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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Klaviyo is a powerful email marketing app designed to help Shopify store owners automate campaigns, segment audiences, and drive sales. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (2,505)

Overall rating
4.7

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

Calamityware®

Jun 02, 2024  on Shopify

Clare S was amazing. She provided us with custom loom videos explaining our issue and another with a workaround with clear instructions. She also helped me submit product feedback to hopefully help improve the prodblem in the future for us and others. she was great.

PlayBetter

Jun 02, 2024  on Shopify

Klaviyo is an absolute essential marketing tool if your business even has a modicum of complexity to the types of communications you send out. The flows are infinitely custom + the analytics are top-notch. They are without peers in the industry.

Intertwined: Handmade for Good

May 31, 2024  on Shopify

With Klaviyo, I get the job done! It's very intuitive and provides a lot of helpful information. Integration with Shopify has been excellent.

Fur Baby Fun

May 31, 2024  on Shopify

It's fantastic. I've used others like Infusionsoft/Keap, MailChimp, ActiveCampaign, and others -- Klaviyo is definitely the best I have used when it comes to e-commerce.

Reed'sInc

May 31, 2024  on Shopify

I've been using Klaviyo since the dark ages of mailchimp and cannot recommend it highly enough. The segmentation and learning capabilities are unparalleled, and I've increased my client's revenue by 3-5x every time we create email campaigns and improve automations.

AnaScents

May 29, 2024  on Shopify

Super easy to use and affordable, plus it keeps track of all your customers behavior and allows you to use that to make target audiences, I recommend this to small and large companies.

Liv Here

May 28, 2024  on Shopify

Great customer service, they promptly resolved my issue. I would defiantly recommend using Klaviyo.

St.Lucian Seamoss Company

May 28, 2024  on Shopify

It does more than I know what to do with it. Every time I look around I find something new thats of value.

Hover-1 Rideables

May 28, 2024  on Shopify

Klaviyo is the best email marketing platform out there! It can't be beat in terms of efficiency, customization, customer support, and data analytics. It's worth every penny as our monthly revenue gained from the app far outweighs the price.

Dinnerbox

May 28, 2024  on Shopify

Klaviyo has become an integral component of our marketing mix. It integrates well with our broader tech stack, support is awesome and the versatility in building flows by aggregating niche data is great. We love the AI tool which builds technical flow queries based on natural language inputs.

Silvermaple Boutique

May 23, 2024  on Shopify

Great online support! Friendly, helpful, always have solutions and screen grab images/pictures to help you through the problem solving or solution. We've been using Klaviyo for 2 years now and new updates, Reviews feature and SMS features are terrific. We also love the Flows/Segmentation of the Database and more...well done Klaviyo keep up the good work for small businesses in eCommerce and helping us.

KuboandLucy Stationery Co

May 14, 2024  on Shopify

I love this app. It is probably one of my most used app that I pay for. It seamlessly integrates with shopify. I have seen my business grow with consistent campaign emails. Probably the best digital marketing tool out there. A little expensive for a small business, but when you learn how to use everything it has to offer, its totally worth it!

Terrell Dominick

Apr 22, 2024  on Shopify

Email marketing is a must in any business!! Despite the "email is dead" moniker. Klaviyo's capabilities and functionality is top notch. They also have 5-star support, which I love. First, I always leave the support conversations with solutions. They go above and beyond with screenshots and/or recordings to ensure I understand what I'm asking about. They're super pleasant and effective. Couldn't recommend enough.

Go hard Gaming Discord-Iron Phoenix GHG

Apr 19, 2024  on Shopify

I was urged by one of their Affiliates to add this to my Shopify. I Added it created my flows then they disabled my account. I do not owe money that I can see as there isn't anything showing it. I have not even used them to send an email....Do not support Fiverr people adding this app.

Golden Brown The Label

Apr 19, 2024  on Shopify

Their support live chat team are so unbelievably helpful and walked me through any issues step by step, for someone who is not overly tech-y this is so helpful.

Love Bonnie

Apr 18, 2024  on Shopify

Klaviyo is easy to use, professional and has a great starting program. Definitely try Klaviyo before others I think the integration and automation is the best I have tried so far.

Leafine

Apr 18, 2024  on Shopify

Wow Thanks to Jono C, i was able to do all the setup on my own because this guy was expert at showing me what to do. would give this service 5 stars easy

vctrade.nl

Apr 16, 2024  on Shopify

Great email marketing app but their greatest assest is their live support which gets you going in a flash!

Precious Sound

Apr 11, 2024  on Shopify

We have been using Klaviyo for two years now and are very satisfied. The functionality of the flows works well for us, the double opt in works well, and the formatting is easy to handle. We have also had several helpful interactions with support during set up. We will gladly continue using Klaviyo as we scale.

Rebellion Body

Apr 10, 2024  on Shopify

Ricardo G was a pleasure to work with. He walked us through the issues and got the issue resolved for us!

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