its marketing efforts.

717 Reviews
Mailchimp Email SMS Marketing cover

Mailchimp: Email & SMS enhances your Shopify store’s performance with AI-driven marketing tools. It helps you boost sales by sending targeted emails, leveraging actionable insights, and utilizing a robust CRM. Engage customers who express interest through personalized campaigns and SMS reminders to drive repeat purchases.

  • AI-Powered Campaigns: Use AI-generated content and images for emails and SMS to save time and boost efficiency.
  • Predictive Segmentation: Target ideal customers with predictive analytics for improved retention and repeat business.
  • Shopify Integration: Seamlessly connect Mailchimp with Shopify, Shopify Plus, and POS to bolster business growth.
  • Behavioral Automation: Automate cart reminders, upsells, and win-backs based on customers' shopping behaviors.
  • Performance Analytics: Gain insights into campaign effectiveness in terms of revenue generation and customer engagement.

The app’s outstanding advantage is its exceptional support team, frequently highlighted in reviews for their helpfulness, promptness, and professionalism. Users consistently praise team members like Clarisse, David, and Dean for providing effective assistance, whether it be resolving issues or aiding integration, making the service invaluable. Highly rated support ensures a smooth customer experience and instills confidence in utilizing the app for marketing success.

2,307 Reviews
Justuno ‑ Email & SMS Pop ups cover

Justuno is a premium website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Experience responsive designs, robust traffic segmentation, workflow automation, and more at your fingertips to create personalized website experiences that convert.

  • Lead Capture: Target new visitors to grow your email/SMS lists effectively.
  • Flows: Utilize the drag-and-drop workflow builder for a comprehensive view of the customer journey.
  • Segmentation & Targeting: Create any targeting scenario with advanced audience segmentation.
  • Quizzes: Collect valuable data from visitors while providing an engaging, interactive experience.
  • Recover Abandoned Carts: Use exit offers to reduce bounce rate and drive sales.

Justuno has received glowing reviews, often praised for significantly boosting conversion rates. Users particularly appreciate the creative support and strategic insights offered by team members like Miranda. With a user recommendation rating of 5/5, Justuno stands out as a game-changing tool for enhancing brand growth and sales.

Flowio Email Marketing, Pop Up cover

Flowio Email Marketing, Pop Up is an all-in-one solution designed to boost sales through omnichannel marketing while reducing the workload. The app offers a suite of tools including Pop-up, Email, SMS, and Live Chat, seamlessly combining them to enhance the customer experience.

  • Pop Up: High-converting pop-up templates designed to easily capture emails and grow your subscriber list.
  • Email/SMS Campaign: Quickly send personalized emails and SMS messages using beautiful, customizable templates.
  • Marketing Automation: Automatically send emails, SMS, and chat messages based on customer interactions to improve engagement.
  • Contact List Management: Efficiently manage and segment your contacts, with integration capabilities such as syncing with Google Ads.
  • Live Chat: Engage and support your customers efficiently using live chat or mobile apps to enhance customer satisfaction.

Based on user reviews, Flowio stands out for its user-friendly interface and comprehensive suite of marketing tools. Users appreciate the seamless integration of different channels which significantly enhances the customer experience. The app's capability to automate marketing tasks efficiently is noted to drastically reduce the workload, allowing businesses to focus more on strategic initiatives.

Orderly Emails ‑ Templates App cover

OrderlyEmails: Email Templates is an app designed to elevate Shopify's standard email designs by allowing users to customize order notifications with their own branding, content, and promotions. It aims to turn basic Shopify emails into powerful marketing tools with professional designs that enhance customer communication and drive sales.

  • Polished brand experience: Upgrade from the standard Shopify email templates to more refined, branded emails.
  • Custom in a click: Easily add logos, colors, and fonts with the Magic Designer tool.
  • Sell More: Enhance order emails with post-purchase discounts, product recommendations, and upsells.
  • No limits: Supports multi-currency, quick translation, and country-specific settings.
  • Instant impact: Achieve rapid results without the need for coding or design skills.

OrderlyEmails stands out for its user-friendly interface and exceptional customer service. Users appreciate the app's simplicity and the personalized support from the Orderly team. With seamless integration and a strong focus on enhancing brand communication, the app is praised for improving client interactions, as reflected in its outstanding reviews and high ratings.

1,486 Reviews
Mailchimp Forms: Capture Leads cover

Mailchimp Forms is a seamless tool for Shopify merchants to capture leads and synchronize them with their Mailchimp accounts. This app allows users to craft personalized offers and reach specific audiences using advanced targeting features. It enhances email list growth with numerous form and landing page templates and supports customer engagement across the sales funnel through email automations.

  • Advanced targeting: Utilize advanced display rules and geo-location targeting to reach the right audience effectively.
  • Extensive templates: Access hundreds of form and landing page templates designed to optimize eCommerce lead conversions.
  • Email automation: Streamline customer engagement with automated welcome emails and newsletters, enhancing communication across the sales funnel.
  • Lead capture efficiency: Implement lead capture forms with exit-intent to maximize opportunities to convert visitors into leads.
  • Email verification: Use advanced lead email verification to ensure the accuracy of captured leads, maintaining a high-quality email list.

Mailchimp Forms has received praise for its user-friendly interface and robust integration with Shopify, allowing seamless lead management. Users appreciate its wide range of templates and efficient email automation features, highlighting its effectiveness in boosting eCommerce sales and improving customer engagement.

602 Reviews
SmartrMail Email Marketing SMS cover

SmartrMail Email Marketing SMS is a powerful tool designed for Shopify store owners, providing comprehensive email automation workflows and a variety of templates to enhance marketing efforts. It simplifies complex marketing tasks with expert support and a rich feature set.

  • Email Automation: Offers a complete suite of high-converting workflows, including welcome emails, abandoned cart emails, and more.
  • Templates and Popups: Access to over 100 pre-designed newsletter and popup templates for creative and compelling marketing campaigns.
  • Expert Support: Email experts available to assist with setup and optimization of email automation funnels.
  • Seamless Migration: Free migration service from other email marketing platforms like MailChimp and Klaviyo.
  • SMS Marketing: Integrated SMS marketing features to complement email campaigns and reach wider audiences.

The app excels in providing outstanding customer service, detailed assistance, and a user-friendly interface, as exemplified by numerous positive reviews. Users have highlighted the quick and expert responses from the technical team, ease of use, and the smooth integration process, making it an ideal solution for businesses seeking to enhance their email marketing strategies with personalized support.

1,456 Reviews
Reputon Customer Reviews App cover

The Reputon Customer Reviews App helps businesses gather more reviews on various third-party platforms like Google, Facebook, Trustpilot, and more. It enables sending follow-up emails to customers for reviews, redirects dissatisfied users to a private feedback form, and utilizes AI-personalization for email templates. Additionally, it features a 'Rate Us' widget for online stores and targets past orders to boost feedback.

  • Multi-Platform Support: Collects reviews from numerous platforms such as Google, Facebook, and Yelp to improve online presence.
  • AI-Personalization: Uses artificial intelligence to customize follow-up emails, enhancing customer engagement.
  • Feedback Management: Redirects unhappy customers to a private feedback form, preventing public negative reviews.
  • Rate Us Widget: Integrates a review widget directly on the storefront to encourage customer feedback.
  • Past Order Outreach: Sends review requests to past customers, increasing review volume over time.

Based on user reviews, the Reputon Customer Reviews App stands out for its simplicity, effectiveness in pulling positive reviews, and cost-efficiency compared to competitors. Users appreciate its ability to improve their reputation while addressing issues promptly, highlighting its capability to clarify customer concerns and prevent misunderstandings.

Choosing the right email marketing app for your Shopify store is vital in optimizing customer engagement and boosting your ROI. Our selection of the Top 20 Shopify Email Marketing Apps offers diverse options to suit varying business needs and budgets. By leveraging these powerful tools, you can create impactful campaigns that resonate with your audience. Remember, the key to successful email marketing lies in personalization, consistency, and utilizing data-driven insights. As you explore these apps, consider your unique business goals and challenges to find the perfect match. Start transforming your eCommerce strategy today with these leading Shopify email marketing solutions.

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