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Customer reviews: Yotpo Email Marketing & SMS

Reviews (8,435)

Overall rating
4.9

What Merchants Think

"Yotpo Email Marketing & SMS" has received mixed reviews from a wide array of customers. Many merchants praise the app for its ease of use, robust features, and outstanding customer support that have significantly improved their email and SMS marketing campaigns. However, some users express dissatisfaction with technical issues and questionable data accuracy that have impacted their experience.

Key Strengths

  • Highly praised customer service, often described as efficient, patient, and solution-focused.
  • User-friendly interface and onboarding process for email and SMS marketing.
  • Flexibility in pricing, with charges based on actual usage rather than a fixed monthly fee.
  • Comprehensive features for campaign management, including smooth integration into existing strategies.

Common Concerns

  • Reports of inaccurate ROI data and lack of transparency in calculations.
  • Technical issues with the email editor, including bugs and lack of mobile-friendly design options.
  • Frustration over unresolved technical support requests and platform bugs.
  • Concerns about the level of integration compared to previous platforms like Klaviyo.

Final Thoughts

Although "Yotpo Email Marketing & SMS" has been beneficial for numerous businesses through user-friendly features and excellent customer service, technical limitations and concerns regarding data integrity may deter some users. The app remains a strong contender for those looking for a feature-rich email and SMS marketing tool, especially with its effective support team in place.

My Sister's Keeper Boutique LLC

Feb 02, 2025  on Shopify

I reached out to have my TFN verified. Jay helped me resolve this issued within 4-5 minutes. That's great customer service. Jay was very nice and helpful.

That Soulciologist

Feb 02, 2025  on Shopify

This company is all about customer service and making sure that they not only understand the app but marketing strategies and why they are important! I love love how detailed they are in tutorials and the customer experience. John D was such a great help in my onboarding process, would recommend.

LineArtRoom

Feb 02, 2025  on Shopify

Thank you John D for assisting me with my account validation before I can test send my first newsletter. He is friendly and approachable. I am so excited to use Yotpo email marketing app, hopes it will be a great help for my business.

Chase Love Club

Feb 01, 2025  on Shopify

Very easy process to install my agent PL was very helpful and patient helping me set up. Going to be able to take my buisnness to the next level

Parlay Collectibles

Jan 27, 2025  on Shopify

PL was great at answering all my questions and providing simple and even quick video instructions. PL waited while I worked through her instructions until all my questions were answered. Great!

Little Rocker Clothing

Jan 27, 2025  on Shopify

Joann was GREAT! She answered all my questions and made sure I was taken care of before letting me go. I will definitely start using Yotpo for SMS and Email marketing. Thanks!!

Pazaruvay Izgodno

Jan 24, 2025  on Shopify

Veri kindly customer service. I chat with Joann and he is very good boy. Thank you for support. Have a success with your business

KATHERINE CANDLE

Jan 23, 2025  on Shopify

Quin brought to me very effective support in the installment and set up of the app so it can run appropriately. I recommend this app, has qualified people to help to any issue and of course the app has many tools for promoting sells. Very good.

Nicole Marie Co

Jan 22, 2025  on Shopify

Quin was super helpful in verifying my tfn for my business. I was walked through every step with no issue and clear understanding! I appreciate Quin being a great person on the yotpo/shopify team!

SNNUDE

Jan 22, 2025  on Shopify

I have been using this app for the past two years, the sms campaign part of things Is a complete scam. Recently I’ve noticed that the campaigns aren’t being sent to my customers and the app is overcharging for messages sent. I’ve reached out each time and a ticket is created with no resolution and broken promises. I will be moving to a different app.

APPEEL Europe

Jan 21, 2025  on Shopify

Great app and fast support. Marnie was very helpful with solving the issue for responsive email design.

B&Qaugen

Jan 21, 2025  on Shopify

This app works very well. Easier to use and more affordable than other apps. Many thanks to the staff, John D, for solving my problem very quickly.

2MUCH Boutique

Jan 20, 2025  on Shopify

Quin was very helpful in assisting my business with setting up our TFN for our SMS marketing. Thank you Quin!

Sierra J Cosmetics

Jan 20, 2025  on Shopify

The team is very supportive and helpful. I had the pleasure of working with Jay L who helped me get my policy and TFN number set up.

EVOBREATH

Jan 16, 2025  on Shopify

Yotpo is a great SMS & Emailing marketing app. I appreciated their ease of use. Marnie E. was a great help in getting me set up to send messages to my customers and be able to grow my store.

Earthly Sway

Jan 16, 2025  on Shopify

Brilliant app - could be a little more user friendly with editing emails etc but on the whole has been great! Joann was very helpful in resolving a recent issue we had with verifications. Thanks Joann!

My Store

Jan 15, 2025  on Shopify

Reached out to the support team to be verified and the experience was great. I worked with Joann and not one time did I feel rushed, as a newbie to this platform it took me a while to figure out everything. She was so helpful and patient. Thank you for your assistance!

NYC Bouquet Delivery

Jan 14, 2025  on Shopify

I was about to delete the app because I found the service too complicated and difficult to use. However, when I was politely asked why I was leaving, Rock, the representative, stepped in and addressed every single issue I had. As a result, I decided to continue using the service, and I truly think it was the best customer support experience ever.

Orphaned Wool

Jan 13, 2025  on Shopify

The product review section has been great so far. I just contacted Marnie for help adding Yotpo to my website for emails and flow. She was very helpful!

Stark Skincare

Jan 12, 2025  on Shopify

I use many of Yotpo's products because I love the way they can be layered into a cohesive marketing strategy. I have been using their reviews app for I think over 10 years, and Subscriptions and Loyalty apps for over a year. I'm finally diving into the Email and SMS app, after using many other competitors over the years. Melvin has helped me out a few times, and he's been excellent! My learning curve to get started with their Email has been a little more than with other apps, but I feel this is because their Email/SMS app is more robust than some of the others in terms of creating clever "flows" and hyper-specific segmentation options. When I had a technical issue, Melvin solved it in literal seconds. Thanks Yotpo! You save the day once again!

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