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Customer reviews: Omega Facebook Pixel Meta Feed

Develop by Shopify

The Facebook Multi Pixels app helps Shopify merchants track and optimize ad performance across multiple Facebook pixels. Reviews reveal real-world experiences with setup, analytics, and ROI—key for data-driven marketing decisions.

Reviews (839)

Overall rating
4.7

What Merchants Think

The "Omega Facebook Pixel & Feed" app has generally received a positive reception from merchants. Many users appreciate its reliability in tracking ads and its ability to effectively handle multiple pixels, making ad optimization easier. They also highlight the exceptional customer service, which appears to be the app's standout feature, consistently providing prompt and knowledgeable assistance. However, some users have experienced issues with the app’s functionality and customer service, leading to frustration and dissatisfaction for a portion of users.

Key Strengths

  • Excellent customer support, often praised for being quick, patient, and effective in resolving issues.
  • User-friendly interface that makes pixel installation straightforward and intuitive.
  • Reliable tracking and real-time data that enhance ad performance analysis.
  • Supports server-side tracking, contributing to better integration and tracking accuracy.
  • Flexibility in managing multiple Facebook pixels across different stores.

Common Concerns

  • Some users have reported unresolved technical issues, especially concerning pixel tracking and integration.
  • Occurrences of delayed support responses, particularly during holidays, which are problematic for urgent issues.
  • Concerns about the app affecting Shopify orders with extra UTM parameters upon uninstallation.
  • The pricing is seen as high by some users, especially when compared to other similar apps.

Final Thoughts

Overall, "Omega Facebook Pixel & Feed" is a robust app for merchants looking to enhance their Facebook ad tracking capabilities. It is praised for its easy-to-use interface and unparalleled customer service that often exceeds user expectations. Although there are some reported issues, the positive experiences seem to outweigh the negatives for many users. For businesses that prioritize reliable support and efficient tracking, this app is definitely worth considering.

Handsomoclub Shop

Dec 03, 2025  on Shopify

I’ve been using Facebook Multi Pixels for quite a while now, and after running multiple ads, A/B tests and retargeting campaigns, I can say this app has made my tracking setup so much easier and more reliable.

Polumi

Nov 29, 2025  on Shopify

EDIT: After my review, they wrote to me saying they would resolve the issue and answer my questions. Days have passed, and every time they say “later” and pass the buck to the dev team for something trivial. They made me lose money, and I felt cheated by their deceptive behavior. Don't trust them! Do not install this app. I signed up for the paid plan and the app isn't tracking data correctly. There are errors in the meta pixel that they can't fix. They've been putting me off for over a week. Because of this, I've been making bad decisions about ads for almost a month. I feel like I've been taken for a ride. I wouldn't recommend this app to anyone. It's a waste of money, and the customer service team is constantly changing, so they never know how to help you. I'm giving it 1 star because I can't give it 0.

Polumi

Nov 27, 2025  on Shopify

Do not install this app. I signed up for the paid plan and the app isn't tracking data correctly. There are errors in the meta pixel that they can't fix. They've been putting me off for over a week. Because of this, I've been making bad decisions about ads for almost a month. I feel like I've been taken for a ride. I wouldn't recommend this app to anyone. It's a waste of money, and the customer service team is constantly changing, so they never know how to help you. I'm giving it 1 star because I can't give it 0.

PURFOCUS

Nov 12, 2025  on Shopify

Tracey was absolutely amazing! They also took the time to meet with me and walk me through the details, which I really appreciate. The support was fast, friendly, and incredibly helpful. Highly recommended!

Lamorix

Nov 07, 2025  on Shopify

I have been using the app for two years or so and I did not have any issues. However, today I noticed some issues with pixel and event tracking on the website and I contacted support. They helped me very quick and effective. I recommend the app to every Shopify merchant. It is very important to have correct tracking data. 5 stars!

Lunnea

Oct 17, 2025  on Shopify

The worst application that exists, there are some mistakes every day, one of the most important functions, "feed" has not worked for several days and they do nothing about it

Luxurier

Oct 14, 2025  on Shopify

Facebook Catalog feature is BROKEN. Reported the issue to the support which has basically done nothing if not promising deadlines that were not respected. This is affecting our ads and sales. BAD.

Voglie di Seta

Oct 14, 2025  on Shopify

Do not install this app. Support is slow, and when they do reply, they promise deadlines that are never met. If you rely on Facebook Ads for your business, FORGET THIS APP

The Foldie®

Oct 03, 2025  on Shopify

We have been using the app since September 2022. The app works great to push our data to our meta pixel from Shopify. We had a major issue with the tracking (checkout didn't track) and Ben was able to resolve it within minutes. Really grateful.

Hair Confidence

Sep 21, 2025  on Shopify

Just downloaded the app, the setup is very simple and the support is amazing from Samuel. Would recommend to give it a try.

onedotmart

Sep 17, 2025  on Shopify

Vincent from Omega’s customer support was extremely helpful and knowledgeable. He resolved my issue quickly and made the whole process easy. Highly recommended!

Sundaygearus

Sep 12, 2025  on Shopify

Slow support, slow update feature, fix a bug for several months is not finished. Every time I need to update the catalog, it is full of errors and I have to send a support message. Update errors also do not notify users

HLY & CHOCCICO

Sep 10, 2025  on Shopify

I highly recommend this program. They are quick to help you resolve issues when you encounter problems, and it's definitely worth recommending.

TEAMDVNK

Sep 09, 2025  on Shopify

Mi hanno seguito passo per passo e risolto un problema che non sapevo come fare in pochissimi minuti, consigliata! spero di trovarmi bene ovviamente anche per il futuro

Averi London

Sep 08, 2025  on Shopify

Customer service is top quality and the first day using the app i feel like the tracking is on point. this app is one of the best tracking solutions i tried + everyone in the customer service is also the best! even for billing and money related issues they helped me up... Hana and Niel really put the time and work into the billing issues. this app is amazing.

Luckyshop

Sep 03, 2025  on Shopify

The pixel capture is very accurate, and the customer service is very patient in answering questions. Highly recommended.

layoris

Aug 26, 2025  on Shopify

Thanks to Joyce for checking my website when I was about to give up and fixing any problems she found immediately.

Geluksvogels

Jul 16, 2025  on Shopify

Zeer snelle en accurate respons in de live chat. De support is zelfs voor niet developers echt aan te raden. Alle stappen worden in mensentaal uitgelegd, stap voor stap, met bijhorende screenshots. De pixel wordt live getest en goedgekeurd. Wat een service! 10/10

Tonkina Serum

Jul 16, 2025  on Shopify

Tracy help me a lot when i need to create a custom event tracking. This app save a lot of time. Previously, i used GTM and server-tagging manually. It take a lot of time to back and forth with the technical person to install and debugged.

iLevel Lab

Jul 15, 2025  on Shopify

The support is non existent! Had to ask instructions from chat gpt for installation. the conversion API is not working, after an hour on the chat with 2 people, they said I need to disconnect the FACEBOOK & INSTAGRAM APP from our shopify. which make zero sense since that is how Facebook pulls our product catalog! If we remove the app, we won't be able to tag any products! Update: I asked for a zoom meeting, thought it would be easier. Got a link and the agent could barely speak English, we could not communicate and he said somebody else will follow up by email. Next day I received an email from a 3rd person, now saying I only need to disconnect Facebook app data sharing feature. Which I did. After running a data test on facebook data sources, I now do not have any information in event match quality cause omega API is not capturing email and phone info (which facebook app did) And Event deduplication section has zero data....I will update if this shenanigans gets resolved.

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