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Customer reviews: Klaviyo: Email Marketing & SMS

Develop by Klaviyo

Klaviyo is a powerful email marketing app designed to help Shopify store owners automate campaigns, segment audiences, and drive sales. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your business.

Reviews (2,470)

Overall rating
4.7

What Merchants Think

The app "Klaviyo: Email Marketing & SMS" receives generally positive feedback from merchants who appreciate its robust features, ease of use, and significant impact on business revenue. Many users report increased sales and customer engagement as key benefits. However, recent changes in pricing policies have caused dissatisfaction among some long-term users.

Key Strengths

  • Intuitive user interface and ease of use
  • Powerful automation and segmentation tools
  • Comprehensive analytics and insights
  • Rich integration with platforms like Shopify
  • Responsive customer service and support
  • Educational resources including tutorials and webinars

Common Concerns

  • Price increases and changes in pricing model
  • Billing issues and perceived inflexibility
  • Limited support for users on the free plan
  • Complexity in feature setup for new users
  • Problems with customer service response times

Final Thoughts

Klaviyo remains a compelling option for businesses looking to enhance their email and SMS marketing strategies, thanks to its dynamic tools and positive impact on sales performance. While most users appreciate its features and support, concerns over recent pricing adjustments might drive some to seek alternative solutions. Overall, Klaviyo is highly recommended for merchants committed to leveraging email marketing for growth.

Goodwood Audio

Oct 09, 2024  on Shopify

so far so good! Customer service is amazing as well whenever I've been stuck! Moved from Mailchimp and haven't looked back.

CARDIACS Sports & Memorabilia

Oct 08, 2024  on Shopify

This can be a complex app to use but they provide free videos to help you along. I love that they offer classes throughout the year to sharpen your skills. I took one several weeks ago on something I've used for a while. I learned features I've never explored before and have implemented them into my weekly email campaigns! Love this app & highly recommend.

KIND2

Oct 08, 2024  on Shopify

Easy to use, would be lost without it. Enables us to create good looking emails for campaigns, manage our flows and database easily.

Stickers4

Oct 08, 2024  on Shopify

Knocks Mailchimp clean out of the water. Easy to use and effective integration with Shopify. First class support. What more could you want?

Olivia Bennett

Oct 08, 2024  on Shopify

Danielle M was fantastic at helping today with a few questions I had about our flows.The customer support team is absolutely wonderful—they go above and beyond to help with everything I need. Highly recommended!

SDIVADesigns

Oct 08, 2024  on Shopify

My revenue is increasing every day. Wish I had done this much sooner. I resisted Klaviyo for quite a while, but I'm so happy with it now that I took the time to learn how to use it.

BrewBix

Oct 07, 2024  on Shopify

Fun and professional tool to use to keep in touch with your customers and to expose you to new customers.

Tan Frenzy

Oct 06, 2024  on Shopify

This app is really well done and the support is phenomenal. I'm a beginner when it comes to everything email marketing and I've been able to place all my automation emails and email campaigns. It has taken some time, but I can't say enough about the support that is given with real people, any time of the day. I recommend 100%

Klova

Oct 06, 2024  on Shopify

I cannot recommend Klaviyo enough, it is simply a fantastic tool for email marketing needs. Their support is top notch, very knowledgeable and efficient.

KIERIN

Oct 04, 2024  on Shopify

Sell your soul to this application. Yes, it has functionality and integration; BUT once you are on the system they own you. The design it so that it's almost impossible to unsubscribe. You can downgrade and they will automatically upgrade you, charge you, fees all the time without your permission. But they will never downgrade you, refund fees, unused. Most importantly-- support won't help. They say it's a "self-service" platform so when it comes to just asking support to cancel your account. They won't. They send you down a rabbit hole, 10 clicks deep into pages, to find the one way you can cancel the plan. I'm a prisoner. Having set up my flows in the system, which they don't give you any option to export, unhooking will be very labor intensive. I regret, 1,000%, my decision to partner with this application. More importantly- support will not make CORRECTIONS to erroneous billing without double billing you! It's a total SCAM. I think this is CLASS ACTION LAWSUIT worthy... someone needs to shut these people down. They are stealing.

Sandi Toes

Oct 03, 2024  on Shopify

We've only just joined Klaviyo and have had instant success makes the process of email sales sooo much easier Thank you all from sanditoes.com.au

Racines boréales

Oct 03, 2024  on Shopify

Klaviyo s'intègre parfaitement à Shopify et permet vraiment un contrôle inégalé sur le marketing par courriel.

Crockers Paint & Wallpaper

Oct 02, 2024  on Shopify

A lot to learn but our systems have definitely improved since using Klaviyo. The help and tutorials and live webinars are so good. I always get the answer i need! Love it

Snugmees

Oct 01, 2024  on Shopify

Very interesting app. Very well made and structured. Easy to use. Solves all email marketing & SMS needs. Rich content and suggestions that make using it very productive. I had a minor problem with emails not sending that I couldn’t figure out. The support team was very helpful. Very quick response. They catered to my questions. And even shared solving the issue with the Klaviyo team as it was somehow intriguing. Thank you Andy for your help. Thank you Najah for finding what the problem was.

Good Apple Sportswear

Sep 30, 2024  on Shopify

Klaviyo is such a buggy horrible integration that I'm going to try and get my client to change. I have a sign up form teaser on my client's shopify store that is not part of any sign up form. I've literally turned off every sign up form, every flow, and even disabled Klaviyo from Shopify, and still this Klaviyo teaser is the site. I've contacted support and got the typical copy and paste, go to sign up forms to delete your teaser but there is no live sign up forms, there is no sign up forms that use this teaser, it doesn't exist. Either it was deleted previously and the code still continues to be on the site without any way of removing it and Klaviyo doesn't want to help to fix their broken buggy product.

Gemini Clothing

Sep 30, 2024  on Shopify

My experience with Klaviyo has been amazing. It is easy to use and seamless. My emails are easy to create and design. I have seen more traffic on my website because of the emails and that is always a good thing. I recommend this app to anyone looking to have an easy and seamless email marketing experience.

16BLKS

Sep 29, 2024  on Shopify

One of the best email marketing systems on the market. I am currently not using the SMS on Klaviyo, but it is on my roadmap.

88 Acres

Sep 29, 2024  on Shopify

Klaviyo has the best support system of any platform I've used. They're incredibly attentive and always provide clear, helpful assistance. I wish every B2B platform was as efficient!

The Dolphin Studio

Sep 27, 2024  on Shopify

We were struggling with list build and Klaviyo solved the problem! We have already garnered over $10K in revenue with our Klaviyo pop-up in just under a month. Highly recommend.

JoshZandman

Sep 26, 2024  on Shopify

This service is absilutely amazing! Very intuitive to use with a simple UI. I've always used Shopify's email app and I never thought there was anything wrong with it or anything missing until I tried Klaviyo. It's so valuable for my business.

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