Shopify Google tag manager apps 2026

GA4 Google Analytics 4 ‑ GTM

$17-$99 / Month

7.4

10 Reviews

Google Tag Manager, Google Analytics 4 and powerful datalayer. Show more

Conversios Google Analytics 4 is an essential tool for e-commerce businesses looking to enhance their data tracking and customer insights. This app offers a seamless and code-free integration with your store, making it accessible to users of all technical skill levels. With its powerful e-commerce tracking capabilities, you can monitor each step of the customer journey accurately, identify gaps in your e-commerce funnel, and optimize conversions to improve your marketing ROI. Leveraging Google Tag Manager, the app ensures fast data collection without slowing down your site. It also provides an intuitive interface for managing GTM without any coding skills. Enjoy the added benefit of a free app setup and audit by a certified Google professional, along with the ability to make data-driven marketing decisions instantly with real-time insights.

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RGI Track Pixel

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Install tracking pixels without any knowledge of coding Show more

RGI Track Pixel is a powerful tool designed to streamline the process of monitoring user events and page visits on your website. With its intuitive tag manager, you can effortlessly activate tracking pixels, optimize conversion ads, and even generate insightful heatmaps, all aimed at enhancing your store's performance. The app supports seamless integration with Google Tag Manager, Microsoft Clarity, and LinkedIn Insight pixel, allowing for versatile tracking capabilities without the need for coding expertise. Through an easy-to-use dashboard, users can install, manage, and customize various pixels, offering unprecedented flexibility for targeting and analytics. RGI Track Pixel empowers users to explore the full potential of tracking technologies and discover new insights into customer behavior. Whether you're seeking to boost ad efficiency or simply curious about visitor patterns, this app provides a comprehensive solution for your tracking needs.

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Addingwell ‑ GTM & DataLayer

8.2

7 Reviews

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Simple GTM and DataLayer configuration Show more

Addingwell - GTM & DataLayer is a powerful tool designed for acquisition, tracking, and analytics professionals to effortlessly integrate Google Tag Manager (GTM) across all store pages on Shopify. It enables users to manage and collect user interactions in a GA4-formatted dataLayer, addressing the common tracking challenges faced on the Shopify platform. The app provides comprehensive checkout tracking to ensure crucial conversion data is never overlooked, making it easier to make informed business decisions. Addingwell is equipped for server-side tracking, keeping users ahead of evolving data standards and technological advancements. Installation is quick and requires no coding skills, taking just five minutes to set up. The app is offered for free with no subscription required, and users benefit from access to a dedicated support team to guide them through any challenges they encounter.

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Stape Conversion Tracking

6.4

32 Reviews

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Set up server-side Google Tag Manager container in a few click Show more

The Stape Server GTM App revolutionizes website user and conversion tracking by seamlessly embedding a Google Tag Manager (GTM) snippet into every page of your site. Leveraging advanced server-side tagging technology, it ensures precise and reliable tracking outcomes. One of its key features includes extended cookie lifetime, enhancing visitor data accuracy over time. Additionally, the app's script resistance makes tracking less susceptible to ad blockers and third-party interference. Secure data transmission is achieved through dedicated server endpoints, safeguarding user information. The app's capability to enhance the data layer with e-commerce events and user data improves the quality of insights. Moreover, it supports sending webhooks to a server GTM container, ensuring streamlined integration and data flow.

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FlowyTracking

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Advanced Google Tag Manager Configurator Show more

FlowyTracking is a robust application designed to streamline the setup and management of digital marketing tags, functioning as an advanced Google Tag Manager configurator. It empowers users to effortlessly create personalized workspaces catering to over 25 different tags, enhancing efficiency and precision in marketing efforts. With seamless integration capabilities with platforms like GA4, Google Ads, Facebook API, and Klaviyo, FlowyTracking allows marketers to leverage data-driven insights for more informed decision-making. The tool is particularly adept at simplifying the intricate process of tag management, offering automation features that significantly reduce the time and effort involved in implementing complex tag configurations. Additionally, it provides server-side conversion solutions through its intuitive dashboard, ensuring robust data tracking and analysis. Moreover, FlowyTracking is compatible with Google Consent, ensuring compliance with data privacy regulations while enhancing user trust. This all-in-one solution is ideal for organizations looking to optimize their digital marketing strategies with minimal hassle and maximum effectiveness.

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Headify <Add Head Code>

$0.99 / Month

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Easily add custom code to the HEAD section of your store Show more

Headify <Add Head Code> is a user-friendly app designed to simplify the process of adding custom code to the HEAD section of your online store. This innovative solution eliminates the need to modify your theme, allowing for seamless theme changes without losing your custom configurations. Perfect for users without programming expertise, the app supports a wide range of integrations including website verifications, social media pixels, custom meta tags, HTML, CSS, Liquid, JQuery, JavaScript, Google Analytics, and Google Tag Manager code among others. By using Headify, store owners can effortlessly enhance their site with custom scripts and functionalities. Its intuitive interface ensures that even those with no coding experience can optimize their store's performance and features effortlessly. Whether you're looking to implement analytics, social media tracking, or custom styling, Headify has you covered with its comprehensive capabilities.

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Wixpa Google Analytics 4 (GA4)

8.2

42 Reviews

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One Click Google Analytics 4 (GA4) Setup. Google Ads Tracking Show more

Wixpa Google Analytics 4 (GA4) is a powerful app designed to simplify the transition from Google Analytics Universal to Google Analytics 4 for online store owners. With a no-code installation process, users can effortlessly set up GA4 and activate event tracking within minutes, reducing the complexity typically associated with configuring analytics tools. The app ensures accurate tracking of various eCommerce events, orders, and conversions, eliminating concerns of missing or duplicated purchase data. Additionally, Wixpa GA4 supports seamless Google Ads conversion tracking and integrates smoothly with Google Shopping data while offering multi-tag support through data layers for e-commerce events. Users benefit from accurate and complete GA4 eCommerce integration, along with fine-tuning capabilities and expert support to optimize their analytics. This comprehensive solution empowers businesses to make informed decisions and enhance their online presence through precise data tracking and analysis.

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zapEvent: GTM+Pixel DataLayer

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Streamline e-commerce event tracking with easy, no-code data layer setup. Show more

zapEvent: GTM+Pixel DataLayer is a powerful tool designed to simplify the process of setting up a robust data layer for online stores. This app eliminates the need for custom coding or investing in costly applications by providing a ready-to-use data layer that can be implemented seamlessly in just two clicks. With zapEvent, store owners can efficiently fire standard e-commerce events on appropriate triggers, enhancing their site's analytics and marketing efforts. The app offers complete integration with Google Tag Manager, ensuring that users have full control over their data tracking and analytics without requiring any programming skills. This user-friendly solution makes it easier than ever to optimize online store performance, making it an ideal choice for e-commerce businesses seeking to streamline their operations and improve data accuracy. Whether you're an experienced webmaster or just starting, zapEvent offers a hassle-free way to leverage detailed tracking and analytics.

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GroPulse GTM & Data Layer

$29.99-$35 / Month

8

39 Reviews

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Install Google Tag Manager, GA4 with full Data Layer support Show more

GroPulse GTM & Data Layer is a user-friendly app designed to simplify the integration of Google Tag Manager (GTM) with your online store. This app eliminates the need for manual code editing by seamlessly embedding the GTM script into your website, saving you time and reducing the potential for errors. With Google Tag Manager, you can efficiently manage and update all your website's tags, such as those for conversion tracking, site analytics, and remarketing, all from one centralized platform. The app ensures accurate data tracking, paving the way for insightful analysis and improved marketing strategies. Easy to set up with no coding required, GroPulse GTM & Data Layer is an ideal solution for store owners seeking to enhance their digital marketing capabilities. This tool empowers you to focus on business growth while it handles the technical intricacies of tag management.

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Tag Pilot GTM Tracking

$99 / Month

8.2

1 Reviews

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Seamless ecommerce tracking tool. Show more

Tag Concierge GTM Tracking is a comprehensive tool designed to seamlessly integrate e-commerce events and data into the Google Tag Manager (GTM) Data Layer, ensuring compatibility with GA4 eCommerce standards. This app enables users to effortlessly install Google Tag Manager code across all store pages, providing a uniform tracking solution compatible with virtually any marketing tool. By ensuring consistently high data quality and tracking coverage across connected platforms, users can rest assured that their analytics are accurate and reliable. The app offers quick setup, allowing users to implement e-commerce tracking within minutes through pre-configured GTM templates. Its robust capabilities make it an essential tool for businesses looking to enhance their marketing data infrastructure efficiently and effectively. Whether for seasoned marketers or newcomers, Tag Concierge GTM Tracking offers a streamlined approach to data management and analytics integration.

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UpTag: Google Ads Tracking GTM

$8.99 / Month

8.2

1 Reviews

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Integrate with Google Ads Tracking, Google Tag Manager, GA4. Show more

UpTag is a powerful tool designed for seamless integration with Google Ads, Google Tag Manager (GTM), and Google Analytics 4, eliminating the need for embedding codes directly into your website theme. By offering a straightforward setup process, UpTag enriches your data layer with detailed e-commerce events such as Page_View, View_Item, Add_To_Cart, Begin_Checkout, and Tracking_Purchase, complete with comprehensive order data like product ID/name, variant ID/name, and revenue. This ensures you have precise insights into customer behaviors and transaction details. Additionally, for users seeking advanced event setup, UpTag provides expert support to tailor the integration to your specific needs. Recent updates as of October 2023 include enhanced integration with Google Ads Tracking and a robust pre-built data layer populated with essential e-commerce events and user data, streamlining the tracking and analytics process for businesses looking to optimize their digital marketing strategies.

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Wixpa Google Ads Tracking

$9.99-$19.99 / Month

8

16 Reviews

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Hassle-free way to track Google Ads Tracking & Google Tag Show more

Wixpa Google Ads Tracking is a powerful tool designed to maximize the effectiveness of your online store's Google Ads campaigns. This app allows seamless integration with Google Ads, providing invaluable insights into your campaign's performance through real-time monitoring. With Wixpa Ads Tracker, users can analyze store traffic and sales to identify high-converting keywords, ensuring optimal campaign adjustments to enhance ROI. The app also facilitates setting up Google Pixel in just two minutes, with auto-tracking of events like page views, add-to-cart actions, and purchases, all without the need for login or coding. Additionally, it guarantees accurate conversion tracking while preventing duplicate event recording, ensuring reliable data flow. By utilizing Google Tags Manager and Google Analytics, Wixpa empowers users to make data-driven decisions and unlock the full potential of their advertising efforts.

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TXS Header Footer Body Code

$0.99 / Month

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Add codes to the head, body and footer section. Easy to use Show more

TXS Header Footer Body Code is a versatile application designed to empower users to effortlessly integrate custom codes into their store's Header, Body, and Footer sections. This tool requires no programming knowledge, making it accessible for users of all experience levels. With TXS, you can seamlessly incorporate website validation scripts, Google Analytics, and various social media tracking pixels such as Facebook, Instagram, and TikTok. Additionally, the app supports a diverse range of code types, including HTML, CSS, Liquid, JQuery, and JavaScript, allowing for comprehensive customization. Users can also add custom meta tags and Google Tag Manager code to enhance their store's functionality and monitoring. This application simplifies the process of website customization, enabling store owners to enhance their site's capabilities with ease.

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GrowCommerce Pixel Tag Manager

$9-$79 / Month

8.2

1 Reviews

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Accurately track site behaviour in GA4 via Google Tag Manager. Show more

GrowCommerce Pixel Tag Manager simplifies the complexities of eCommerce tracking by offering seamless integration with multiple advertising and analytics platforms. It automates tracking for essential eCommerce events, ensuring businesses can easily monitor and optimize their marketing efforts. Compatible with renowned platforms such as Google Analytics 4, Google Ads, Microsoft Advertising, Meta Pixel, Snapchat, Pinterest, TikTok, and Twitter, the app provides comprehensive coverage across major digital marketing channels. All tracking data is efficiently managed through Google Tag Manager, streamlining processes and enhancing data accuracy. Businesses benefit from automated tracking solutions for conversion, enhanced conversion, and dynamic remarketing, empowering them to make data-driven decisions. Furthermore, around-the-clock support ensures quick setup and ongoing assistance to maximize the app's potential. Designed with user convenience in mind, GrowCommerce Pixel Tag Manager is an essential tool for any eCommerce business aiming to boost its digital marketing strategy.

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GTManager

6.7

12 Reviews

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Add conversion tracking to improve data accuracy in 3 steps Show more

GTManager revolutionizes your online business by streamlining Google Tag management in a user-friendly interface. The app eliminates the need for coding expertise, enabling instant updates for conversion tracking and site analytics, thus empowering merchants with real-time insights. It seamlessly integrates with Google Ads, GA4, and over 35 prebuilt tags, including popular platforms like Facebook, Bing, and Pinterest, to maximize your marketing efforts. GTManager offers automated installation and ensures data accuracy with enhanced server-side tracking and a comprehensive data layer. Users benefit from proactive tag diagnostics, error tracking, and daily email notifications, keeping you informed and your tags functioning optimally. Enjoy the flexibility of a pay-as-you-use model with no upfront costs, complete with free chat support to resolve any queries. Furthermore, the app includes GDPR consent management features, ensuring compliance with data protection regulations.

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∞ Facebook Pixel ‑Tiktok Pixel

$6.99-$19.99 / Month

7.9

259 Reviews

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Setup Server Side Tracking for Multi Facebook & Tiktok Pixels Show more

The ∞ Facebook Pixel ‑ Tiktok Pixel app is a robust tool designed for seamless integration of multiple tracking pixels, including those from Facebook, Tiktok, and Meta, along with Google Tag Manager code on your website. This app empowers users with unlimited server-side tracking capabilities, enhancing data accuracy and bypassing limitations posed by iOS 14+ and ad blockers via Conversion API. It automatically generates and updates Facebook product feeds several times per hour, ensuring your Facebook Catalog and Pinterest Feed are always up-to-date. Additionally, it supports the auto-syncing, updating, and optimizing of product feeds for platforms like Pinterest Shopping, Facebook Channel, Snapchat, and Tiktok Ads. Users can benefit from its pre-built data layer that accommodates e-commerce events, making e-commerce tracking efficient and effective with Google Tag Manager. With a dedicated US-based support team possessing extensive direct-to-consumer industry experience, this app offers reliable assistance and expert insights.

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InnexDATA ‑ Track Ads in GA4

$100-$300 / Month

8.2

9 Reviews

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Streamline Shopify tracking with user-friendly GTM integration, no technical skills needed. Show more

InnexDATA ‑ Tracking with GTM is a powerful tool designed to seamlessly integrate your Shopify eCommerce store with Google Tag Manager, making it effortless to track and optimize your store’s performance. This app allows you to easily download pre-configured tags and set up advanced tracking with just a few clicks, requiring no technical expertise. By providing complete access to DataLayers, InnexDATA supports both Client-Side and Server-Side tracking, ensuring you have accurate and comprehensive data. Monitor user behavior, conversions, and campaign data efficiently to make informed decisions and enhance your marketing strategies. The app’s user-friendly interface emphasizes simplicity, allowing merchants to focus on growth without being bogged down by complex setups. Experience enhanced flexibility and efficiency in tracking and optimizing your online store’s performance with InnexDATA.

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TrueMetrics Analytics

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Easy GA4 integration for precise e-commerce tracking and optimization. Show more

TrueMetrics‑Analytics is an innovative app designed for seamless integration with GA4 standards, catering specifically to e-commerce platforms. This tool enables businesses to track user behavior and conversion paths accurately without the need for a dedicated development team. By eliminating guesswork, TrueMetrics‑Analytics provides a comprehensive e-commerce funnel, helping businesses identify exit points and optimize conversion rates effectively. The app ensures a fast deployment of dataLayer via Google Tag Manager (GTM) to precisely measure user interaction data. With its user-friendly interface, TrueMetrics‑Analytics is ready to use out-of-the-box, requiring no coding expertise. This makes it an essential tool for data-driven growth and enhancing the overall e-commerce experience.

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Analyzify (GA4 & Ads Tracking)

$945 / Month

7.6

283 Reviews

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Google Tag Manager, Google Analytics 4, data layers and more Show more

Analyzify is a comprehensive solution designed to streamline data collection and enhance marketing strategies for your store. With its intuitive interface, you can easily set up and manage marketing and tracking pixels, ensuring you capture the most relevant data tailored to your business needs. The app offers a seamless one-click installation process, but also provides expert integration for more advanced or customized setups. Whether you're looking for a simple implementation or a turnkey solution, Analyzify's Done-For-You setup includes robust tools like Google Analytics 4 and Google Ads Pixels. From the centralized Analyzify dashboard, you can effortlessly analyze your data and address any tracking issues with its built-in troubleshooter. The app also boasts over 10 integrations, including Facebook Pixel, Bing, TikTok, Pinterest, and Clarity, making it an ideal choice for comprehensive GA4 e-commerce integration, enhanced Google Ads conversion tracking, and dynamic re-marketing. With expert support and fine-tuning, Analyzify provides everything you need for effective data analytics.

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App Unity Tracking ‑ GA4・Ads

$30-$150 / Month

8

12 Reviews

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Simplifies data collection Google Tag Manager for GA4, etc. Show more

Pafit Tag Management for GTM is a powerful app designed to streamline data collection on Shopify and simplify the setup of Google Tag Manager. With its intuitive interface, users can set up Google Tag Manager in approximately 20 minutes, significantly reducing the complexity and time investment typically required. The app supports seamless integration with Google Analytics and various advertising services, ensuring comprehensive data collection and analysis. By automating over 100 GTM settings, Pafit Tag Management minimizes the need for extensive coding, making it a no-code solution ideal for users with limited technical expertise. This app efficiently sends data to the data layer, shortening development time and reducing associated costs. With Pafit Tag Management, Shopify store owners can effortlessly enhance their e-commerce analytics capabilities and optimize their marketing strategies.

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Shopify Google tag manager apps

Related Categories

Price

Based on reviews

Showing 1 to 20 of 30 Apps

GA4 Google Analytics 4 ‑ GTM

RGI Track Pixel

Addingwell ‑ GTM & DataLayer

Stape Conversion Tracking

FlowyTracking

Headify <Add Head Code>

Wixpa Google Analytics 4 (GA4)

zapEvent: GTM+Pixel DataLayer

GroPulse GTM & Data Layer

Tag Pilot GTM Tracking

UpTag: Google Ads Tracking GTM

Wixpa Google Ads Tracking

TXS Header Footer Body Code

GrowCommerce Pixel Tag Manager

GTManager

∞ Facebook Pixel ‑Tiktok Pixel

InnexDATA ‑ Track Ads in GA4

TrueMetrics Analytics

Analyzify (GA4 & Ads Tracking)

App Unity Tracking ‑ GA4・Ads