The prebuilt tags were a game changer. We didn’t have to waste time setting up events from scratch — everything just worked.

InnexDATA made it incredibly easy to connect our Shopify store to Google Tag Manager. We were up and running in minutes — no coding needed!”

We were stuck bouncing between GA4, Shopify, and Meta trying to figure out where our conversions were really coming from. Innex DATA removed that stress. Our events are now accurately tracked, and our reports actually make sense. Especially loved how the app helped us implement server-side tracking — it made our data more stable and less prone to ad blockers.

As a performance marketer, I rely on data to optimize campaigns — and bad data costs money. Innex DATA gave us clear visibility into what’s working. The setup was faster than expected, the GTM templates were plug-and-play, and we finally stopped wasting hours trying to debug GA4. If you care about scaling your eCom brand profitably, this app is a no-brainer.

We tried other solutions, but they were either overly complex or didn’t support server-side tracking. Innex DATA nailed it. The integration with Google Tag Manager is smooth, the documentation is clear, and the preconfigured tags saved us hours. What used to take a dev team now takes one marketer. Sales attribution and funnel analysis are now crystal clear.

We were struggling to properly track our paid campaigns — Facebook Ads, Google Ads, and even GA4 — the attribution was a mess. Innex DATA completely changed that. Within a few clicks, we had reliable event tracking and could finally match ad spend to conversions. The prebuilt GTM container was a huge time saver. Highly recommended for anyone who’s tired of guessing what’s working.

I don’t have a technical background, and honestly, I was nervous about setting up GTM for my Shopify store. But Innex DATA made it super simple. The onboarding was clear, and I had my tags firing correctly within 20 minutes. Love that it supports both client and server-side tracking — finally getting more accurate data in GA4. Total game-changer for our analytics.