Top Free Shopify Marketing Analytics Apps 2025

This app aims to address low conversion rates by enhancing social proof. It accomplishes this by displaying notifications about recent orders or products added to the cart, creating urgency with countdown timers, and encouraging quick purchasing decisions through a sense of scarcity.

• Real-time Notifications: Automatically displays notifications of recent orders or products added to the cart to engage new customers.
• Quick View Popups: Provides full information through popups, enhancing user experience and facilitating quicker buying decisions.
• Countdown Timer: Generates urgency and scarcity around promotions, prompting faster purchases to avoid missing out.
• Coupon Code Wheel: Offers discounts or gifts for email sign-ups, enticing users with engaging gamification.
• Cart Sales Announcements: Displays sales notifications and countdowns directly in the cart to encourage prompt checkout.

According to numerous positive reviews, this app excels in boosting sales by effectively creating urgency and leveraging social proof. Users have praised its easy integration and noticeable impact on conversion rates. The countdown feature and coupon incentives are particularly appreciated, offering a fun and engaging user experience that significantly enhances purchasing motivation.

Seguno Email Marketing is a powerful tool designed to streamline email marketing efforts for Shopify users. It allows shop owners to create engaging emails, automate sends, and track marketing success effortlessly from within the Shopify platform. With features like Back in Stock alerts and embedded Canva for design, Seguno saves time and minimizes potential errors.

• Shopify Integration: Seamlessly works within Shopify, granting easy access to segments, discounts, and products.
• Automation Series: Offers a comprehensive library of pre-built automation series, including Back in Stock alerts.
• Intuitive Design Tools: Create beautiful emails quickly using Canva embedded in a full-screen editor.
• Deliverability and Spam Protection: Built-in tools ensure secure delivery and guard against spam.
• Expert Support: Receive prompt, personalized support from knowledgeable email marketing experts.

Seguno Email Marketing receives high praise from users for its user-friendly interface, powerful features, and exceptional customer support. Reviews highlight the app's ease of setup, effective email campaigns, and intuitive drag-and-drop editor. Users particularly appreciate dedicated support from experts who promptly respond to inquiries and offer valuable assistance, making it a highly recommended choice over other email marketing tools.

Attribuly Marketing Analytics enhances conversion tracking and attribution accuracy, overcoming common misreporting issues in ad platforms and analytics. It utilizes first-party cookies and over ten integrations to provide marketers with a comprehensive view of campaign performance, enabling better budget allocation and increased return on ad spend (ROAS).

• First-party cookies: Elevate tracking accuracy by using native first-party cookies and over 10 integrations to better attribute to ads, social media, and SEO.
• Comprehensive attribution: Attribute campaigns across diverse channels like affiliates, influencers, Facebook Shop, and POS to understand your best-performing strategies.
• Advanced influencer marketing: Enhance influencer collaborations with advanced tracking, collaboration, and analysis features.
• Centralized dashboard: Access a centralized dashboard for insights into customer journey, lifetime value (LTV), profit, margin, and blended ROAS.
• Multichannel ROI measurement: Accurately measure ROI for campaigns on platforms like Facebook, Google, Tiktok, LinkedIn, and Pinterest.

The app's outstanding advantages include a high user satisfaction rate, as reflected in positive feedback and top ratings of 5/5 from new and experienced users, underscoring its effectiveness in improving marketing analytics and tracking capabilities.

Lucky Orange Heatmaps & Replay allows you to improve your online store's conversion rates by observing actual visitor behaviors. With its features like session recordings and heatmaps, the app unearths the sources of cart abandonment and identifies areas for enhancement, offering tailored insights into customer engagement and conversion pathways.

• Session Recordings: Watch real-time visitor interactions to identify friction points and optimize the user journey.
• Heatmaps: Visualize areas of interest and engagement, revealing what shoppers find compelling on your site.
• Conversion Funnels: Pre-built funnels highlight drop-offs in the purchase journey, allowing for quick corrective action.
• Checkout Analytics: Analyze specific events on checkout pages to better understand consumer behavior and enhance conversion rates.
• Surveys: Directly engage with customers to understand their preferences and enhance user experience.

According to user reviews, the Lucky Orange Heatmaps & Replay app stands out for its user-friendly interface and exceptional customer service. It provides invaluable insights through heatmaps and session recordings, leading to effective website optimizations and increased conversion rates. The seamless onboarding and helpful support team, particularly representative Emilia, have been praised by users for making the integration process straightforward and informative.

Mailchimp: Email & SMS enhances your Shopify store’s performance with AI-driven marketing tools. It helps you boost sales by sending targeted emails, leveraging actionable insights, and utilizing a robust CRM. Engage customers who express interest through personalized campaigns and SMS reminders to drive repeat purchases.

• AI-Powered Campaigns: Use AI-generated content and images for emails and SMS to save time and boost efficiency.
• Predictive Segmentation: Target ideal customers with predictive analytics for improved retention and repeat business.
• Shopify Integration: Seamlessly connect Mailchimp with Shopify, Shopify Plus, and POS to bolster business growth.
• Behavioral Automation: Automate cart reminders, upsells, and win-backs based on customers' shopping behaviors.
• Performance Analytics: Gain insights into campaign effectiveness in terms of revenue generation and customer engagement.

The app’s outstanding advantage is its exceptional support team, frequently highlighted in reviews for their helpfulness, promptness, and professionalism. Users consistently praise team members like Clarisse, David, and Dean for providing effective assistance, whether it be resolving issues or aiding integration, making the service invaluable. Highly rated support ensures a smooth customer experience and instills confidence in utilizing the app for marketing success.

Propel Replay & Session Record is an app designed to offer insightful replays of customer interactions on your Shopify store, allowing you to identify effective elements, diagnose problematic areas, and eliminate sales barriers. Its additional capabilities include detecting bots and reducing ad spends by filtering out competitors.

• Effortless Installation: The app installs automatically and requires no coding, enabling quick setup and use.
• Intelligent Playback: Uses smart algorithms to play back sessions smoothly without impacting site performance.
• Advanced Filtering: Filter replays by country, traffic type, and more to focus on the most relevant insights.
• Error Detection: Capable of filtering sessions by errors encountered, helping to identify broken links promptly.
• Bot Identification: Provides visitor IPs to identify and block bots, protecting your ad budget from wasteful clicks.

The app receives overwhelmingly positive reviews, praised for its ease of use, powerful insights, and outstanding customer support. Users appreciate the accurate session replays that help optimize store pages based on real data. Support is highlighted as prompt, friendly, and efficient, enhancing the overall user experience. The free plan is noted as especially beneficial for small stores. These factors make Propel Replays a recommended tool for any Shopify store owner aiming to improve user experience and increase conversion rates.

Zigpoll Customer Surveys is a sleek, customizable survey app designed to enhance customer engagement and gather valuable insights. This multilingual, no-code solution integrates effortlessly with Shopify and other marketing platforms, facilitating seamless survey deployment via web, email, or SMS. AI-driven analytics empower users to optimize their business strategies with data-driven insights.

• Customizability: Fully customizable surveys that support multiple languages, allowing you to localize content effectively.
• No-Code Setup: Easy, fast deployment of surveys on your site or through email/SMS without any coding requirements.
• Integration: Seamless integration with Shopify and other marketing tools to enhance your ecommerce experience.
• Data Insights: Utilize AI-powered analytics to gain valuable insights from zero-party data, driving optimized business decisions.
• Advanced Features: Includes advanced post-purchase surveys and abandoned checkout campaigns to uncover pain points and recover carts.

Zigpoll Customer Surveys is acclaimed by users for its ease of use, flexibility, and outstanding customer support. It boasts high customer engagement rates, works seamlessly with Shopify, and offers robust customization and integration features. Users particularly value the responsive and personalized support from the team, making it a highly recommended tool for businesses aiming to understand their audience and optimize conversion rates effectively.

Sense UTM Analytics provides users with the ability to view real-time conversion analytics for Shopify orders organized into campaigns, addressing the reporting delays and inaccuracies introduced by iOS14.

• Real-time Insights: Gain immediate access to your UTM conversion data, minimizing the wait time for reports.
• Visual Graphs and Statistics: Easily interpret your campaign data with intuitive and comprehensive visual representations.
• Quick UTM Link Generation: Effortlessly create UTM links to streamline your marketing campaigns and track conversions effectively.

The app stands out for its user-friendly, clean interface and powerful features, earning high praise for excellent customer support. Users appreciate the ease of navigation and comprehensive functionality that makes campaign tracking straightforward and effective, with a perfect rating from satisfied customers.

Pixee is an app designed to streamline the connection between Facebook Pixel and your store, facilitating targeted marketing efforts. By leveraging this tool, users can gather critical data about store visitors and enhance their Facebook ad campaigns, driving more traffic and sales.

• Multi-Pixel Support: Adds more than a single pixel to track visitors and conversions seamlessly.
• Event Tracking: Monitors key events such as product views, cart additions, checkout initiation, and purchases.
• Server-Side Integration: Utilizes the Conversion API to ensure more accurate data tracking.

Reviews praise Pixee for its ease of use and effectiveness in setting up Facebook pixels on Shopify stores. Users especially appreciate the professional and patient customer service, noting excellent support from team members like Maynul, who provide reliable assistance.

Lebesgue: AI Marketing & LTV is a comprehensive tool that helps you optimize your advertising strategy by analyzing store analytics, Facebook and Google ads performance. It offers insights based on competitor analysis, market trends, and key industry benchmarks to drive improvement and business growth. The app also enhances marketing content and provides financial reporting insights using customer lifetime value and retention metrics.

• Competitor Insights: Gain real-time visibility into your competitors' strategies to dynamically pivot and improve your marketing approach.
• Personalized Audit: Receive customized recommendations tailored to your specific advertising needs, helping you plan future strategies effectively.
• Data Integration: Consolidate all your marketing data and metrics into one platform for simple and actionable business insights.
• KPI Dashboard: Track and visualize key performance indicators to monitor the impact of your marketing efforts comprehensively.
• AI Copywriter: Enhance your marketing content to boost ad performance in terms of click-through rate (CTR), conversion rate (CR), and return on investment (ROI).

According to reviews, Lebesgue: AI Marketing & LTV excels in simplifying the process of gaining marketing insights by centralizing data. Users appreciate the actionable competitor insights and real-time pivot capability. Personalized audits offer valuable, tailored strategies, contributing to planning and improving future marketing initiatives. Despite some limitations in profit calculations, its ease of use and supportive customer service stand out as defining advantages.

Engage your customers with Emotive: SMS Marketing, offering automated two-way text message conversations complemented by dedicated resources in strategy, support, and copywriting to maximize revenue. Experience ease of use with a risk-free, 5x ROI guarantee.

• Automated Conversations: Facilitate engaging, two-way text message discussions with customers.
• Dedicated Support: Access strategic guidance, support, and copywriting services with do-it-for-you options.
• ROI Guarantee: Enjoy a risk-free start with a promise of 5x return or your money back.
• Customizable Campaigns: Utilize compliant pop-ups and tailor-made checkout flows to build your SMS audience.
• Analytics and Reports: Drive revenue growth and track success using attribution analytics.

The app's outstanding advantages, highlighted by reviews, reveal Emotive's capacity to transform businesses with a remarkable 35x ROI. Users praise its ability to enhance customer engagement and drive significant revenue growth through personalized, customer-centric messaging.

Polar Analytics is a dynamic business intelligence platform that centralizes all your data, enabling quick and informed decision-making with a simple 1-click setup. By connecting your data sources and utilizing a library of pre-loaded metrics, the app abolishes the need for manual reporting, complemented by hands-on support for dashboard configuration.

• 1-click integrations: Seamlessly connect with a variety of platforms like Shopify, Amazon, Google, Meta, and more.
• Custom KPI Dashboards: Tailor dashboards for metrics such as Spend, LTV, ROAS, and Inventory, among others.
• Security you can count on: Benefit from a private, flexible Snowflake database to ensure data security.
• Real-time alerts: Stay updated with instantaneous alerts for fluctuations in conversion rates.
• Omnichannel reporting: Manage and report across multiple brands and stores effortlessly.

The app is lauded for its high-quality software and excellent user support, transforming cumbersome manual reporting into seamless automated insights. Users particularly appreciate the intuitive interface, robust performance insights, and the exceptional support team, which is both responsive and dedicated to improving user experience. Polar Analytics is highly recommended for anyone serious about scaling their eCommerce operations.

KNO Post Purchase Surveys offers easy-to-use post-purchase surveys designed to gain valuable insights from customers. The application includes features such as targeted audiences, pre-built templates, and advanced attribution models that help in understanding the revenue impact of various factors. It uses zero-party data for better customer understanding, ensuring deeper engagement and informed marketing decisions.

• Targeted Audiences: Reach specific customer segments with precision using advanced audience filters.
• Pre-built Templates: Access a library of customizable survey templates for quick implementation.
• Advanced Attribution Models: Analyze the revenue impact of different channels and demographics.
• Zero-party Data Utilization: Harness customer-provided data to understand motivations and drive engagement.
• Integration Capabilities: Seamlessly connect with top platforms and explore data via REST API.

KNO Post Purchase Surveys is highly praised for its clean, customizable interface, making customer insights easily accessible. Users appreciate the app's ability to demystify purchasing motivations effectively. The exceptional support team is frequently commended for their responsiveness and helpfulness, ensuring smooth implementation and a seamless user experience. Overall, it is an invaluable tool for understanding and leveraging customer feedback.

Elevar Conversion Tracking is a powerful tool for D2C brands, offering advanced server-side conversion tracking to transform shopping behaviors into structured, trackable events. By connecting and sending data to over 40 marketing destinations, Elevar enhances marketing ROI through accurate first-party data and seamless integrations with platforms like Facebook CAPI, Google Ads, and more.

• Advanced Server-Side Tracking: Supports data connectivity to over 40 marketing platforms for precise conversion tracking.
• Session Enrichment: Enhances identification of returning users, addressing challenges posed by iOS privacy policies.
• User Identity Graph: Stores click IDs and customer information, providing robust data for attribution.
• Consistent GDPR Compliance: Offers both client-side and server-side GDPR consent integrations.
• Comprehensive Data Layer: Provides a complete customer and eCommerce data layer for seamless Google Tag Manager integration.

Elevar Conversion Tracking is widely praised for its exceptional support and comprehensive documentation, making it a standout solution for businesses looking to enhance their marketing strategies. Reviews highlight the app's ease of integration, knowledgeable support team, and the significant improvements in channel accuracy and marketing ROI it delivers, often described as a "no-brainer" investment for future-proofing websites and optimizing conversion tracking efforts.

TrueROAS ‑ AI Ad Attribution is a sophisticated tool designed to optimize and track ad performance, ensuring users never miss out on attributing an order to the correct source. It provides users with true data insights to manage ad spend effectively and gain a competitive edge, all while ensuring compliance with GDPR regulations.

• AI Ad Tracking & Attribution: Employs advanced AI algorithms to accurately track and attribute ad performance, enabling users to identify the exact source of their revenue.
• Customer Journeys for each order: Provides detailed customer journey maps for every order, helping businesses understand consumer behavior and tailor marketing strategies accordingly.
• Creative Breakdown: Analyzes the performance of creative content to identify what works and what doesn't, allowing for data-driven creative decisions.
• Product Analysis: Offers in-depth analysis of product performance, enabling users to identify and promote top-performing products.
• Cost Tracking: Simplifies financial management by automatically converting different currencies, offering a comprehensive view of the overall cost structure.

The app's outstanding advantages, as highlighted in reviews, include its user-friendly interface that simplifies ad metrics interpretation, its high accuracy in attributing revenue to the correct ads, and the significant reduction in ad spend wastage. Users praise its ability to provide real-time data updates, which facilitate timely decision-making for marketing strategies, while appreciating its seamless integration with existing systems and GDPR compliance.

Triple Whale Analytics is a comprehensive data platform designed to provide businesses with critical insights through easy-to-use dashboards, enabling informed decision-making. Leveraging integrations, ecommerce-specific AI, and customizable reporting, it empowers businesses to drive profitable growth and optimize marketing efficiency.

• Data Integration: Seamlessly integrates with your most important platforms to consolidate essential metrics in one place.
• Custom Dashboards: Allows for personalization of dashboards to display key metrics relevant to your business needs.
• AI-Powered Analytics: Utilizes ecommerce-specific AI to surface insights and detect anomalies that influence decisions.
• Comprehensive Reporting: Offers custom reports for tracking key performance indicators and marketing efficiency.
• Anomaly Detection: Automated intelligence identifies data irregularities and highlights actionable insights.

Outstanding app advantages include easy customization and customization of dashboards, accurate attribution for marketing channels, and significant time-savings in data analysis and reporting. Many users highlight the Moby feature for offering unparalleled data insights, while the personal assistance from the Customer Success team greatly enhances user experience and tool customization. Triple Whale is noted as an essential tool for both small and large businesses aiming for efficient data analysis and advertising performance optimization.

AdWhatCost: Ad Insights & UTM integrates your Shopify store with Facebook and TikTok Ads using UTM parameters to track verifiable order placements, even post-iOS14. It also evaluates ad profitability and provides both traditional and advanced performance marketing metrics such as ROAS, ROMI, and ACOS.

• Order Verification: Tracks and verifies orders placed via ad clicks, ensuring accurate data of customer interactions.
• Profitability Analysis: Calculates the profitability of your ads and your store, providing metrics like ROAS, ROMI, and ACOS.
• Comprehensive Performance Metrics: Delivers both traditional and advanced KPIs for in-depth performance analysis.
• Customer Insights: Offers insights into the purchasing behavior of customer cohorts over time.
• Automated Reporting: Sends daily performance reports directly to your inbox, keeping you updated effortlessly.

Based on reviews, AdWhatCost is praised for its precision in tracking and attributing order sources, its user-friendly interface, and its ability to provide valuable insights into the profitability and effectiveness of ad campaigns. Users appreciate the seamless integration with major ad platforms and the depth of data provided for strategic decision-making.

Retter ‑ Heatmaps & Replay is a powerful tool that allows you to analyze your visitors' interactions with your online store. By utilizing features like dynamic heatmaps and session replay, it provides insights into visitor behavior, helping you optimize page interactivity, improve user experience, and ultimately boost conversions.

• Dynamic Heatmaps: Understand which parts of your pages are most interactive to make smart decisions for improvement.
• Session Record & Replay: Replay visitor interactions with products, collections, pages, and carts to identify abandonment causes.
• DVR-like Functionality: Easily watch replays of clicks, scrolls, and movements to understand user behavior.
• Conversion Optimization: Identify landing page problems through heatmaps and replays to improve sales.
• Visitor Insights: Gain a deep understanding of customer interaction through comprehensive session recordings.

The app is frequently praised in reviews for its intuitive interface and effectiveness in pinpointing areas for user experience improvements. Users often highlight its ability to visually represent complex data clearly, making it invaluable for digital stores looking to increase engagement and conversion rates.

Profit Analytics by Airboxr is an innovative app that automates the creation of revenue, marketing, and financial reports directly within your spreadsheets. It integrates seamlessly with data sources like Shopify and Amazon to deliver these reports into spreadsheets or Looker dashboards, catering to finance, marketing, operations teams, and entrepreneurs.

• Automated Reports: Automatically generates revenue, marketing, and financial reports using data from platforms such as Shopify and Amazon.
• Seamless Integration: Connects directly to popular data sources and export orders, inventory, fees, and customer information for comprehensive analysis.
• Customer Segmentation: Allows users to build customer segments based on purchase history, improving targeted marketing strategies.
• Comprehensive Metrics: Provides crucial business metrics like CPA, CAC, LTV, AOV, and MER in a single dashboard for efficient analysis.
• Seasonal Trend Analysis: Assists in identifying best-selling products, designing bundles, and recognizing seasonal trends to optimize sales strategies.

App reviews highlight that Airboxr is highly praised for its user-friendly interface and powerful automation features, which significantly reduce time-consuming data processing tasks. Users appreciate its robust integration capabilities with key sales platforms, as well as the insightful analytics it provides, which help drive data-driven decision-making and enhance business performance.

Dotdigital Email & SMS Marketing is a robust customer experience and data platform designed for Shopify users. It enables businesses to craft sophisticated automated marketing campaigns with ease, using intuitive drag-and-drop tools. The platform seamlessly syncs all customer data into a cohesive single view, allowing for the creation of personalized experiences that boost engagement and drive conversions. Powered by artificial intelligence, Dotdigital offers a range of dynamic features including product recommendations, personalized content, and abandoned cart alerts to engage customers across their preferred channels, such as email, SMS, MMS, and WhatsApp. The platform emphasizes a unified data approach, synchronizing customer information from all channels to establish a reliable source of truth. Additionally, Dotdigital enhances communication with tools like WinstonAI for faster data interpretation and improved copywriting, ensuring businesses can deliver smart, engaging messages effectively.