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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Klaviyo is a powerful email marketing app designed to help Shopify store owners automate campaigns, segment audiences, and drive sales. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (2,470)

Overall rating
4.7

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

PF Wonder Salve

Jun 22, 2024  on Shopify

My email photos are broken, and the emails look like a joke on the free plan. You get what you pay for. When I tried to upgrade, the least expensive plan I can purchase is $350 a month!!! What a joke. First of all, my niche does not do well with email marketing; I need minimal emails, but I need to them to be professional. Klaviyo emails ruin my credibility. Can't get any customer service because I refuse to pay $350!

Homepeel

Jun 21, 2024  on Shopify

Klaviyo is not providing good support in V1/V2 API migrations. This update is creating problem for us.

The Eczema Company

Jun 19, 2024  on Shopify

I've been using Klaviyo for many years after switching from MailChimp which we quickly grew out of. The tool is very advanced and there isn't much you can't do. Some features can be a bit confusing but overall, the features are amazing and with a bit of help from support, I am am confident anything can be done with this email app.

PP-Berlin

Jun 19, 2024  on Shopify

Perfect Upgrade for e-mail marketing and clv. Easy to setup and very innovative, recommend this, if you want less work and more income

Cosmic Dream

Jun 18, 2024  on Shopify

Customer service in Klaviyo has been fantastic. I worked with Amanda and Janelle for issues with my websites and they have been very patient, thorough and made instructions very easy to follow. Would definitely recommend this App to any other businesses.

Scentational

Jun 18, 2024  on Shopify

Klaviyo just makes things so simple. For email campaigns and sign up forms, this is a very good app. User interface is very simple and feature rich. Loving it so far !!

Imperial Tile

Jun 18, 2024  on Shopify

This is basically the must have for increasing ROI and great customer service with campaigns that work.

Green Feathers

Jun 18, 2024  on Shopify

Klaviyo is just plain brilliant. It does exactly what it says it will do and doesn't make up numbers from thin air. I cannot recommend it enough.

Flower Power® Feminine Health

Jun 17, 2024  on Shopify

I am not interested in email marketing.. i hate it to be honest. But, Adam W was a great help to me with Klaviyo. Thanks a ton

Jesstful Digital

Jun 17, 2024  on Shopify

This app has been such a timesaver! All of the email flows that you can set up in advance to assure that your customer base feels heard and nurtured is amazing. I know it will help customers build trust with my brand.

Skeleton Optics

Jun 17, 2024  on Shopify

Klaviyo seems to be working fabulously despite my agency not using the email campaign feature! We are going to start today and see where it goes from here!

Wiley's Finest

Jun 17, 2024  on Shopify

We've been using Klaviyo for a couple of years and really enjoy the seamless integration with Shopify! This platform has really grown in their service offerings over the years, so our team is still trying to take advantage of all the features!

EdoÉlite

Jun 16, 2024  on Shopify

C'est le meilleur outil, qui nous permet de ramener les acheteurs en magasin, de les faire revenir et de les fidéliser par le biais de leur courrier électronique. EdoÉlite

Hi-Lyfe

Jun 15, 2024  on Shopify

Think twice before using or even trying the app. They charge for unnecessary things as well as lack professionalism and communication. If you value your company and need solutions immediately choose an app that will be there for you when you need them instead of a company just out here to make a quick buck. They have many competitors with the same features who are not looking to be a problem but a solution for your business.

Cana Capri

Jun 15, 2024  on Shopify

We've been using Klaviyo for some time, and the customer support we received has been excellent. Thank you!

Maramalive™

Jun 14, 2024  on Shopify

I'm still learning, but I'm enjoying this very much. Recommend to others AAA+++ Very Good for newbies building their audience.

Trudy Rice Collection

Jun 13, 2024  on Shopify

Klaviyo is a super easy email marketing platform that links seamlessly with Shopify. Very happy with the professional layout.

Today's Patio

Jun 13, 2024  on Shopify

If you need any level of customer support, I'd recommend avoiding this platform. When the app works, it's good. However, I had a problem with their Flows - some of the conditional filters weren't behaving as expected - and opened a support ticket on 4/11/24. Today is 6/14/24 and all I have is repeated emails from their support teams after I ask them for updates saying "engineering is still working on it". Absolutely terrible support and there's no way to speak to anyone about the issue beyond chat and email.

ZIMA Dental UK

Jun 13, 2024  on Shopify

Great customer support! always answers my questions and no task is too big or small :) Thanks for the great support Meghan F!

Grip Clean

Jun 12, 2024  on Shopify

One those "large" companies that wont help you when you need it. Expensive to the max for this program also. If you are a "large" company also then maybe this app is for you. But for small biz - im going a cheaper route with an agent that can actually help me.

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