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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Klaviyo is a powerful email marketing app designed to help Shopify store owners automate campaigns, segment audiences, and drive sales. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (2,470)

Overall rating
4.7

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

Beyond Retro

Jun 04, 2024  on Shopify

Such an incredibly helpful care desk. Marta was so accommodating in helping getting some technical flows sorted, holding my hand throughout the process to a successful resolution. Amazing!

Roses Florist

Jun 03, 2024  on Shopify

This app has been amazing - the way everything is so customisable and you can do so much with your existing subscribers list is so helpful. The online support is amazing and so fast with getting on the online chat to assist. The forums are also helpful along with the step by step guides. Cannot recommend this app more!

Chew Chief

Jun 03, 2024  on Shopify

Highly Recommend. I have seen other email marketing apps in use and have personal experience with them, and Klaviyo is definitely the best by far. Aweber, Mailchimp, and Constant Contact do not have all the great features and ease of use like Klaviyo does.

aos skincare

Jun 03, 2024  on Shopify

We love this app. While creating Complex automated flows, it’s not very intuitive, They are very responsive and helpful.

Mous UK

Jun 03, 2024  on Shopify

Great platform to use, super simple and incredible customer service ready to help out whenever you need it. Elizabeth W answered all my questions incredibly quickly and with lots of helpful tips and links to articles to learn more.

Madpax

Jun 02, 2024  on Shopify

This is the best email marketing system hands down. The great integration with Shopify is the icing on the cake. Not only is the tech superior but their support team is SIMPLY THE BEST! I can always reach them, ask questions and get resources. Email marketing is a beast but Klavyio makes it easy to get started and all the support you need to realized success.

Calamityware®

Jun 02, 2024  on Shopify

Clare S was amazing. She provided us with custom loom videos explaining our issue and another with a workaround with clear instructions. She also helped me submit product feedback to hopefully help improve the prodblem in the future for us and others. she was great.

PlayBetter

Jun 02, 2024  on Shopify

Klaviyo is an absolute essential marketing tool if your business even has a modicum of complexity to the types of communications you send out. The flows are infinitely custom + the analytics are top-notch. They are without peers in the industry.

Intertwined: Handmade for Good

May 31, 2024  on Shopify

With Klaviyo, I get the job done! It's very intuitive and provides a lot of helpful information. Integration with Shopify has been excellent.

Fur Baby Fun

May 31, 2024  on Shopify

It's fantastic. I've used others like Infusionsoft/Keap, MailChimp, ActiveCampaign, and others -- Klaviyo is definitely the best I have used when it comes to e-commerce.

Reed'sInc

May 31, 2024  on Shopify

I've been using Klaviyo since the dark ages of mailchimp and cannot recommend it highly enough. The segmentation and learning capabilities are unparalleled, and I've increased my client's revenue by 3-5x every time we create email campaigns and improve automations.

AnaScents

May 29, 2024  on Shopify

Super easy to use and affordable, plus it keeps track of all your customers behavior and allows you to use that to make target audiences, I recommend this to small and large companies.

Liv Here

May 28, 2024  on Shopify

Great customer service, they promptly resolved my issue. I would defiantly recommend using Klaviyo.

St.Lucian Seamoss Company

May 28, 2024  on Shopify

It does more than I know what to do with it. Every time I look around I find something new thats of value.

Hover-1 Rideables

May 28, 2024  on Shopify

Klaviyo is the best email marketing platform out there! It can't be beat in terms of efficiency, customization, customer support, and data analytics. It's worth every penny as our monthly revenue gained from the app far outweighs the price.

Dinnerbox

May 28, 2024  on Shopify

Klaviyo has become an integral component of our marketing mix. It integrates well with our broader tech stack, support is awesome and the versatility in building flows by aggregating niche data is great. We love the AI tool which builds technical flow queries based on natural language inputs.

Silvermaple Boutique

May 23, 2024  on Shopify

Great online support! Friendly, helpful, always have solutions and screen grab images/pictures to help you through the problem solving or solution. We've been using Klaviyo for 2 years now and new updates, Reviews feature and SMS features are terrific. We also love the Flows/Segmentation of the Database and more...well done Klaviyo keep up the good work for small businesses in eCommerce and helping us.

KuboandLucy Stationery Co

May 14, 2024  on Shopify

I love this app. It is probably one of my most used app that I pay for. It seamlessly integrates with shopify. I have seen my business grow with consistent campaign emails. Probably the best digital marketing tool out there. A little expensive for a small business, but when you learn how to use everything it has to offer, its totally worth it!

Terrell Dominick

Apr 22, 2024  on Shopify

Email marketing is a must in any business!! Despite the "email is dead" moniker. Klaviyo's capabilities and functionality is top notch. They also have 5-star support, which I love. First, I always leave the support conversations with solutions. They go above and beyond with screenshots and/or recordings to ensure I understand what I'm asking about. They're super pleasant and effective. Couldn't recommend enough.

Go hard Gaming Discord-Iron Phoenix GHG

Apr 19, 2024  on Shopify

I was urged by one of their Affiliates to add this to my Shopify. I Added it created my flows then they disabled my account. I do not owe money that I can see as there isn't anything showing it. I have not even used them to send an email....Do not support Fiverr people adding this app.

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