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Customer reviews: Omega Facebook Pixel Meta Feed

Develop by Shopify

The Facebook Multi Pixels app helps Shopify merchants track and optimize ad performance across multiple Facebook pixels. Reviews reveal real-world experiences with setup, analytics, and ROI—key for data-driven marketing decisions.

Reviews (839)

Overall rating
4.7

What Merchants Think

The "Omega Facebook Pixel & Feed" app has generally received a positive reception from merchants. Many users appreciate its reliability in tracking ads and its ability to effectively handle multiple pixels, making ad optimization easier. They also highlight the exceptional customer service, which appears to be the app's standout feature, consistently providing prompt and knowledgeable assistance. However, some users have experienced issues with the app’s functionality and customer service, leading to frustration and dissatisfaction for a portion of users.

Key Strengths

  • Excellent customer support, often praised for being quick, patient, and effective in resolving issues.
  • User-friendly interface that makes pixel installation straightforward and intuitive.
  • Reliable tracking and real-time data that enhance ad performance analysis.
  • Supports server-side tracking, contributing to better integration and tracking accuracy.
  • Flexibility in managing multiple Facebook pixels across different stores.

Common Concerns

  • Some users have reported unresolved technical issues, especially concerning pixel tracking and integration.
  • Occurrences of delayed support responses, particularly during holidays, which are problematic for urgent issues.
  • Concerns about the app affecting Shopify orders with extra UTM parameters upon uninstallation.
  • The pricing is seen as high by some users, especially when compared to other similar apps.

Final Thoughts

Overall, "Omega Facebook Pixel & Feed" is a robust app for merchants looking to enhance their Facebook ad tracking capabilities. It is praised for its easy-to-use interface and unparalleled customer service that often exceeds user expectations. Although there are some reported issues, the positive experiences seem to outweigh the negatives for many users. For businesses that prioritize reliable support and efficient tracking, this app is definitely worth considering.

Polumi

Nov 29, 2025  on Shopify

EDIT: After my review, they wrote to me saying they would resolve the issue and answer my questions. Days have passed, and every time they say “later” and pass the buck to the dev team for something trivial. They made me lose money, and I felt cheated by their deceptive behavior. Don't trust them! Do not install this app. I signed up for the paid plan and the app isn't tracking data correctly. There are errors in the meta pixel that they can't fix. They've been putting me off for over a week. Because of this, I've been making bad decisions about ads for almost a month. I feel like I've been taken for a ride. I wouldn't recommend this app to anyone. It's a waste of money, and the customer service team is constantly changing, so they never know how to help you. I'm giving it 1 star because I can't give it 0.

Polumi

Nov 27, 2025  on Shopify

Do not install this app. I signed up for the paid plan and the app isn't tracking data correctly. There are errors in the meta pixel that they can't fix. They've been putting me off for over a week. Because of this, I've been making bad decisions about ads for almost a month. I feel like I've been taken for a ride. I wouldn't recommend this app to anyone. It's a waste of money, and the customer service team is constantly changing, so they never know how to help you. I'm giving it 1 star because I can't give it 0.

Shades of Men Live

Nov 07, 2025  on Shopify

stay way from this app!

Lunnea

Oct 17, 2025  on Shopify

The worst application that exists, there are some mistakes every day, one of the most important functions, "feed" has not worked for several days and they do nothing about it

TARAZON

Oct 15, 2025  on Shopify

You can't even choose a free plan.

Luxurier

Oct 14, 2025  on Shopify

Facebook Catalog feature is BROKEN. Reported the issue to the support which has basically done nothing if not promising deadlines that were not respected. This is affecting our ads and sales. BAD.

Voglie di Seta

Oct 14, 2025  on Shopify

Do not install this app. Support is slow, and when they do reply, they promise deadlines that are never met. If you rely on Facebook Ads for your business, FORGET THIS APP

MY-PIPO

Oct 13, 2025  on Shopify

no sertvice any more ?

LouMark

Oct 13, 2025  on Shopify

APP Was down now,shit

Sundaygearus

Sep 12, 2025  on Shopify

Slow support, slow update feature, fix a bug for several months is not finished. Every time I need to update the catalog, it is full of errors and I have to send a support message. Update errors also do not notify users

Luxiz™️

Aug 22, 2025  on Shopify

not tracking all events. really bad exprience with this app

iLevel Lab

Jul 15, 2025  on Shopify

The support is non existent! Had to ask instructions from chat gpt for installation. the conversion API is not working, after an hour on the chat with 2 people, they said I need to disconnect the FACEBOOK & INSTAGRAM APP from our shopify. which make zero sense since that is how Facebook pulls our product catalog! If we remove the app, we won't be able to tag any products! Update: I asked for a zoom meeting, thought it would be easier. Got a link and the agent could barely speak English, we could not communicate and he said somebody else will follow up by email. Next day I received an email from a 3rd person, now saying I only need to disconnect Facebook app data sharing feature. Which I did. After running a data test on facebook data sources, I now do not have any information in event match quality cause omega API is not capturing email and phone info (which facebook app did) And Event deduplication section has zero data....I will update if this shenanigans gets resolved.

Beauty World

May 20, 2025  on Shopify

Their documentation is old and once you apply something they say this is older version and interestingly at newer versions those features are not there. What they offer and what you get is absolutely different things. They want you to leave reviews so that's why they have too much positive feedbacks so please also read negative ones.

Labo Mono

Apr 16, 2025  on Shopify

The app is giving completely false / exaggerated conversion data. Now our Meta ads manager says we have more sales than actual sales we made. We contacted customer servie (Jamie), who said we should just delete their app, without even fixing or checking the issue?? This is really odd, especially given the number of reviews. Hopefully someone can get back to us and explain properly what the issue is.

Sua Maestà Sicilia

Mar 30, 2025  on Shopify

We contacted support regarding serious issues with data tracking – key parameters like fbp and fbclid were missing. The response? “No worries, our app shares everything Meta needs.” Two days later: complete tracking failure, event errors across the board, and deduplication issues on every event (red warning triangles everywhere). We reached out again, and they denied any problem, blaming a supposed “Meta server-side issue.” After multiple follow-ups and a direct conversation with Meta’s technical team, it became clear: Meta had no server-side issues at all. The fault was entirely on Omega’s side. After 11 days of delays, false claims, and no transparency, they finally admitted: “Yes, there's a deduplication error on the purchase event.” At no point were we given logs, real support, or any kind of meaningful resolution. We lost thousands of euros during one of the most critical sales periods of the year (Easter), while Omega support kept us in the dark. Had they simply told us, “our app isn’t working with your setup,” we would’ve switched instantly. Instead, we wasted 12 days and a lot of money. We uninstalled the app and requested a refund. An app that causes this level of damage, denies accountability, and offers no escalation or real tech support should not be listed on the Shopify App Store.

Sowears

Mar 03, 2025  on Shopify

I dont know how did this App got 1700+ reviews, the app is glitchy almost incomplete, App has basic glitches, have to connect meta account again and again,you cant save views, data is NOT accurate at all,and alot more. The chat support is completely uneducatied in terms of the app workings, highly NOT RECOMMENED

Aura Sleepwear

Feb 27, 2025  on Shopify

So many bugs & issues with this app, so far! My FB campaigns are losing optimization because of the bugs caused by this app. Some of the bugs; 1) Incorrect Purchase pixel firing 2) Unable to check where the orders come from using UTM 3) Sometimes orders appear duplicated 4) Some technical issues related to the Server side tracking which causes for the lost or mis-attributed data Note: I am willing to change my review, if the devs fix all these issues asap, I am losing money for nothing.

אוזו-שופ

Feb 07, 2025  on Shopify

This app has been a huge disappointment. I paid $250 expecting a professional and reliable service, but instead, it’s been one issue after another. This is the fourth or fifth problem I’ve encountered, and for over two weeks now, I’ve been dealing with an issue that their team has been completely unable to resolve. Rather than finding a solution, they’ve only added to the problems, which highlights a serious lack of expertise. The support team seems overwhelmed by even basic issues, and the overall level of professionalism is far below what you’d expect from a paid service. It’s frustrating to invest both time and money into an app that consistently underdelivers and struggles with fundamental tasks. I’m sharing this review to give others a clear picture of my experience. If you’re looking for a smooth, hassle-free solution, I’d strongly recommend looking elsewhere.

Tailored Canvases

Jan 31, 2025  on Shopify

I have been with this app for a week, i installed custom pixels, there's an error and it doesn't work, I've been getting the same "will check with the dev team" meantime niche pixel isn't working. this is NOT ok!

אוזו-שופ

Jan 28, 2025  on Shopify

I installed the Omega Facebook Pixel app on my store and paid $250, expecting a reliable service. Instead, I got zero support! When I reached out for help, they told me to wait 8 days because of holiday or something—which is absolutely ridiculous for a paid app at this price. This level of service is completely unacceptable. If you're running a serious business and need timely support, They take your money and leave you hanging with no real assistance. I'll be reporting this to Shopify because this is not how a professional app should operate. Very disappointing!

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