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In the ever-evolving world of e-commerce, leveraging the right marketing tools is crucial to success. That's why we've curated a list of the top free Shopify marketing analytics apps to help enhance your online store's performance. These powerful tools provide insights into customer behavior, track sales, and improve your marketing strategies, all without breaking the bank. Whether you're looking to optimize your store's conversion rates or gain a deeper understanding of your audience, these apps offer valuable features tailored for your needs. Dive into our selection and discover how the best free Shopify marketing analytics apps can elevate your business. Keep reading to explore the best options available for your store.

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Emotive: SMS Marketing cover

Engage your customers with Emotive: SMS Marketing, offering automated two-way text message conversations complemented by dedicated resources in strategy, support, and copywriting to maximize revenue. Experience ease of use with a risk-free, 5x ROI guarantee.

  • Automated Conversations: Facilitate engaging, two-way text message discussions with customers.
  • Dedicated Support: Access strategic guidance, support, and copywriting services with do-it-for-you options.
  • ROI Guarantee: Enjoy a risk-free start with a promise of 5x return or your money back.
  • Customizable Campaigns: Utilize compliant pop-ups and tailor-made checkout flows to build your SMS audience.
  • Analytics and Reports: Drive revenue growth and track success using attribution analytics.

The app's outstanding advantages, highlighted by reviews, reveal Emotive's capacity to transform businesses with a remarkable 35x ROI. Users praise its ability to enhance customer engagement and drive significant revenue growth through personalized, customer-centric messaging.

(4.5/5)
115 Reviews
tiny Email Marketing cover

Tiny Email Marketing is a user-friendly app powered by AI that enhances email marketing efforts for increased sales through personalization, automated campaigns, and interactive email content. With a simple integration process, it enables seamless data syncing from your store and offers a variety of stunning email templates to ensure eye-catching campaigns. Strong customer support is available 24/7 to assist users at any step.

  • Email Personalization: Customize your emails with prebuilt segments and personalized content, boosting engagement and sales.
  • Interactive Content: Enhance your emails with features like countdown timers and sliders to captivate your audience.
  • AI Assistance: Utilize AI tools for smart automation in campaigns such as abandon cart and welcome emails.
  • Easy Migration: Seamlessly transfer your data from other platforms like Mailchimp and Klaviyo with minimal effort.
  • 24/7 Support: Benefit from around-the-clock human assistance to resolve any queries and manage your campaigns smoothly.

The app's outstanding advantages as highlighted by user reviews include excellent customer support, especially from team member Laxman, who provides comprehensive assistance in understanding the app and configuring email settings. Users praise the intuitive and enjoyable experience offered by the app's AI functionalities, making it highly recommended and suited for enhancing business workflows, especially in dropshipping.

5,447 Reviews
Sales Popup Autoketing ‑ POP cover

This app aims to address low conversion rates by enhancing social proof. It accomplishes this by displaying notifications about recent orders or products added to the cart, creating urgency with countdown timers, and encouraging quick purchasing decisions through a sense of scarcity.

  • Real-time Notifications: Automatically displays notifications of recent orders or products added to the cart to engage new customers.
  • Quick View Popups: Provides full information through popups, enhancing user experience and facilitating quicker buying decisions.
  • Countdown Timer: Generates urgency and scarcity around promotions, prompting faster purchases to avoid missing out.
  • Coupon Code Wheel: Offers discounts or gifts for email sign-ups, enticing users with engaging gamification.
  • Cart Sales Announcements: Displays sales notifications and countdowns directly in the cart to encourage prompt checkout.

According to numerous positive reviews, this app excels in boosting sales by effectively creating urgency and leveraging social proof. Users have praised its easy integration and noticeable impact on conversion rates. The countdown feature and coupon incentives are particularly appreciated, offering a fun and engaging user experience that significantly enhances purchasing motivation.

1,241 Reviews
Seguno Email Marketing cover

Seguno Email Marketing is a powerful tool designed to streamline email marketing efforts for Shopify users. It allows shop owners to create engaging emails, automate sends, and track marketing success effortlessly from within the Shopify platform. With features like Back in Stock alerts and embedded Canva for design, Seguno saves time and minimizes potential errors.

  • Shopify Integration: Seamlessly works within Shopify, granting easy access to segments, discounts, and products.
  • Automation Series: Offers a comprehensive library of pre-built automation series, including Back in Stock alerts.
  • Intuitive Design Tools: Create beautiful emails quickly using Canva embedded in a full-screen editor.
  • Deliverability and Spam Protection: Built-in tools ensure secure delivery and guard against spam.
  • Expert Support: Receive prompt, personalized support from knowledgeable email marketing experts.

Seguno Email Marketing receives high praise from users for its user-friendly interface, powerful features, and exceptional customer support. Reviews highlight the app's ease of setup, effective email campaigns, and intuitive drag-and-drop editor. Users particularly appreciate dedicated support from experts who promptly respond to inquiries and offer valuable assistance, making it a highly recommended choice over other email marketing tools.

By Attribuly

  • $2000-$299 / Month
325 Reviews
Attribuly Analytics cover

Attribuly Marketing Analytics enhances conversion tracking and attribution accuracy, overcoming common misreporting issues in ad platforms and analytics. It utilizes first-party cookies and over ten integrations to provide marketers with a comprehensive view of campaign performance, enabling better budget allocation and increased return on ad spend (ROAS).

  • First-party cookies: Elevate tracking accuracy by using native first-party cookies and over 10 integrations to better attribute to ads, social media, and SEO.
  • Comprehensive attribution: Attribute campaigns across diverse channels like affiliates, influencers, Facebook Shop, and POS to understand your best-performing strategies.
  • Advanced influencer marketing: Enhance influencer collaborations with advanced tracking, collaboration, and analysis features.
  • Centralized dashboard: Access a centralized dashboard for insights into customer journey, lifetime value (LTV), profit, margin, and blended ROAS.
  • Multichannel ROI measurement: Accurately measure ROI for campaigns on platforms like Facebook, Google, Tiktok, LinkedIn, and Pinterest.

The app's outstanding advantages include a high user satisfaction rate, as reflected in positive feedback and top ratings of 5/5 from new and experienced users, underscoring its effectiveness in improving marketing analytics and tracking capabilities.

1,471 Reviews
Lucky Orange Heatmaps & Replay cover

Lucky Orange Heatmaps & Replay allows you to improve your online store's conversion rates by observing actual visitor behaviors. With its features like session recordings and heatmaps, the app unearths the sources of cart abandonment and identifies areas for enhancement, offering tailored insights into customer engagement and conversion pathways.

  • Session Recordings: Watch real-time visitor interactions to identify friction points and optimize the user journey.
  • Heatmaps: Visualize areas of interest and engagement, revealing what shoppers find compelling on your site.
  • Conversion Funnels: Pre-built funnels highlight drop-offs in the purchase journey, allowing for quick corrective action.
  • Checkout Analytics: Analyze specific events on checkout pages to better understand consumer behavior and enhance conversion rates.
  • Surveys: Directly engage with customers to understand their preferences and enhance user experience.

According to user reviews, the Lucky Orange Heatmaps & Replay app stands out for its user-friendly interface and exceptional customer service. It provides invaluable insights through heatmaps and session recordings, leading to effective website optimizations and increased conversion rates. The seamless onboarding and helpful support team, particularly representative Emilia, have been praised by users for making the integration process straightforward and informative.

721 Reviews
Mailchimp Email SMS Marketing cover

Mailchimp: Email & SMS enhances your Shopify store’s performance with AI-driven marketing tools. It helps you boost sales by sending targeted emails, leveraging actionable insights, and utilizing a robust CRM. Engage customers who express interest through personalized campaigns and SMS reminders to drive repeat purchases.

  • AI-Powered Campaigns: Use AI-generated content and images for emails and SMS to save time and boost efficiency.
  • Predictive Segmentation: Target ideal customers with predictive analytics for improved retention and repeat business.
  • Shopify Integration: Seamlessly connect Mailchimp with Shopify, Shopify Plus, and POS to bolster business growth.
  • Behavioral Automation: Automate cart reminders, upsells, and win-backs based on customers' shopping behaviors.
  • Performance Analytics: Gain insights into campaign effectiveness in terms of revenue generation and customer engagement.

The app’s outstanding advantage is its exceptional support team, frequently highlighted in reviews for their helpfulness, promptness, and professionalism. Users consistently praise team members like Clarisse, David, and Dean for providing effective assistance, whether it be resolving issues or aiding integration, making the service invaluable. Highly rated support ensures a smooth customer experience and instills confidence in utilizing the app for marketing success.

408 Reviews
Zigpoll Customer Surveys cover

Zigpoll Customer Surveys is a sleek, customizable survey app designed to enhance customer engagement and gather valuable insights. This multilingual, no-code solution integrates effortlessly with Shopify and other marketing platforms, facilitating seamless survey deployment via web, email, or SMS. AI-driven analytics empower users to optimize their business strategies with data-driven insights.

  • Customizability: Fully customizable surveys that support multiple languages, allowing you to localize content effectively.
  • No-Code Setup: Easy, fast deployment of surveys on your site or through email/SMS without any coding requirements.
  • Integration: Seamless integration with Shopify and other marketing tools to enhance your ecommerce experience.
  • Data Insights: Utilize AI-powered analytics to gain valuable insights from zero-party data, driving optimized business decisions.
  • Advanced Features: Includes advanced post-purchase surveys and abandoned checkout campaigns to uncover pain points and recover carts.

Zigpoll Customer Surveys is acclaimed by users for its ease of use, flexibility, and outstanding customer support. It boasts high customer engagement rates, works seamlessly with Shopify, and offers robust customization and integration features. Users particularly value the responsive and personalized support from the team, making it a highly recommended tool for businesses aiming to understand their audience and optimize conversion rates effectively.

671 Reviews
Propel Replay & Session Record cover

Propel Replay & Session Record is an app designed to offer insightful replays of customer interactions on your Shopify store, allowing you to identify effective elements, diagnose problematic areas, and eliminate sales barriers. Its additional capabilities include detecting bots and reducing ad spends by filtering out competitors.

  • Effortless Installation: The app installs automatically and requires no coding, enabling quick setup and use.
  • Intelligent Playback: Uses smart algorithms to play back sessions smoothly without impacting site performance.
  • Advanced Filtering: Filter replays by country, traffic type, and more to focus on the most relevant insights.
  • Error Detection: Capable of filtering sessions by errors encountered, helping to identify broken links promptly.
  • Bot Identification: Provides visitor IPs to identify and block bots, protecting your ad budget from wasteful clicks.

The app receives overwhelmingly positive reviews, praised for its ease of use, powerful insights, and outstanding customer support. Users appreciate the accurate session replays that help optimize store pages based on real data. Support is highlighted as prompt, friendly, and efficient, enhancing the overall user experience. The free plan is noted as especially beneficial for small stores. These factors make Propel Replays a recommended tool for any Shopify store owner aiming to improve user experience and increase conversion rates.

382 Reviews
Pixee ‑ Multi Facebook Pixels cover

Pixee is an app designed to streamline the connection between Facebook Pixel and your store, facilitating targeted marketing efforts. By leveraging this tool, users can gather critical data about store visitors and enhance their Facebook ad campaigns, driving more traffic and sales.

  • Multi-Pixel Support: Adds more than a single pixel to track visitors and conversions seamlessly.
  • Event Tracking: Monitors key events such as product views, cart additions, checkout initiation, and purchases.
  • Server-Side Integration: Utilizes the Conversion API to ensure more accurate data tracking.

Reviews praise Pixee for its ease of use and effectiveness in setting up Facebook pixels on Shopify stores. Users especially appreciate the professional and patient customer service, noting excellent support from team members like Maynul, who provide reliable assistance.

128 Reviews
Lebesgue: AI Marketing & LTV cover

Lebesgue: AI Marketing & LTV is a comprehensive tool that helps you optimize your advertising strategy by analyzing store analytics, Facebook and Google ads performance. It offers insights based on competitor analysis, market trends, and key industry benchmarks to drive improvement and business growth. The app also enhances marketing content and provides financial reporting insights using customer lifetime value and retention metrics.

  • Competitor Insights: Gain real-time visibility into your competitors' strategies to dynamically pivot and improve your marketing approach.
  • Personalized Audit: Receive customized recommendations tailored to your specific advertising needs, helping you plan future strategies effectively.
  • Data Integration: Consolidate all your marketing data and metrics into one platform for simple and actionable business insights.
  • KPI Dashboard: Track and visualize key performance indicators to monitor the impact of your marketing efforts comprehensively.
  • AI Copywriter: Enhance your marketing content to boost ad performance in terms of click-through rate (CTR), conversion rate (CR), and return on investment (ROI).

According to reviews, Lebesgue: AI Marketing & LTV excels in simplifying the process of gaining marketing insights by centralizing data. Users appreciate the actionable competitor insights and real-time pivot capability. Personalized audits offer valuable, tailored strategies, contributing to planning and improving future marketing initiatives. Despite some limitations in profit calculations, its ease of use and supportive customer service stand out as defining advantages.

By Sense Apps

  • $3.95-$19.95 / Month
98 Reviews
Sense UTM Analytics cover

Sense UTM Analytics provides users with the ability to view real-time conversion analytics for Shopify orders organized into campaigns, addressing the reporting delays and inaccuracies introduced by iOS14.

  • Real-time Insights: Gain immediate access to your UTM conversion data, minimizing the wait time for reports.
  • Visual Graphs and Statistics: Easily interpret your campaign data with intuitive and comprehensive visual representations.
  • Quick UTM Link Generation: Effortlessly create UTM links to streamline your marketing campaigns and track conversions effectively.

The app stands out for its user-friendly, clean interface and powerful features, earning high praise for excellent customer support. Users appreciate the ease of navigation and comprehensive functionality that makes campaign tracking straightforward and effective, with a perfect rating from satisfied customers.

125 Reviews
Polar Analytics cover

Polar Analytics is a dynamic business intelligence platform that centralizes all your data, enabling quick and informed decision-making with a simple 1-click setup. By connecting your data sources and utilizing a library of pre-loaded metrics, the app abolishes the need for manual reporting, complemented by hands-on support for dashboard configuration.

  • 1-click integrations: Seamlessly connect with a variety of platforms like Shopify, Amazon, Google, Meta, and more.
  • Custom KPI Dashboards: Tailor dashboards for metrics such as Spend, LTV, ROAS, and Inventory, among others.
  • Security you can count on: Benefit from a private, flexible Snowflake database to ensure data security.
  • Real-time alerts: Stay updated with instantaneous alerts for fluctuations in conversion rates.
  • Omnichannel reporting: Manage and report across multiple brands and stores effortlessly.

The app is lauded for its high-quality software and excellent user support, transforming cumbersome manual reporting into seamless automated insights. Users particularly appreciate the intuitive interface, robust performance insights, and the exceptional support team, which is both responsive and dedicated to improving user experience. Polar Analytics is highly recommended for anyone serious about scaling their eCommerce operations.

162 Reviews
Elevar Conversion Tracking cover

Elevar Conversion Tracking is a powerful tool for D2C brands, offering advanced server-side conversion tracking to transform shopping behaviors into structured, trackable events. By connecting and sending data to over 40 marketing destinations, Elevar enhances marketing ROI through accurate first-party data and seamless integrations with platforms like Facebook CAPI, Google Ads, and more.

  • Advanced Server-Side Tracking: Supports data connectivity to over 40 marketing platforms for precise conversion tracking.
  • Session Enrichment: Enhances identification of returning users, addressing challenges posed by iOS privacy policies.
  • User Identity Graph: Stores click IDs and customer information, providing robust data for attribution.
  • Consistent GDPR Compliance: Offers both client-side and server-side GDPR consent integrations.
  • Comprehensive Data Layer: Provides a complete customer and eCommerce data layer for seamless Google Tag Manager integration.

Elevar Conversion Tracking is widely praised for its exceptional support and comprehensive documentation, making it a standout solution for businesses looking to enhance their marketing strategies. Reviews highlight the app's ease of integration, knowledgeable support team, and the significant improvements in channel accuracy and marketing ROI it delivers, often described as a "no-brainer" investment for future-proofing websites and optimizing conversion tracking efforts.

132 Reviews
Littledata ‑ Customer Tracking cover

Littledata ‑ Revenue Tracking is a cutting-edge app designed for Shopify users, enabling server-side tracking that connects first-party customer data to platforms like Google Analytics, Google Ads, Meta Ads, TikTok, Pinterest, and Klaviyo. By enhancing marketing attribution, it helps improve campaign performance, activates better flow triggers in Klaviyo, and provides a tracking upgrade in GA4.

  • Comprehensive Platform Integration: Connects customer data to major platforms like Google Analytics, Meta Ads, TikTok, and more for enhanced tracking.
  • Enhanced Marketing Attribution: Boosts marketing campaign performance by accurately attributing revenue to the right channels.
  • Optimized Klaviyo Flows: Doubling revenue potential by identifying and targeting opted-in customers more effectively.
  • Advanced GA4 Tracking: Offers upgraded tracking capabilities over Google & YouTube Sales Channel for more detailed analytics.
  • Data Accuracy: Designed to provide reliable and precise data, making it easy for data experts to analyze and optimize insights.

According to reviews, Littledata ‑ Revenue Tracking stands out for its exceptionally accurate tracking capabilities, especially for Google Ads and GA4. Users appreciate the peace of mind it provides, knowing that data tracking is comprehensive and secure. The support team is consistently praised for their responsiveness and willingness to accommodate complex, unique requests, making the app indispensable for many Shopify users.

98 Reviews
TagFly Google Ads, Tag Manager cover

Enhance event tracking with server-side capabilities and a straightforward Google Tag Manager setup, delivering precise data directly to platforms like GA4, Google Ads, Facebook (Meta), TikTok, and more. Improve conversion tracking and audience insights without compromising site speed. The pre-built GTM containers facilitate a quick and seamless setup, ensuring tracking readiness in minutes while maintaining full GDPR compliance for secure data handling.

  • Server-side tracking: Captures accurate customer data by bypassing iOS limitations for reliable insights.
  • Pre-built GTM containers: Enables quick integration and effortless setup, saving time and resources.
  • Multi-marketing destination setup: Simplify management of multiple marketing platforms and pixels without needing to code.
  • Privacy compliance: Seamlessly aligns with privacy regulations such as GDPR and CCPA, ensuring secure data handling.

The app's outstanding advantage lies in its exceptional customer support, evident from the glowing reviews. Users commend the proactive and hands-on assistance received during setup, which ensures a smooth experience even if initial installation challenges arise. While some limitations in platform support exist, the overall support and guidance make the app a highly recommended choice.

(3.8/5)
82 Reviews
Triple Whale Analytics cover

Triple Whale Analytics is a comprehensive data platform designed to provide businesses with critical insights through easy-to-use dashboards, enabling informed decision-making. Leveraging integrations, ecommerce-specific AI, and customizable reporting, it empowers businesses to drive profitable growth and optimize marketing efficiency.

  • Data Integration: Seamlessly integrates with your most important platforms to consolidate essential metrics in one place.
  • Custom Dashboards: Allows for personalization of dashboards to display key metrics relevant to your business needs.
  • AI-Powered Analytics: Utilizes ecommerce-specific AI to surface insights and detect anomalies that influence decisions.
  • Comprehensive Reporting: Offers custom reports for tracking key performance indicators and marketing efficiency.
  • Anomaly Detection: Automated intelligence identifies data irregularities and highlights actionable insights.

Outstanding app advantages include easy customization and customization of dashboards, accurate attribution for marketing channels, and significant time-savings in data analysis and reporting. Many users highlight the Moby feature for offering unparalleled data insights, while the personal assistance from the Customer Success team greatly enhances user experience and tool customization. Triple Whale is noted as an essential tool for both small and large businesses aiming for efficient data analysis and advertising performance optimization.

78 Reviews
KNO Post Purchase Surveys cover

KNO Post Purchase Surveys offers easy-to-use post-purchase surveys designed to gain valuable insights from customers. The application includes features such as targeted audiences, pre-built templates, and advanced attribution models that help in understanding the revenue impact of various factors. It uses zero-party data for better customer understanding, ensuring deeper engagement and informed marketing decisions.

  • Targeted Audiences: Reach specific customer segments with precision using advanced audience filters.
  • Pre-built Templates: Access a library of customizable survey templates for quick implementation.
  • Advanced Attribution Models: Analyze the revenue impact of different channels and demographics.
  • Zero-party Data Utilization: Harness customer-provided data to understand motivations and drive engagement.
  • Integration Capabilities: Seamlessly connect with top platforms and explore data via REST API.

KNO Post Purchase Surveys is highly praised for its clean, customizable interface, making customer insights easily accessible. Users appreciate the app's ability to demystify purchasing motivations effectively. The exceptional support team is frequently commended for their responsiveness and helpfulness, ensuring smooth implementation and a seamless user experience. Overall, it is an invaluable tool for understanding and leveraging customer feedback.

188 Reviews
Pixelio‑ Facebook Pixels & API cover

Pixelio FB Facebook Pixel is a powerful app that allows users to track and sync multiple Facebook pixels on their Shopify stores with ease, enhancing ad optimization and conversions without requiring technical expertise. It supports all Shopify themes to ensure comprehensive event tracking.

  • Multiple Pixel Support: Easily add and manage unlimited Meta and Facebook Pixel IDs, allowing for comprehensive traffic tracking on your store.
  • No-Coding Required: Install and manage pixel tracking effortlessly, without any technical skills, to track conversion events effectively.
  • Optimal for iOS Devices: Proper tracking of Apple devices through the iOS 14 Conversion API ensures no data loss.
  • Backup Pixel IDs: Add multiple backup Facebook Pixels to enhance business strategy resilience and data integrity.
  • Comprehensive Integration: Compatible with all Shopify themes, ensuring seamless operation both within and outside of Shopify.

The app's outstanding advantages include its user-friendliness and incredible support, highlighted by customers who appreciate its simplicity and effectiveness. Users have consistently rated it highly, praising the responsiveness and helpfulness of the support team, which effectively resolves issues and provides strategic insights.

37 Reviews
KeepCart: Stop Coupon Leaks cover

KeepCart: Stop Coupon Leaks is an essential tool for online businesses to protect their checkout processes from a multitude of coupon extensions like Honey, Rakuten, Coupert, and more. The app blocks coupon extension pop-ups, ensures code security, and provides analytics to track and mitigate revenue losses from coupon leaks.

  • Coupon Extension Blocking: Effectively blocks popular extensions like Honey and Capital One to prevent unauthorized discounts.
  • Coupon Leak Alerts: Provides real-time alerts for when discount codes are leaked, allowing businesses to act quickly.
  • Link Blocking: Ensures codes are valid only through specified links, adding an extra layer of security.
  • Duplicate Blocking: Stops customers from abusing codes by creating multiple accounts.
  • Coupon Extension Analytics: Offers insights into average order value (AOV) and other metrics for extension users versus non-users.

The app stands out for its user-friendly interface, quick installation, and impactful features like real-time discount monitoring and extension blocking. Customers praise its clean dashboard and responsive customer support. KeepCart is highly recommended for its role in boosting profitability by safeguarding discounts, streamlining coupon management, and providing valuable insights into affiliate code sharing.

Choosing the right tools for your e-commerce store is vital to staying ahead in the competitive online market. Our list of the top free Shopify marketing analytics apps offers you a variety of solutions to enhance your store's performance effectively. With user-friendly features and insightful analytics, these apps empower you to make data-driven decisions that can transform your business. Remember, the key to success in e-commerce lies in understanding your customers and optimizing your strategies. Explore these free Shopify analytics tools today and take the first step towards a smarter, more efficient online store.

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