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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Klaviyo is a powerful email marketing app designed to help Shopify store owners automate campaigns, segment audiences, and drive sales. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (2,505)

Overall rating
4.7

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

Barbara's Ebook Store

Jul 08, 2024  on Shopify

The different flows offered can expand businesses with minimum efforts. The training offered is very valuable. I'm learning and expanding all the time.

Francis River

Jul 07, 2024  on Shopify

Klaviyo is the best email platform on the market! I've used a few other platforms and have found this to be most intuitive & simple to use.

Black Diamonds New York

Jul 03, 2024  on Shopify

Klaviyo is great! Black Diamonds New York get's so much from our partnership with Klaviyo. Thank you Klaviyo from the entire team here at Black Diamonds New York. p.s. If you need a beautiful, hand crafted engagement ring, subscribe to our emails sent with Klaviyo!

skinshop.com.mx

Jul 01, 2024  on Shopify

La he usado ya en varias tiendas de mis clientes y la verdad es una herramienta muy buena para recuperar ventas.

Alliance of Native Seedkeepers

Jun 29, 2024  on Shopify

Although Klaviyo has some nice features, there are better and more affordable options out there. I had yet even been able to use it before I got an email stating that I already used up my free plan and needed to update my pricing. When I checked what I would have to upgrade to, it showed almost $900. Klaviyo bases its billing on ALL contacts rather than actual subscribers. This is important as you cannot market email those who haven't subscribed, so this system of billing is extremely misleading. I quickly uninstalled. I have a very small business based out of my shed. This isn't a realistic for most stores on shopify.

My Darlin Dolls

Jun 29, 2024  on Shopify

Just starting with this app but so far customer service has been Awesome. Thanks for your help. Connie

ohsopaper

Jun 29, 2024  on Shopify

There billing is deplorable. You can't make changes to your account without being double billed. They don't do proration and then if you wait to change your plan at the end of your billing so you don't get double charged they will still charge you for the highest plan and tell you that they can't help you and you aren't owed a refund of the difference. I call that theft. I downgraded to a $100 plan and entered my info to pay for that plan. Instead of it charging me for the new $100 plan I was charged $205. I reached out immediately to get the difference refunded. I was told that I paid the bill before I made the change which was 100% false because I updated the payment information after I made the plan change.

Locks of Liz Haircare

Jun 28, 2024  on Shopify

Love the ease and compatibility of Klayvio with my Shopify store. I've been able to run my email marketing as a solopreneur and understand the analytics. If I could change one thing it would be an easier way to sort through uploaded photos, and how do we delete old photos we no longer want in the library? Otherwise, loving what it's doing for my business.

Blue Banana Brand

Jun 27, 2024  on Shopify

El mejor software the Marketing & SMS para trabajar con Shopify. Atención al cliente de diez. Impecable.

Mirelle

Jun 27, 2024  on Shopify

I've had a fantastic experience with Klaviyo for my email and SMS marketing needs. The platform is incredibly user-friendly, and the automation features have significantly boosted my marketing efficiency. I love the detailed analytics and the ability to personalize campaigns effortlessly. The customer support team is always responsive and helpful. I highly recommend Klaviyo to anyone looking to elevate their marketing strategy!

Heracles Wellness

Jun 26, 2024  on Shopify

I am new to Klavyio and Janelle helped my out very quickly getting my abandoned cart tracking set up with screen shots and everything. Great Service.

VINTAGEARTREPRINTS.COM

Jun 24, 2024  on Shopify

Klaviyo support is wonderful !!! I have a Shopify store for more than 10 years, I never has such an incredible Support from any other App or Company related to Shopify. Keith, Najah, Michaela, Paola and more... Everybody at Klaviyo support is very patient and and ready to help, replying to any question or concern right away !!! Thank you Klaviyo for your incredible SUPPORT !!! Sylvie VintageArtReprints.com

Bridges Canada

Jun 23, 2024  on Shopify

Easy migration with a lot of support. We can do so much more with our integration in shopify than what we could do with Constant contact or mailchimp.

Sperry Honey

Jun 23, 2024  on Shopify

Long-time user of Klaviyo. It's simply the best email marketing tool out there for Shopify stores. Once you've learned the ins and outs, it's as powerful as everyone says it is.

PF Wonder Salve

Jun 22, 2024  on Shopify

My email photos are broken, and the emails look like a joke on the free plan. You get what you pay for. When I tried to upgrade, the least expensive plan I can purchase is $350 a month!!! What a joke. First of all, my niche does not do well with email marketing; I need minimal emails, but I need to them to be professional. Klaviyo emails ruin my credibility. Can't get any customer service because I refuse to pay $350!

Homepeel

Jun 21, 2024  on Shopify

Klaviyo is not providing good support in V1/V2 API migrations. This update is creating problem for us.

The Eczema Company

Jun 19, 2024  on Shopify

I've been using Klaviyo for many years after switching from MailChimp which we quickly grew out of. The tool is very advanced and there isn't much you can't do. Some features can be a bit confusing but overall, the features are amazing and with a bit of help from support, I am am confident anything can be done with this email app.

PP-Berlin

Jun 19, 2024  on Shopify

Perfect Upgrade for e-mail marketing and clv. Easy to setup and very innovative, recommend this, if you want less work and more income

Cosmic Dream

Jun 18, 2024  on Shopify

Customer service in Klaviyo has been fantastic. I worked with Amanda and Janelle for issues with my websites and they have been very patient, thorough and made instructions very easy to follow. Would definitely recommend this App to any other businesses.

Scentational

Jun 18, 2024  on Shopify

Klaviyo just makes things so simple. For email campaigns and sign up forms, this is a very good app. User interface is very simple and feature rich. Loving it so far !!

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