Taranker.Com Logo
Yotpo: Email Marketing & SMS logo

Customer reviews: Yotpo: Email Marketing & SMS

Yotpo is a powerful email and SMS marketing app designed to help Shopify stores boost engagement and sales. This review covers its key features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (8,440)

Overall rating
4.9

What Merchants Think

"Yotpo Email Marketing & SMS" has received mixed reviews from a wide array of customers. Many merchants praise the app for its ease of use, robust features, and outstanding customer support that have significantly improved their email and SMS marketing campaigns. However, some users express dissatisfaction with technical issues and questionable data accuracy that have impacted their experience.

Key Strengths

  • Highly praised customer service, often described as efficient, patient, and solution-focused.
  • User-friendly interface and onboarding process for email and SMS marketing.
  • Flexibility in pricing, with charges based on actual usage rather than a fixed monthly fee.
  • Comprehensive features for campaign management, including smooth integration into existing strategies.

Common Concerns

  • Reports of inaccurate ROI data and lack of transparency in calculations.
  • Technical issues with the email editor, including bugs and lack of mobile-friendly design options.
  • Frustration over unresolved technical support requests and platform bugs.
  • Concerns about the level of integration compared to previous platforms like Klaviyo.

Final Thoughts

Although "Yotpo Email Marketing & SMS" has been beneficial for numerous businesses through user-friendly features and excellent customer service, technical limitations and concerns regarding data integrity may deter some users. The app remains a strong contender for those looking for a feature-rich email and SMS marketing tool, especially with its effective support team in place.

All the Faves with Cassie

Apr 30, 2025  on Shopify

I had never used the chat/support feature before today. John D. was extremely helpful and solved my issue quickly!

Primal Hair

Apr 22, 2025  on Shopify

I created an email template, and it completely vanished—just disappeared. Thankfully, I had sent a test email to myself from the campaign, so support was able to help recreate it. After we finished the email campaign, we wanted to follow up with subscribers who didn’t open the first email. Unfortunately, the platform doesn’t offer this feature, which is a pretty standard option in most email marketing tools. I requested a refund of $7.50 since we couldn’t use that key functionality, but they did not honor the request.

Cool Moms Shop

Apr 22, 2025  on Shopify

PL was awesome and answered my questions quickly. She helped me update my website with ease to get Verified. Love this app!

Curvy Fabulosity Boutique

Apr 21, 2025  on Shopify

The app works really well and I am learning more new features every day. I had an issue with importing customers and 'PL" jumped right in and solved my problem right away! Very grateful for the excellent service.

Tilted Wick

Apr 19, 2025  on Shopify

Rock N helped me get verified which was not happening. He was very informative and made the steps easy for me.

Wild Coffee Roasters

Apr 16, 2025  on Shopify

I haven't had the chance to fully test this app's functionality yet, as I am still setting up everything in preparation to launch my Shopify store. What I can say is that the customer service has been very helpful, clear, and instructive, especially John D. I would give their service 5 stars. However, though the app itself feels very robust in its functionality, it feels clunky and difficult to navigate. I would say it's not very intuitive or user friendly, though I can still technically do what I need to with it. I found other pop-up apps much more intuitive than this one, and there are small things in the design features that annoy me, like how big the floating button is for its pop-ups without the option to change its size or to change the size of the pop-up itself. But ultimately I still begrudingly chose to go with Yotpo because of the comprehensiveness of what it can provide in email campaigns (its integration with Canva was one thing I really liked), sms marketing options, automated flows, and analytics.

Morning Dive Art

Apr 10, 2025  on Shopify

So far I am enjoying this app. With great customer service reps like Melvin, navigating through this new software will be easy to learn! Thank you Melvin for all your help :)

Peters Valley Gallery

Apr 09, 2025  on Shopify

We have only just downloaded the app today, but we were getting a bit confused here and there so we reached out for tech support, and Quin was an immense help. They were attentive, quick to respond, understanding of our many questions, and was overall a delight. Really hlped us get things started and we cannot wait to move forward using this app.

Boudio

Apr 09, 2025  on Shopify

The app is terrible, I have spent many weeks to setup and raised many tickets to support. After follow all of their guidance, the simple Abandoned Checkout Flow still does not work. dont understand why there are too many good reviews. Customer service agents have no ideas about their app. Poor support, wasting alot of time. After getting all of my customer emails, the app can not do anything.

STAR OF ALL

Apr 06, 2025  on Shopify

I had such an amazing experience thanks to Princess S ! She was super knowledgeable, friendly, and went the extra mile to make sure I had everything I needed. Her support made the whole process smooth and stress-free. It's rare to come across someone so dedicated and professional. Huge thank you to Princess —your help truly made a difference!

All Tees All The Time

Apr 04, 2025  on Shopify

The customer service has been great. I ran into some issues with getting my verification of my number. Customer service jumped on and walked me through the issue and got it resolved. Love this app. It has been great for my business.

Xaura StreetWear

Apr 01, 2025  on Shopify

PL was so sweet and nice to work with she helped me through and through with perfectly explained steps that solved my issue is a jif! Never had a easier support process thank you Princess for peaching my day!

Be Proud Line

Mar 31, 2025  on Shopify

Great Customer Service and Great App. They will make sure that the app is working correctly on your website and everything is set up properly. It is a five star app!

Krazy Blessed Boutique

Mar 26, 2025  on Shopify

Visited with a couple of reps, and got no where BUT then Rock N helped me!!! Really knocked it out of the park and made it simple. Walked me through step by step instead of just sending me to a tutorial!

FLACOS HATS

Mar 25, 2025  on Shopify

My experience with Yopto Email Marketing & SMS has been really good, I am new to all of this and did not know where to start. I needed help and went on the chat assistance. The person helping me was PL and was really helpful, I appreciate the help I got and would give PL a 10/10 and 5 stars. Thank you PL.

Adorb Custom Tees

Mar 24, 2025  on Shopify

Jay was very helpful in fixing the flow trigger issues I had in our account. His swift responsiveness and good customer service communication while handling the issue were top-notch. I look forward to always meeting him whenever I face any issue in the future.

Goodnight Tape

Mar 23, 2025  on Shopify

Tried moving over from Klaviyo and had the worst experience and worst customer service I've ever dealt with (John D.). Would not recommend at all

Jador The Label

Mar 19, 2025  on Shopify

I've changed over from Klaviyo and the customer support has been great, John D especially was so helpful. I am finding the platform a bit more confusing than Klaviyo but the support is making it so much easier!

TheGroomGURU

Mar 19, 2025  on Shopify

Princess/PL was so helpful helping setup the TFN Verification. She went above and beyond and was willing to answer any and all of my questions. People like her make me want to stay a customer forever!

Athena Rose Hair

Mar 19, 2025  on Shopify

I had a few issues with the SMS items, I was able to get help from Melvin and he was amazing and patient with me, showed me how to get everything done for Compliance. Amazing Customer Service! Amazing App.

Scroll to Top