Yotpo: Email Marketing & SMS

Develop by Shopify

$19-$199

/ Month

Free plan available

Verified

Email & Text Marketing, SMS Automation and Abandoned Carts

Product recommendations

A/b testing

Drag & drop editor

Email & sms campaigns

Automated flows

300+ templates

Built-in canva

Audience building

Design effective emails

About Yotpo: Email Marketing & SMS

Launched Oct 12, 2015

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Boost engagement and drive more revenue with targeted email marketing and SMS.

With flexible, pay-as-you-send pricing, we’re helping brands grow and scale without excessive costs. Grow your email & SMS lists with customizable forms and pop-ups. Easily identify high-value customer segments and design and send multi-channel campaigns that convert. Hit all the right moments with automated flows for Welcome, Abandoned Cart, & more. All with AI tools that help you work smarter & 24/7 support.

Capture subscribers with pop-ups, spin-to-win, QR codes, & more
Build segments using purchase behavior, on-site activity, AI predictions, & more
Easily build & launch multi-step, multi-channel email & SMS campaigns
Send automated messages for Welcome, Cart Abandonment, Low in Stock, & more
Track revenue growth, engagement, & more with 12+ advanced dashboards

Pros

Flexible, pay-as-you-send pricing helps brands grow without excessive costs
Over 300 email templates and a drag & drop editor with Canva integration
Automated flows for email & SMS campaigns to drive sales and build relationships
AI tools to optimize writing, timing, audience building, and product recommendations
Easily craft, personalize, and A/B test campaigns
Responsive and highly praised customer support
Easy navigation and integration
High open rates for SMS campaigns
Positive overall user experience and seamless setup

Cons

Reports of unauthorized charges and billing issues
Poor handling of abandoned cart reminders for non-subscribed users
Difficulties in account creation and access
Complaints about unresponsive or unhelpful support in some situations
Concerns regarding transparency in billing and refunds

Top Helpful Reviews

La Cabane Magique

Nov 03, 2025 on Shopify

Cant access anymore... I had a balance $70... And support email direct to a form I cant even login.. Well done!

Oceanista

Aug 08, 2025 on Shopify

I have been using this app for 8 years along with their other apps, Yotpo Reviews and Yotpo Loyalty Rewards. I waited way too long to delete their clunky apps. And because I was a long time grandfathered-in member, they thought the need to disconnect my Klaviyo integration because I wasn't paying their "Premium Price". That's not MY FAULT! When I had an issue, they would try to get me to upgrade. Why would I want to upgrade and pay more money for less when I have been using your app since August 2017? Yotpo has left me with a very bad taste in my mouth.

DealByEthan.gay

Aug 03, 2025 on Shopify

Yotpo is an impressive company and today Eleen gave fast and helpful support to make changes after upgrading to a new theme. Thanks so much!

Aestetia

Aug 03, 2025 on Shopify

A really nice email and sms tool for ecommerce and the best part is the customer support, "PL" helped me a lot specifically, thanks!

BYSIX

Aug 01, 2025 on Shopify

Très satifait des e-mails marketing de Yotpo. Nous avons été assistés par Judelyn qui a été super efficace.

Compañero Peludo

Jul 26, 2025 on Shopify

I had a few questions when I first started and Rock N in the customer service team was really helpful. They explained everything clearly and even logged into my Shopify account and helped me add the terms I needed to add on the privacy policy to make sure I was verified correctly. Highly recommend so ...

Oceanista

Jul 24, 2025 on Shopify

I have been using this app for 8 years along with their other apps, Yotpo Reviews and Yotpo Loyalty Rewards. I waited way too long to delete their clunky apps. And because I was a long time gradfathered-in member, they thought the need to disconnect my Klaviyo integration because I wasn't paying their "Premium Price". That's not MY FAULT! When I had an issue, they would try to get me to upgrade. Why would I want to upgrade and pay more money for less when I have been using your app since August 2017? Yotpo has left me with a very bad taste in my mouth.

Blanda Beauty

Jul 17, 2025 on Shopify

I'm just starting with Yotpo but cannot agree to all the 5 star ratings. I find e.g. the email editor or the flow designs cumbersome and not easy to navigate. And when asking the support team often I end up with the SMS team even though I ask for the email team. Once connected to the right team it again takes a long time to get to the right answer. Not great so far. I will update this review once I have more and better experience.

Christian Paul Co.

Jul 17, 2025 on Shopify

Joann was very helpful with my issue. My account was blocked and she helped me add all the necessary information so that my account can get verified.

lpsqueen.com

Jul 17, 2025 on Shopify

Very reliable company and great customer service PL was able to help with minor issue very quickly and professionally.

View all reviews

Yotpo: Email Marketing & SMS

About Yotpo: Email Marketing & SMS

Built by Shopify

Related Categories

Zotabox Contact Form Builder

Introduction Video

Description

Boost engagement and drive more revenue with targeted email marketing and SMS.

Pros

Cons

Top Helpful Reviews

La Cabane Magique

Oceanista

DealByEthan.gay

Aestetia

BYSIX

Compañero Peludo

Oceanista

Blanda Beauty

Christian Paul Co.

lpsqueen.com

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