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Customer reviews: Facebook & Instagram

Develop by Shopify

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,052)

Overall rating
3.6

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Barry's Power Equipment

Jul 05, 2025  on Shopify

We’re new to using the Facebook & Instagram app with our Shopify store , but setup was easy and everything synced smoothly. Looking forward to seeing results!

AWKWRDx

Jul 04, 2025  on Shopify

Instagram Business Account Disabled WRONGFULLY. There's an on-going ban wave by Meta. Tried contacting the support but getting automated response only.

Skynetic

Jul 04, 2025  on Shopify

Surprisingly good for the price! The drone is lightweight, easy to fly, and folds compactly. Obstacle avoidance works decently in front, and the brushless motors provide smooth control. Video quality is not truly 8K—more like 1080p—but it's clear enough for casual use. Battery lasts about 15 minutes per charge. Great for beginners or hobby flyers! Pros: Foldable, stable flight, decent camera, obstacle sensors. Cons: Not real 8K, plastic build, struggles in wind. Ammi

Devoted to Pretty

Jul 03, 2025  on Shopify

Frustrated that New Zealand stores can no longer be connected via Facebook/Instagram shop experience, ie you can't tag products in your post. Backwards step for us, given other markets, like Australia can.

Delikate Store

Jul 03, 2025  on Shopify

FOI PIOR INFERNO DA MINHA VIDA, MINHA VONTADE ERA DE SOCAR O COMPUTADOR APPLICATIVO MAL FEITO COMO TUDO DA META, MAIS 30 TENTATIVAS TODAS COM ERROS DIFERÊNTES.

piantedappartamento.shop

Jul 02, 2025  on Shopify

Could be a very interesting app, unfortunately is not working for EU because not allowed. Would be a good idea to inform European user about this from both sides Shopify and Meta. Other good idea would be to develop a tool to publish posts directly from the app

Daly Male

Jul 02, 2025  on Shopify

Not the best app if you sell intimate clothing, constantly rejected even if the item is on a manequin. Can't be bothered with the appeal system as it does nothing to help the merchant.

Bongo Beachwear

Jul 02, 2025  on Shopify

I have No Access to the shops from Shopify. I don't even know if they exist because I have no clue how to find them... FaceBook offers NO HELP ...

私のストア

Jun 29, 2025  on Shopify

Muito importante ter esse app mãos ,com ele voce sera direcionado para camhinhos mais faceis sem dor de cabeca

coral & reef

Jun 29, 2025  on Shopify

Keep getting items rejected, then I correct listing but cannot file for appeal or to be looked at post-correction

JK Farm

Jun 28, 2025  on Shopify

Bad experience. Many time it don't allow connection between sales channel. There are too many problems using this sales channel

The Tabby Spot

Jun 27, 2025  on Shopify

easier than I thought it would be, there are lots of meta pages, like business manager, ads manager, meta manager etc.. I kind of wish it was just all on one page but its way easier than google so there's that :)

LAMELIFE

Jun 27, 2025  on Shopify

things are very confusing. decent enough to finally have working though. hope to see some results and maybe an overall better UI.

denichetaperle

Jun 27, 2025  on Shopify

Je n’arrive pas à connecter mon Facebook &Instagram à mon shopify et cela dérange mes conversations. J’ai supprimé réinstallerais rien

Sahel shop

Jun 26, 2025  on Shopify

tres interessant cette connexion fluide et adaptee aux besoins des e-commercants ,je recommande vivement

AquaPodKit

Jun 26, 2025  on Shopify

Shop says its clear, but does not clear or get anyone to answer why it does not work. Disconnected and will focus on google ads.

Comik Releaf

Jun 25, 2025  on Shopify

Listen up, fellow rebels - setting up Meta ads without this app is like trying to explain the metaverse to your boomer uncle. Unless you're some coding genius who dreams in algorithms, you NEED this thing. I run a comedy T-shirt empire (okay, it's called Comik Releaf and we're still working on the "empire" part), and this app literally saved my sanity. Dynamic product catalogs? Check. Automated descriptions that don't make me sound like a corporate robot? Double check. Let's be real - who can run a legit shop these days without proper social media game? That's like saying "not my president" but still expecting to vote. This tool handles all the techy backend chaos so I can focus on what I do best: creating shirts that make people uncomfortable at family dinners. If you're serious about scaling your business and not spending your life manually updating product feeds like some kind of digital peasant, grab this app. Your future self (and your therapist) will thank you. 10/10 would recommend to all my fellow unfiltered legends. 'Merica! "

Teton Natural Skincare

Jun 25, 2025  on Shopify

It's difficult to use to the point of being impossible. For a trillion dollar company, they sure have no idea how to make an app.

Hemp & Co

Jun 25, 2025  on Shopify

Connecting my FB account to my Shopify store was confusing. I couldn't tell if Shopify was connected to my FB personal page or my business page?

Art Gold Jewelry

Jun 25, 2025  on Shopify

I’ve been using this app to track my Facebook and Instagram ads, but the reporting is totally inaccurate. It counts in-person store sales as if they came from my ads, which is completely wrong and makes my data useless. I tried reaching out to Meta support multiple times, but no one seems to care or even respond. As a business owner, I need real numbers to make smart decisions—this app doesn’t deliver. Disappointing experience all around.

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