7.1
Marsello: Loyalty, Email, SMS logo

Marsello: Loyalty, Email, SMS

Develop by Marsello

$135

/ Month
14 Days Free Trial

Customer loyalty software. Rewards, points, VIP tiers, & more

Marketing automation
Vip tiers
Product recommendations
Custom rewards
No-code setup
Email campaigns
Referral programs
Pos integration
Customer insights
371 Reviews
7.1

About Marsello: Loyalty, Email, SMS

Launched May 29, 2017

Categories

Built by Marsello

Email :

[email protected]

Address

4 Bond Street, Level 4, Wellington, WGN, 6011, NZ

Website Privacy policy FAQ
Z Promote & Convert Popup logo
(42 Reviews)
  • Sponsored

Simple and reliable popups to promote sales and capture...

Description

Reward regulars & drive sales with customer loyalty & email marketing that works in-store and online

Marsello helps brands launch a world-class loyalty & rewards program that works with Shopify and your existing POS. Start by acquiring loyalty members with points, rewards, discounts, VIP tiers, and referrals. Then, start sending powerful email marketing & SMS campaigns using sales data from your existing POS & Shopify. With our integrated loyalty rewards and marketing automation tools, you'll gain insights into your customer behavior so you can make better decisions with your marketing.

Marsello helps brands launch a world-class loyalty & rewards program that works with Shopify and your existing POS. Start by acquiring loyalty members with points, rewards, discounts, VIP tiers, and referrals. Then, start sending powerful email marketing & SMS campaigns using sales data from your existing POS & Shopify. With our integrated loyalty rewards and marketing automation tools, you'll gain insights into your customer behavior so you can make better decisions with your marketing. more
  • Design and launch an omnichannel loyalty program with ease. No code required.
  • Enhance customer growth with email campaigns, automations, notifications & more.
  • Connect your eCommerce & POS systems to create a seamless loyalty experience.
  • Increase customer retention with customizable rewards, points, and VIP tiers.
  • Review which tactics deliver the best results with advanced reporting tools.

Pros

  • Helps brands launch a world-class loyalty & rewards program
  • Works seamlessly with Shopify and existing POS systems
  • Enables acquisition of loyalty members through points, rewards, discounts, VIP tiers, and referrals
  • Offers powerful email marketing and SMS campaign tools
  • Uses sales data from POS & Shopify for marketing insights
  • Integrated loyalty rewards and marketing automation tools
  • Provides insights into customer behavior to improve marketing decisions
  • Allows design and launch of an omnichannel loyalty program with no coding required
  • Enhances customer growth with email campaigns, automations, and notifications
  • Creates a seamless loyalty experience by connecting eCommerce & POS systems
  • Increases customer retention with customizable rewards, points, and VIP tiers
  • Includes advanced reporting tools to review which tactics deliver the best results

Cons

  • Limited to integration primarily with Shopify and existing POS systems, which may exclude non-Shopify users
  • Potential complexity in setting up and managing various marketing tools and campaigns
  • Possibly high learning curve for users unfamiliar with loyalty programs and marketing automation
  • Additional costs for SMS campaigns may impact budget

Top Helpful Reviews

View all reviews

Boutique 1780

Dec 15, 2024  on Shopify

Priced out of the app. I was a loyal user of this app, but they increased their rates while decreasing the benefits. As a struggling business, I could not afford the rate increase and lost all access to my customer data, including their loyalty points.

Mr. Halal Burger

Dec 11, 2024  on Shopify

Customer service is absolutely terrible. The experience has been disheartening and only foreshadows what is to come if we stay with them. We just signed up with Marsello and as soon as we became a paying customer, we couldn't get a hold of anyone. BEFORE signing up, I met with several staff members and they all seemed quite eager to help. Support does reply to our emails but the response time is usually about 6 or more hours. Even then, you reply and they don't get back to you for another few hours with a very generic response. How do you expect a business owner to sit tight while being kept in the dark? Customers have already signed up and waiting to use our loyalty program, only to be told it isn't working. This has a negative impact and only serves to discredit our business in the eyes of our customers. 'Ghosting us' speaks to their lack of professionalism as a whole. Their point system is buggy and it is evident. They haven't ironed out all the kinks.

CARDPOPUSA

Nov 07, 2024  on Shopify

Marsello has really improved and took into considerations our product requests. Martin does an excellent job communicating which is rare from other loyalty programs. The shopify integrations have improved. I highly recommend Marsello. We have tried every loyalty program on shopifys app store and they fit our needs best considering we lean heavier on in-store retail vs e-comm.

paintlab.ie

Sep 16, 2024  on Shopify

Caution: Unreliable Service and Unresponsive Support We had a very disappointing experience with this company. After dedicating three months to testing their platform, we encountered numerous bugs and technical issues. Despite this, we were charged in full during that entire period. In the first month, we were billed for an API and an additional site, despite not having any additional sites. We raised this issue multiple times but received little to no support. Our main point of contact, Jason McLean, was dismissive of our concerns, repeatedly stating that their company is exceptional and without faults. Unfortunately, their loyalty program was completely unusable due to persistent bugs, and their customer service was slow to respond. When we requested a refund for the services we couldn’t use, we were told that they do not offer refunds, citing their terms and conditions. There is alot more to say about it, but we will leave it here. We strongly advise caution if considering this company.

JungleSurfshop

Jul 31, 2024  on Shopify

Marsello while having some great features for our loyalty offering isn't without it's hiccups. It has taken over a week to sort out issues changing from Lightspeed/woocommerce/marsello to Lightspeed/shopify/marsello and while the front support are helpful it can be hours for a response and in our case with things going to the technical team, days for a answer. Still weighing up wether the cost per system (if you have a physical store and an online store you get charged for each system) is worth the cost..

PlayingCardDecks.com

Jul 15, 2024  on Shopify

The loyalty rewards program we offer through this app is highly valued by our customers, especially frequent shoppers. Recently, I needed help on short notice to make a special promotion work. John from the customer support team stepped up and took care of everything promptly, much to my relief. I highly recommend this application.

What's Not 2 Love

Jul 11, 2024  on Shopify

Had a few issues with integrating with other apps and the guys at marsello were really happy to help, kept me updated at every step and checked up after they'd fixed the issues. Really great customer service. Thanks!

East Coast Supplements

Jul 01, 2024  on Shopify

⭐️⭐️⭐️⭐️⭐️ Easy to Use and Boosted Our Revenue! Marsello is fantastic! It's super easy to use, even for beginners. Setting up email campaigns and loyalty programs is a breeze. We've seen a significant boost in our revenue since we started using it. Highly recommend!

ALONA

Mar 28, 2024  on Shopify

We were with MARSELLO for a few years and then suddenly we had been charged hundreds more as they charge per customer with their new pricing structure. It is a complete scam and not worth it.

Dope Slimes LLC

Dec 04, 2023  on Shopify

We've been loyal customer with Marsello for over 5 years. We initially singed up for their unlimited plan for $199/month. Out of no where, during the busy black Friday season, they paused our account demanding over $3,000+/mo. The recent change took our store from $199 per month to $3,000+ per month with no benefits. I signed up for unlimited contacts and unlimited emails from the beginning. The price suggested is outrageous as there are many other alternatives available for better prices. This is a shame given our continued business relationship for almost 5 years. It is crazy Marsello would do this to a loyal customer and demand us to pay 15x what we have been paying. I am hugely disappointed. It is extremely frustrating that I have such little time to make changes to a 5 year system, especially with the busy holiday season. Would never recommend this to anyone.

The Golden Stitch Prop Shoppe

Dec 01, 2023  on Shopify

Price hike is insanity for small online shops. $125/month being the smallest loyalty option after having been on a free plan for years is way too high.

TinyBitz

Sep 26, 2023  on Shopify

I've been with Marsello for a few years now and they are constantly looking for ways to improve and add new features. Their support team is amazing with prompt replies. I love that I can integrate our loyalty program with email all in one app! Highly recommend them instead of working with a few separate apps.

Show more reviews

More App like this

Rise.ai: Gift Cards & Loyalty logo
(1,073 Reviews)
$19.99-$599.99 / Month
  • 7 Days Free Trial

Gift Card, Loyalty Programs, Cashback, Store Credit &...

Seal Subscriptions App logo
(1,600 Reviews)
$4.95-$19.95 / Month
  • Free Plan Available
  • Verified

Subscription and recurring payments app, packed with features...

Wishlist Plus logo
(2,061 Reviews)
$19.99-$99.99 / Month
  • Free Plan Available
  • Verified

Increase your store conversions with a full featured wishlist...

Growave: Loyalty & Wishlist + logo
(2,065 Reviews)
$49-$399 / Month
  • Free Plan Available

Boost sales with Loyalty, Reward, Referrals, Wishlist, Reviews...

Scroll to Top