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Customer reviews: Shopify Email

Develop by Shopify

Reviews (2,352)

Overall rating
4.6

What Merchants Think

Merchants generally find "Shopify Email" to be a well-integrated and user-friendly tool within the Shopify ecosystem. Most find it suitable for basic email marketing needs, appreciating its simplicity and integration with existing Shopify features. However, advanced users occasionally find it lacking when compared to more specialized competing products offering greater customization and complexity.

Key Strengths

  • Easy to use and quick setup process
  • Seamless integration with Shopify store data and other Shopify apps
  • Cost-effectiveness, especially for small businesses with low volume
  • Efficient for creating email campaigns quickly
  • Good variety of ready-to-use templates
  • Integrated analytics for performance tracking

Common Concerns

  • Limited customization options and advanced features
  • Issues with email alignment on certain email clients
  • Occasional bugs and technical issues, like delayed sending
  • Some users experience high bounce rates or delivery issues
  • Support and guidance for complex issues could be improved
  • Lack of SMS integration and other advanced functionalities, like embedding videos

Final Thoughts

Overall, "Shopify Email" serves as a valuable tool for businesses looking for efficient and straightforward email marketing solutions integrated within Shopify. It's particularly beneficial for small to medium-sized businesses operating on a budget. However, those requiring more comprehensive features may need to supplement it with additional apps or services.

O'Délices Fondants

Jul 06, 2024  on Shopify

Les mails sont très simples à réaliser par contre ne pas pouvoir sélectionner directement les mail souhaités est très contraignant et donc inutilisable pour ma boutique . Les paramètres des segments ne sélectionnent pas parfaitement la cible souhaitée

BioLuxe

Jun 28, 2024  on Shopify

seems like a good app but it does not send your first 1,000 emails for free, you still have to pay a base price. I find this description very misleading and disappointing.

TrueStroke Putting Track

Jun 26, 2024  on Shopify

This app is pretty much worthless. They promote it as an email marketing and automation tool. They even provide templates for abandoned carts and automated checkout emails. HOWEVER, the app will only send emails to people that have already opted in to receive emails. Totally useless. Save your time and frustration and go straight to using Klaviyo. Klaviyo will send automated emails to abandoned carts, etc. even when they have not opted in

vfx-studio

Jun 05, 2024  on Shopify

Everything was ok for a number of years, but Shopify has decided that we do not need to see open rates on any of the campaigns that have 100% delivery. I mean: every other email provider shows open rates, etc, but Shopify's programmers, decided they see things differently and removed these report stats.

Adkolex

Jun 03, 2024  on Shopify

I have been using this application but it seems that there is always a bill to be paid even though there are not any bills. please fix that

Home And Bay

Jun 01, 2024  on Shopify

Easy to use. The only improvement I would ask for is more seasonal templates - ie mother's day, fathers day, easter, Christmas, grandparents day etc, and a choice of 2 or 3 for each

TOUCH COLLECTIONS

May 30, 2024  on Shopify

This is a great tool to us for your store, I will recommend everyone to install this app and make use of it. this will improve your marketing strategy and improve your turnover rate.

LG Natural CBD

May 30, 2024  on Shopify

Pretty simple to learn how to create and send emails. There are a few templates to help get you started but with a blank template you can create your own content. The only downfall about the email app is that the recipients of my store's emails, don't actually see my company email address if it's a third party email address. The recipients see shopify's default email assigned to the store which consists of words and numbers that's something like "[email protected]" that's not very professional or convincing looking. I really do not want to rebrand a new email but may have to as to prevent the funky default shopify email address. I'd like to see Shopify allow third party Gmail accounts to integrate seemlessly with their email app so you don't see their strange default email address.

Friendly Soap

May 29, 2024  on Shopify

Easy to use app that simplifies the process of adding links to products and voucher codes. The seamless integration makes it a breeze to put functional emails together for your Shopify subscriber list.

J&G Sales SC

May 28, 2024  on Shopify

We are still experimenting with this service, however, we feel it will be a great resource for our business.

Lynn Salem Creates

May 28, 2024  on Shopify

When creating my own the buttons did not always work. I switched to one already made and added and changed images and wording and it was fine. It was only sent to 89 people and after 9 minutes it is still sending.

Feral Lyfe

May 28, 2024  on Shopify

Love the app. I wish I could upload .gif images that animate, but under the free plan I understand the limitation. Thanks!

Alfa Baby Boutique

May 27, 2024  on Shopify

This user-friendly app supports our small family business by enhancing our interactions with customers. It efficiently aids our customers in understanding our business better. The app also plays a crucial role in keeping customers informed about captivating in-store promotions, all while adhering to top-notch business standards. Furthermore, it ensures the required security and peace of mind for both our customers and our business.

Gorgeous Fabrics

May 26, 2024  on Shopify

It's good, and I'm glad to have an integrated mail app. I used to use Constant Contact, and there were features that I would love to see added to Shopify mail that would make it closer to that kind of app. But I'm quite happy to not have to pay Constant Contact, and I'm willing to put up with slightly less functionality but better integration and ease of use.

Nelson Soapery

May 17, 2024  on Shopify

I have really enjoyed the Shopify experience. i have 2 sites and although i am a small business i do feel that the site gives a professional look and has gained me many customers through the site and also on my wholesale platform Faire. Shopify intergrates well with other sites to which helps with the inventory

HORP

Apr 25, 2024  on Shopify

I've been using this app to manage email campaigns for my online store, and it's been a mostly positive experience. The user-friendly interface makes it easy to navigate, and it's quite cost-effective. Integration with my store was seamless, and I particularly appreciate the diverse range of email templates and the valuable analytics it offers, like tracking delivery, open, and click-through rates. The mass emailing feature stands out as a robust alternative to other more expensive services. However, there's definitely room for improvement. I would love to see more advanced features, a wider variety of templates, and additional font options to enhance our marketing emails further. While the app's simplicity is one of its greatest strengths, making it accessible even to beginners, it can sometimes feel limiting when you're looking to create more complex, customized campaigns. Also, there have been a few instances where email delivery didn't go as smoothly as expected. Overall, it's a solid choice for those starting out or running straightforward campaigns, but for those needing more depth, it might fall a bit short.

LITERALLY PERFECT

Apr 24, 2024  on Shopify

i think this feature is great! so customizable and u can adjust it to your brand image nicely. really good structured email builder, i love how many options u have to add in images, links to products, specific sales or discounts etc.

Arisverlag

Apr 24, 2024  on Shopify

Its great, great statistic, works really easy - only not fun is, that external links in the email arent tracked.

Jugar y Crear 🌟 Juguetes y Sonrisas

Apr 23, 2024  on Shopify

Muy simple de usar. La ventaja que esté nativamente integrado a la tienda le da confiabilidad. Siento que aún le faltan mas herramientas para que pueda suplir a otras apps de email marketing, pero en lo básico cumple su propósito.

Moisture Mend

Apr 22, 2024  on Shopify

It is pretty cool. I like the options and it has been pretty easy. A great tool to have. I would recommend this app.

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