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Customer reviews: Facebook & Instagram

Develop by Shopify

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,165)

Overall rating
3.7

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Boutique Ecom

Jun 05, 2025  on Shopify

Même si je suis à mes débuts. Je mesure le potentiel de l'intégration de Meta dans shopify. Un potentiel énorme et des possibilités multiples pour promouvoir son commerce et augmenter ses ventes

Young, Wild & Mindful

Jun 05, 2025  on Shopify

Excellent app for us here at /young, Wild and Mindful. A seemless orocess to help us reach our amazing customers.

MSM AV - Authorised Dealer Australia

Jun 04, 2025  on Shopify

It is encouraging to see that we are working together, but I am perplexed as to why our project has been on hold for an extended period.

Pneuma

Jun 04, 2025  on Shopify

Muy engorrosa de configurar, poco intutitiva. Muchos menus y submenus... se necesita ser un experto para confirgurarla de forma correcta, muy mala

MADISON.cards

Jun 04, 2025  on Shopify

Started off well but instructions unclear and I still can't see my shop after an hour of messing about.

VELCAR

Jun 04, 2025  on Shopify

es un pedazo de basura muy dificil de usar que te causa pesadillas si tienes una cuenta personal y una de negocios y es IMPOSIBLKE de conectar de manera personal con shopify, voy a tener que contratar a un maldito ingeniero para que haga este proceso porque yo llevo una semana sin poder hacerlo.

Yase

Jun 04, 2025  on Shopify

It's a fairly straight forward and quick process, as long as you read through the steps it's nice and easy.

ActiveAura

Jun 04, 2025  on Shopify

I’m a beginner to dropshipping and just connected my store ActiveAura™ to Facebook and Instagram. The app setup was mostly smooth, and I love that I can sync my products directly and run ads easily. It automatically connected to my personal Facebook account, which was a bit confusing, but I figured it out with support. Great app overall—just wish it explained the Facebook group/page permissions more clearly.

KimYoung K-beauty Shop

Jun 03, 2025  on Shopify

The most terrible experience, First of all its not user friendly on top of it i have try to get approval and its seems like anti terrorist squad. it had become a nightmare just barely get approved to shop on instagram and Facebook.

My Store

Jun 03, 2025  on Shopify

pessimo , apresenta erros que nao existem, o suporte nao sabe nada e minha conta esta parada devido a esta atualizacao horrivel

XAYWEAR

Jun 02, 2025  on Shopify

very difficult setup to do and so many probs that are not assisted. not getting results with ads even my store performance is 90%+

StavesArt

Jun 02, 2025  on Shopify

Keeps telling me my shop is suspended because of lack of information however does not provide any information about what information to provide or where to provide it.

Housses et Housses

Jun 02, 2025  on Shopify

DIZEM QUE É RPECISO FAZER FAZER UMA AÇÃO NECESSÁRIA SÓ QUE ESTA AÇÃO É PARA CRIAR LOJA NO FACEBOOK E INSTAGRAM O QUE AQUI EM PORTUGAL NÃO PODE.

BioAcuatica

Jun 01, 2025  on Shopify

It is a powerful experience for sale. I strongly recommend to be included with your On-Line Store. Definitely It helps to bring traffic.

Nova Fire Jewellery

May 31, 2025  on Shopify

WE ARE NOT ALLOWED SHOPS IN RSA SO WHY DOES THE CHANNEL SHOW AN ISSUE NEXT TO EACH PRODUCT WHEN IT IS CLEARLY PUBLISHING TO THE META CAMPAIGN. All this tech and not a brain in sight.

Detour Boutiques

May 31, 2025  on Shopify

The app doesn't work---doesn't connect to my Facebook account properly, and the instructions they give are constantly outdated or unclear.

VisionDrive

May 31, 2025  on Shopify

Une catastrophe vous déconnecter le pixel au moment propice ou on veut commencer à établir une campagne publicitaire, un dégout incommensurable après tant de travail

Chloë Angus Design

May 30, 2025  on Shopify

They have made the app much harder to deal with, but after taking ages to figure it out, it works fine.

Casa Kos

May 30, 2025  on Shopify

Con la última actualización de Shopify, sin advertirnos, nos desconectaron las cuentas a medias y no dan soporte.

Bakery Wholesalers

May 30, 2025  on Shopify

It is almost impossible to fix things through FB because their "help" processes are incomplete, don't cover all scenarios, and are buggy. E.G. I can't use my account because their verification forces my to verify myself through one path only. I can't complete this process because it only uses my OLD cell phone number. I can't login or run more ads because of this error AND there are no people to speak with and get help.

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