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Marsello: Omnichannel Loyalty logo

Marsello: Omnichannel Loyalty

Develop by Marsello

$125-$135

/ Month
14 Days Free Trial

Customer loyalty software. Rewards, points, VIP tiers, & more

Marketing automation
Vip tiers
Product recommendations
Custom rewards
No-code setup
Email campaigns
Referral programs
Pos integration
Customer insights

About Marsello: Omnichannel Loyalty

Launched May 28, 2017

Categories

Built by Marsello

Email :

[email protected]

Address

4 Bond Street, Level 4, Wellington, WGN, 6011, NZ

Website Privacy policy FAQ
BON Loyalty Program & Rewards logo
(1,907 Reviews)
$25-$349 / Month
  • Free Plan Available
  • Verified
  • Sponsored

Loyalty rewards program with points, POS, referrals &...

Description

Everything you need to engage and retain your customers. Loyalty program, email, SMS, and more.

Marsello helps brands launch a world-class loyalty & rewards program that works with Shopify and your existing POS. Start by acquiring loyalty members with points, rewards, discounts, VIP tiers, and referrals. Then, start sending powerful email marketing & SMS campaigns using sales data from your existing POS & Shopify. With our integrated loyalty rewards and marketing automation tools, you'll gain insights into your customer behavior so you can make better decisions with your marketing.

Marsello helps brands launch a world-class loyalty & rewards program that works with Shopify and your existing POS. Start by acquiring loyalty members with points, rewards, discounts, VIP tiers, and referrals. Then, start sending powerful email marketing & SMS campaigns using sales data from your existing POS & Shopify. With our integrated loyalty rewards and marketing automation tools, you'll gain insights into your customer behavior so you can make better decisions with your marketing. more
  • Boost repeat business with a customizable loyalty, rewards, and referral program
  • Email campaigns, SMS marketing, and automations that move the needle on revenue
  • Add an interactive customer portal to your store to enhance loyalty engagement
  • Seamlessly integrates with your POS, eCommerce, and marketing apps like Klaviyo
  • Own your data and get deeper insights with omnichannel reporting and analytics

Pros

  • Helps brands launch a world-class loyalty & rewards program
  • Works seamlessly with Shopify and existing POS systems
  • Enables acquisition of loyalty members through points, rewards, discounts, VIP tiers, and referrals
  • Offers powerful email marketing and SMS campaign tools
  • Uses sales data from POS & Shopify for marketing insights
  • Integrated loyalty rewards and marketing automation tools
  • Provides insights into customer behavior to improve marketing decisions
  • Allows design and launch of an omnichannel loyalty program with no coding required
  • Enhances customer growth with email campaigns, automations, and notifications
  • Creates a seamless loyalty experience by connecting eCommerce & POS systems
  • Increases customer retention with customizable rewards, points, and VIP tiers
  • Includes advanced reporting tools to review which tactics deliver the best results

Cons

  • Limited to integration primarily with Shopify and existing POS systems, which may exclude non-Shopify users
  • Potential complexity in setting up and managing various marketing tools and campaigns
  • Possibly high learning curve for users unfamiliar with loyalty programs and marketing automation
  • Additional costs for SMS campaigns may impact budget

Top Helpful Reviews

Mr. Halal Burger

Mar 21, 2025  on Shopify

Customer service is absolutely terrible. The experience has been disheartening and only foreshadows what is to come if we stay with them. We just signed up with Marsello and as soon as we became a paying customer, we couldn't get a hold of anyone. BEFORE signing up, I met with several staff members and they all seemed quite eager to help. Support does reply to our emails but the response time is usually about 6 or more hours. Even then, you reply and they don't get back to you for another few hours with a very generic response. How do you expect a business owner to sit tight while being kept in the dark? Customers have already signed up and waiting to use our loyalty program, only to be told it isn't working. This has a negative impact and only serves to discredit our business in the eyes of our customers. 'Ghosting us' speaks to their lack of professionalism as a whole. Their point system is buggy and it is evident. They haven't ironed out all the kinks. EDIT: The issue was escalated and the technical team took over. This are up and running now. EDIT: Now we are experiencing the same issue again and we are being ignored.

Mr. Halal Burger

Feb 18, 2025  on Shopify

Customer service is absolutely terrible. The experience has been disheartening and only foreshadows what is to come if we stay with them. We just signed up with Marsello and as soon as we became a paying customer, we couldn't get a hold of anyone. BEFORE signing up, I met with several staff members and they all seemed quite eager to help. Support does reply to our emails but the response time is usually about 6 or more hours. Even then, you reply and they don't get back to you for another few hours with a very generic response. How do you expect a business owner to sit tight while being kept in the dark? Customers have already signed up and waiting to use our loyalty program, only to be told it isn't working. This has a negative impact and only serves to discredit our business in the eyes of our customers. 'Ghosting us' speaks to their lack of professionalism as a whole. Their point system is buggy and it is evident. They haven't ironed out all the kinks. EDIT: The issue was escalated and the technical team took over. This are up and running now.

Boutique 1780

Dec 15, 2024  on Shopify

Priced out of the app. I was a loyal user of this app, but they increased their rates while decreasing the benefits. As a struggling business, I could not afford the rate increase and lost all access to my customer data, including their loyalty points.

Mr. Halal Burger

Dec 11, 2024  on Shopify

Customer service is absolutely terrible. The experience has been disheartening and only foreshadows what is to come if we stay with them. We just signed up with Marsello and as soon as we became a paying customer, we couldn't get a hold of anyone. BEFORE signing up, I met with several staff members and they all seemed quite eager to help. Support does reply to our emails but the response time is usually about 6 or more hours. Even then, you reply and they don't get back to you for another few hours with a very generic response. How do you expect a business owner to sit tight while being kept in the dark? Customers have already signed up and waiting to use our loyalty program, only to be told it isn't working. This has a negative impact and only serves to discredit our business in the eyes of our customers. 'Ghosting us' speaks to their lack of professionalism as a whole. Their point system is buggy and it is evident. They haven't ironed out all the kinks.

CARDPOPUSA

Nov 07, 2024  on Shopify

Marsello has really improved and took into considerations our product requests. Martin does an excellent job communicating which is rare from other loyalty programs. The shopify integrations have improved. I highly recommend Marsello. We have tried every loyalty program on shopifys app store and they fit our needs best considering we lean heavier on in-store retail vs e-comm.

paintlab.ie

Sep 16, 2024  on Shopify

Caution: Unreliable Service and Unresponsive Support We had a very disappointing experience with this company. After dedicating three months to testing their platform, we encountered numerous bugs and technical issues. Despite this, we were charged in full during that entire period. In the first month, we were billed for an API and an additional site, despite not having any additional sites. We raised this issue multiple times but received little to no support. Our main point of contact, Jason McLean, was dismissive of our concerns, repeatedly stating that their company is exceptional and without faults. Unfortunately, their loyalty program was completely unusable due to persistent bugs, and their customer service was slow to respond. When we requested a refund for the services we couldn’t use, we were told that they do not offer refunds, citing their terms and conditions. There is alot more to say about it, but we will leave it here. We strongly advise caution if considering this company.

JungleSurfshop

Jul 31, 2024  on Shopify

Marsello while having some great features for our loyalty offering isn't without it's hiccups. It has taken over a week to sort out issues changing from Lightspeed/woocommerce/marsello to Lightspeed/shopify/marsello and while the front support are helpful it can be hours for a response and in our case with things going to the technical team, days for a answer. Still weighing up wether the cost per system (if you have a physical store and an online store you get charged for each system) is worth the cost..

PlayingCardDecks.com

Jul 15, 2024  on Shopify

The loyalty rewards program we offer through this app is highly valued by our customers, especially frequent shoppers. Recently, I needed help on short notice to make a special promotion work. John from the customer support team stepped up and took care of everything promptly, much to my relief. I highly recommend this application.

What's Not 2 Love

Jul 11, 2024  on Shopify

Had a few issues with integrating with other apps and the guys at marsello were really happy to help, kept me updated at every step and checked up after they'd fixed the issues. Really great customer service. Thanks!

East Coast Supplements

Jul 01, 2024  on Shopify

⭐️⭐️⭐️⭐️⭐️ Easy to Use and Boosted Our Revenue! Marsello is fantastic! It's super easy to use, even for beginners. Setting up email campaigns and loyalty programs is a breeze. We've seen a significant boost in our revenue since we started using it. Highly recommend!

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