Elevar powers conversion tracking for D2C brands. Our data layer with server-side tracking transform shopping behavior into structured, trackable events with attribution, sent to each connected marketing destination. With Session Enrichment, Checkout Extensibility Support, and Server-Side integrations with Facebook CAPI, Google Ads, GA4, TikTok, Klaviyo, Pinterest and more, you can rely on accurate 1st party data to improve marketing ROI and make strategic business decisions.

• Server-Side tracking for marketers to connect & send data to 40+ destinations
• Session Enrichment to recognize returning users and fight back against iOS
• User Identity Graph that stores click IDs, customer information & attribution
• Client-Side & Server-Side GDPR consent integrations
• A complete customer & eCommerce Data Layer for Google Tag Manager