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Customer reviews: Shopify Email

Develop by Shopify

Reviews (2,348)

Overall rating
4.6

What Merchants Think

Merchants generally find "Shopify Email" to be a well-integrated and user-friendly tool within the Shopify ecosystem. Most find it suitable for basic email marketing needs, appreciating its simplicity and integration with existing Shopify features. However, advanced users occasionally find it lacking when compared to more specialized competing products offering greater customization and complexity.

Key Strengths

  • Easy to use and quick setup process
  • Seamless integration with Shopify store data and other Shopify apps
  • Cost-effectiveness, especially for small businesses with low volume
  • Efficient for creating email campaigns quickly
  • Good variety of ready-to-use templates
  • Integrated analytics for performance tracking

Common Concerns

  • Limited customization options and advanced features
  • Issues with email alignment on certain email clients
  • Occasional bugs and technical issues, like delayed sending
  • Some users experience high bounce rates or delivery issues
  • Support and guidance for complex issues could be improved
  • Lack of SMS integration and other advanced functionalities, like embedding videos

Final Thoughts

Overall, "Shopify Email" serves as a valuable tool for businesses looking for efficient and straightforward email marketing solutions integrated within Shopify. It's particularly beneficial for small to medium-sized businesses operating on a budget. However, those requiring more comprehensive features may need to supplement it with additional apps or services.

lady-dares

Nov 21, 2024  on Shopify

Application simple d'utilisation par contre les exemples de Template ne sont pas forcément toutes traduites s'est dommage.

Kit & Fam Co.

Nov 20, 2024  on Shopify

I'm not really good at setting up emails to send out to customers but I do wish they were a little easier and there were more templates or ways to create different types of campaigns.

Kael Alden

Nov 20, 2024  on Shopify

So nice that this is built right into Shopify! I was afraid I would have to find some expensive 3rd party solution for sending out simple reminders to customers. Love it!

Northumbrian Tin Soldier

Nov 20, 2024  on Shopify

Moved over from Klayviyo - this app is quick easy to use and when combined with Flow can pretty much do everything I need in an email marketing solution.

Top Music Arts

Nov 18, 2024  on Shopify

My Gmail promo campaign is now going to spam or the “PROMOTIONS” tab in other Gmail accounts. It was working fine until 2024, but it seems Google has changed something related to domains and DMARC. Despite having a domain with Shopify, I couldn’t get the app to run properly like I used to years ago. In short, my campaign is not effective because customers are not receiving the Black Friday promo.

Myrtle Creek Candle Co

Nov 16, 2024  on Shopify

It was a little tricky at first, especially the segments, but once you get it it's pretty easy. I love it!

Smartkart

Nov 15, 2024  on Shopify

Wonderful product, I had a doubt whether I would buy from here or try some well known online shop like Amazon or flipkart, I was unable to find it there and thought of a try as COD was available here, I am really happy with the product and using it for last 1 months.

Opal Nicks - Author

Nov 15, 2024  on Shopify

I've been using this after switch from Klaviyo and like it so much better. All my "stuff" in one place. Create your colors/templates and go from there. Email program is robust and fairly intuitive. Make sure to have your DMARC aligned with Shopify to prevent issues. I still think Shopify could add more features such as showing what individual recipients opened, clicked on, etc. That is a feature I would like to see. Might be there and I'm missing it. Overall, happy right now.

ELBEAUTE

Nov 15, 2024  on Shopify

GOOD ..............................................................................................................................................................................................................................................

Lot57Supplies Diecast Shop

Nov 15, 2024  on Shopify

way better than Klaviyo. Was paying $100/month. Wish i knew sooner about Shopify emails. THANK YOU SHOPIFY. Now i can save over $50/month!

JoJoZep I AM Design's

Nov 13, 2024  on Shopify

i cant save the campaign, i make a campaign, press review and nothing goes forward. only option is a back arrow that send me back to the beginning? I cant go back to the app to use support. Im stuck.

Workstation Warehouse

Nov 13, 2024  on Shopify

The email app lets me keep in touch with every customer that has subscribed to my store whether they have bought something or not. It is a very helpful app that drives more traffic to your website.

CREATIVIISION

Nov 11, 2024  on Shopify

I AM AN OLD SCHOOL LADY. I REALLY DON'T NOT HAVE THE LITERACY OF USING THE ECOMMERCE SHOPIFY STORE APP, BUT THE MORE I SELF LEARN AND LEARN FROM THE SHOPIFY INFORMATION APPS THE MORE I AM OVERLY EXCITED TO LEARN MORE. THANK YOU SO MUCH FOR CREATING THIS FOR PEOPLE LIKE ME. I AM EAGER TP LEARN AND EVEN MORE EAGER TO EARN.

Champagne & Grit

Nov 11, 2024  on Shopify

Beautiful, Easy to use.. 10 STARS! After Struggling and Cursing my way through an entire year with Klaviyo I was to the point I was NOT ever going to send another email again. I teach people how to make things pretty & I sell things to make things pretty.. So have an interface that had terrible templates that were so ugly ( Klaviyo) that took HOURS to customize and code. It is a breath of fresh air to use Shopify's emails. It is SIMPLE.. if you are looking for all the bells and whistles this might not be for you. But after a year of having every metric under the Sun, not being able to use them.. and then finding 1/2 the sales that were being captured in the 'email metrix' were actual not really coming from email.. this is for me. If you are someone looking for an EASY, streamline email option, this is it. If you are a Solo human like I am .. doing it all.. this probably is perfect for you. If you HATE Klaviyo because you found it HARD to use & ugly .. this is ALSO for you!!!

Fomby's Scented Treats

Nov 10, 2024  on Shopify

I'm not computer savvy but browsing through the app and placing everything the I wanted was pretty good for me.

Wasatch Surfcraft Company

Nov 09, 2024  on Shopify

Super easy to use with the enough analytics to monitor performance. 10,000 emails per month is super nice as well.

Cuisine du Domaine

Nov 08, 2024  on Shopify

C'EST PRATIQUE ET CELA NOUS FAIT ÉCONOMISER DU TEMPS !!! ON VEND À LA PLACE DE FAIRE DE LA BUREAUCRATIE :)

The Brand Box Handel & Vertrieb GmbH

Nov 07, 2024  on Shopify

Die App ist ok. Große Segmente werden jedoch nicht gesendet und das Selektieren einzelner Segemente ist nicht optimal.

Reens

Nov 06, 2024  on Shopify

So far this app has been easy to navigate and use. Setting up an automated email series is a breeze using and customising the templates on hand too.

Bernie Mars

Nov 05, 2024  on Shopify

Could you please update a feature that allows automated email workflows also to be sent on specific days instead of a defined time period (e.g. not wait for "X / hours" after signup or sending a mail but "until / next sunday" for example). That would be really great

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