I've been using Klaviyo for three years, but I'm switching to Shopify Email due to their recent cost structure changes. The pricing has become unreasonable, especially for small and mid-sized businesses. There are more affordable options that offer similar functionality without the excessive costs. I’d recommend others consider alternatives to avoid the unnecessary expense. Speak with your wallet. Klaviyo's price hikes are unacceptable.

I am using Klaviyo for a longer time already, but have only just started to look deeper into the system and its possibilities. Once you have understood the system, it is easy to go deeper and deeper in order to optimize the newsletters and flows more and more. The support is excellent. Thanks also to Daniela, who helped me so quickly last Saturday! A clear recommendation!

We utilise Klaviyo for our Digital Marketing/Email Campaigns and this creates a continuous revenue stream for our online business. Automated sends are also a huge help to retain customers on the fringe.

The learning curve can be a bit steep, especially if you are a little rusty on the subject matter. However, the support staff are incredibly helpful - both over email and in the live chat. Aaliyah W was incredible today and is the reason I am leaving this review - they are a lifesaver!

Klaviyo is our #1 tool for generating website sales. Their support team is great, the resources are helpful and their platform is easy to use. We couldn't run our website without it. Highly recommend!

An amazing app with amazing support. The customer service is super skilled and kind, I would 100% recommend using Klaviyo for you site!

Absolutely terrible service. Quick to constantly upgrade your account which cost more money but trying to get someone to help you is nearly impossible. Onboarding was fantastic but after that everything went downhill. Plus my conversions have never been as bad as they are with Klaviyo.

We've been really satisfied with Klaviyo since we started using it. The automations have made a huge difference, even for our small business. Easy to set up, powerful segmentation, and great email performance—highly recommended!

Really easy to use, and so easy to segment customers. I wish I'd switched across to Klaviyo earlier! Saves me so much time.

Great app!! Not only does what it says, but the support has been super helpful. As a new store I couldn’t afford to leap in deeply due to costs, and they were still very helpful in getting me set up at a level to grow my business. Def recommend.

Thankyou for the great app, JONO C is a great support assistant he helped us very well in setting up our account properly.

With their pricing changes, we have to pay TEN TIMES more than before. I received this message four days before the new price change.

Top-notch customer service. I just spent almost an hour speaking with Julia F. in the help center chat, and she was AMAZING. She was so helpful and thorough with her answers. She helped me solve all the issues that were causing our low deliverability rate, and she even sent me a loom video to help me understand. I now feel so much more confident about sending emails! Thank you, Klaviyo!

Email marketing has been the single best investment I have made in over 12 years of running my ecommerce business. Klaviyo facilitated this and today is consistently responsible for over 35% of total business revenue. That makes a big difference when your business turns over millions!

Klaviyo is really easy to use, has a ton of templates, and a load of free training that is offered. I am very happy to use it.

Signed up to this last year and although for a small business it seems expensive you do get a lot for your money. It does so much more than what my Shopify emails could in terms of segmenting and reaching different customers. There's also lots of benchmarks, metrics and reports to help you analyse what's working and what's not, although I do need to get my head around them. Plenty of tutorials to help you and also educational webinars. The support team are also on hand and reply very quickly.

I've been using Klaviyo for a while now, and it's been a game-changer for email marketing. The automation features are super intuitive, and I love how easy it is to segment audiences for more targeted campaigns. The analytics are also really detailed, making it easy to track performance and adjust strategies. It does take some time to fully explore all the features, but once you get the hang of it, it's a powerful tool. Definitely worth it if you're serious about email marketing!

We made the switch to Klaviyo in 2021 and we've been extremely pleased with the results — our open rates for our highly segmented emails average between 70% and 80% and our click rate is well above the industry average for our vertical. Support is fast and responsive, and there are so many live trainings and other resources to help you understand your marketing. Would happily recommend Klaviyo.

Klaviyo recently sent an email to say that starting February 18, they will change their pricing policy from emails you sent to ACTIVE profiles that you have. Making my current plan 8 times more expensive than what it was before. I was sending emails to 5000 people only but have 30,000 active profiles. I contacted support about 3 tims to try to understand who those 30,000 people were exactly. One staff from the support tells me in order so know if they are good emails, you should make a test and send an email to everyone and than create a segment to be able to find the inactive profiles that I should delete. I did that. Automatically Klaviyo charges me 800$ (I was paying from 60 to 100$ per month for the last 4 years). I contacted support again to understand and lower my plan. I asked for a credit which an agent called Naranjini confirmed that she will give me. I was able to lower the active profiles from 30k to 15k within a week. This was really time consuming for me. Than Naranjini told me to take my time to clear up my list because I was really busy with the daily operations of my business and that the credit will be appled anyways. The ticket opened by Naranjini got closed automatically so I cannot contact her again to follow up with the credit. So I have to open another ticket with someone else and reexplain the whole story. I did it. Than it got transferred to billing. A guy called MATT sent me an email saying that I now do not want to reduce my plan (WHICH IS COMPLTELY FALSE) and because of that no credit will be applied. He is not aware of the isue and has not read my conversaton with Naranjini. In the email he tells me I am using 30k profiles now. Which is also wrong because I have 15k profiles in my account at the moment. He has not taking my request seriously, has not read anything and changes completely from what Naranjini had told me in the chat transcript. After more than 4 years of being a loyal customer, Klaviyo just lost me ... Im going elsewhere

Great experience and easy to use. Love how I can do it on my own without having to contact several people to get started.