Best Shopify Email Marketing Apps 2025

Shopify Email enables merchants to create customized, branded emails quickly using a user-friendly drag-and-drop editor. With sales-focused templates, you can showcase products, prices, and checkout links directly from your store. The app includes pre-built automation templates to optimize email delivery times, allowing users to segment customer lists effectively and manage campaigns within Shopify.

• Drag-and-drop editor: Allows users to create personalized emails effortlessly and in no time.
• Sales-focused templates: Showcase products, prices, and checkout links directly from your store within emails.
• Pre-built automation templates: Automate email delivery at optimal times, increasing reach efficiency.
• Seamless integration with Shopify: Manage all email campaigns directly from the Shopify platform.
• Comprehensive analytics: Track performance metrics such as click-through rates, purchases, and customer engagement.

Shopify Email is praised for its simplicity and efficiency, making it especially suitable for beginners in email marketing. Users appreciate the intuitive interface and relevant templates, which significantly save time and effort. Integrated analytics and automation features further enhance its appeal, as they allow for improved customer engagement and campaign optimization. With its affordability and user-centric design, Shopify Email offers excellent value and satisfaction.

Omnisend Email Marketing & SMS is an automation app designed to help Shopify merchants enhance their sales. It provides various tools for building email lists through landing pages and popups, creating visually appealing emails using pre-built templates, and personalizing communications with automated workflows like abandoned cart and welcome messages. The 24/7 support ensures all users receive assistance, enhancing their marketing effectiveness.

• Email and SMS Campaigns: Easily create and send diverse campaigns, including newsletters and promotional messages, to reach global audiences.
• List Growth Tools: Utilize exit-intent popups, spin-to-win, and other sign-up forms to expand your email list effortlessly.
• Ready-Made Templates: Access a variety of pre-designed email templates for seasonal promotions and more, with no coding required.
• Automated Workflows: Set up automated processes like abandoned cart and welcome emails with just a click to drive conversions.
• 24/7 Support: Enjoy around-the-clock assistance via email and live chat, even on the free plan, ensuring uninterrupted usage.

The app's outstanding advantage, as highlighted in user reviews, is the exceptional customer support provided by the team. Omnisend's support staff, including individuals like Baarath, Deniz, Kayque, and others, consistently receive high praise for their responsiveness, helpfulness, and expertise. Users also appreciate the app's affordability and extensive feature set, which makes it easy to implement effective marketing strategies effortlessly.

Automizely Email Marketing, SMS is a comprehensive platform providing world-class sales and marketing tools through an intuitive portal, offering advanced features like AI-powered product recommendations, countdown timers, and promotional bars. It serves to create interactive experiences that enhance sales, all effortlessly and without technical expertise.

• AI-powered product recommendations: Suggests products based on customer behavior to increase sales.
• Personalized, automated email flows: Tailors marketing emails based on customer shopping activity to enhance engagement.
• A/B tests and performance monitoring: Allows easy testing and tracking of marketing strategies from a single dashboard.
• Built-in CRM: Enables the creation of meaningful customer segments for targeted marketing efforts.
• No-code, unified platform: Combines multiple marketing app functionalities, simplifying the user experience.

The app stands out for its exceptional customer service, as evidenced by numerous 5-star reviews. Users praise the helpfulness and responsiveness of support agents like Shaim and Jai. They also appreciate the app's ease of use, intuitive interface, and comprehensive functionality, which meet diverse marketing needs without complication.

Avada Email Marketing is a versatile tool for merchants aiming to convert visitors into long-term customers through omnichannel marketing, utilizing email, SMS, push notifications, and WhatsApp. Its extensive features include smart mail, automation workflows, mass mail, sales popup forms, and more.

• Automation Workflows: Efficiently manage tasks like abandoned cart emails, welcome messages, and more through predefined automation workflows, enhancing user engagement.
• Omni-channel Marketing: Engage customers across multiple platforms including email, SMS, push notifications, and WhatsApp for comprehensive reach.
• Personalization: Improve message relevance through features like segmenting contacts and offering product recommendations tailored to individual customer preferences.
• A/B Testing & Analytics: Optimize campaigns through testing and detailed insights, ensuring effective marketing strategies and decision-making.
• Intuitive User Interface: User-friendly design that simplifies navigation and setup, reducing onboarding time and effort.

The app's reviews highlight its outstanding customer support and user-friendly interface as key advantages. Customers frequently appreciate the prompt and efficient assistance provided by team members like Hana and Audrey, enhancing their overall experience. The app's ease of use combined with a supportive help center makes it a highly recommended choice for improving email marketing efforts.

Websand email marketing is a dynamic platform designed to enhance customer journeys by converting signups into valuable customer relationships. It offers a suite of tools for targeted, personalized email marketing, equipped with insightful dashboards and behavior-based segmentation.

• Personalized Email Marketing: Leverage tools to create targeted, personalized email campaigns tailored to your customer base.
• Insightful Dashboards: Access real-time data on spend, behavior, and audience engagement through user-friendly dashboards.
• Advanced Segmentation: Utilize pre-set segmentation strategies based on customer profile, behavior, or engagement to optimize targeting.
• Innovative Email Builder: Enjoy a powerful drag-and-drop email editor that ensures design consistency across mobile and desktop.
• Automated Marketing Sequences: Implement and adjust pre-built automation sequences to align with your unique customer journey.

Websand email marketing stands out due to its excellent user ratings, highlighting its intuitive interface, effective segmentation tools, and comprehensive email builder as key advantages. Users commend the platform for its seamless integration and support, which enhance overall marketing efficiency and customer engagement.

Mailchimp: Email & SMS enhances your Shopify store’s performance with AI-driven marketing tools. It helps you boost sales by sending targeted emails, leveraging actionable insights, and utilizing a robust CRM. Engage customers who express interest through personalized campaigns and SMS reminders to drive repeat purchases.

• AI-Powered Campaigns: Use AI-generated content and images for emails and SMS to save time and boost efficiency.
• Predictive Segmentation: Target ideal customers with predictive analytics for improved retention and repeat business.
• Shopify Integration: Seamlessly connect Mailchimp with Shopify, Shopify Plus, and POS to bolster business growth.
• Behavioral Automation: Automate cart reminders, upsells, and win-backs based on customers' shopping behaviors.
• Performance Analytics: Gain insights into campaign effectiveness in terms of revenue generation and customer engagement.

The app’s outstanding advantage is its exceptional support team, frequently highlighted in reviews for their helpfulness, promptness, and professionalism. Users consistently praise team members like Clarisse, David, and Dean for providing effective assistance, whether it be resolving issues or aiding integration, making the service invaluable. Highly rated support ensures a smooth customer experience and instills confidence in utilizing the app for marketing success.

The "Email Marketing Follow Up" app revolutionizes how you manage your email marketing by charging only for the emails you actually send out, saving you from unnecessary costs. With this app, you can effortlessly engage your customers and boost sales through customizable campaigns, allowing you to focus on business growth rather than tedious marketing tasks. The app offers powerful targeting features that enable you to email customers based on specific tags, products, and other criteria, ensuring your messages reach the right audience. Activate over 12 automated customer engagement campaigns with just one click, catering to various use cases, including welcoming new customers, thanking repeat buyers, and recovering abandoned carts. Our generous free plan invites you to get started right away, and our dedicated support team is ready to assist in setting up and optimizing your campaigns for success. Choose from our proven email templates, customize them, or use your own HTML for ultimate flexibility.

theMarketer is a comprehensive email marketing and loyalty program platform designed to enhance business marketing efficiency, optimize resources, and boost customer lifetime value. It provides seamless integration with your store, allowing instant customer engagement through newsletters, SMS, and push notifications, backed by a strong Loyalty Program.

• Personalized Recommendations: Offers targeted product suggestions to customers, enhancing relevance and conversion rates.
• Loyalty Program: Increases customer retention and lifetime value by rewarding loyal customers, encouraging repeat business.
• Automated Campaigns: Provides ready-to-go automations for email, SMS, and push notifications to maintain continuous customer engagement.
• Referral Program: Empowers customers to become brand ambassadors, driving new customer acquisition through referrals.
• Feedback Integration: Enhances customer engagement and satisfaction by actively seeking and integrating user feedback.

The app's outstanding advantages include its intuitive user interface, which users commend for being easy to navigate, and its integration capabilities, allowing seamless data syncing from existing platforms. Reviews highlight its effectiveness in boosting customer retention through personalized and automated marketing strategies. Users appreciate the significant time savings due to its automated features and report experiencing noticeable improvements in customer engagement and sales metrics.

Ecomail: Email Marketing & SMS is designed for efficient email template creation and campaign management. It leverages Shopify data to deliver personalized marketing experiences through segmentation. The app also supports automated marketing scenarios and helps expand your contact list through pop-up forms and Facebook lead integration.

• Email Template Editor: Design stunning and responsive emails without needing a coder, simplifying the creative process for marketing teams.
• Contact List Growth: Expand your audience with pop-up, embedded, or slider signup forms, and integrate Facebook leads seamlessly.
• Email Automation: Use pre-made scenarios for welcome emails, abandoned carts, and first purchases to streamline customer engagement.
• Advanced Segmentation: Target contacts with precision based on attributes, preferences, interests, and activity for highly effective marketing campaigns.
• Shopify Integration: Utilize Shopify data to personalize marketing efforts, enhancing the customer experience and improving conversion rates.

Users of Ecomail have praised its intuitive interface and time-saving features, particularly the ease of crafting professional emails and the powerful automation capabilities. The app's integration with Shopify and ability to drive contact list growth have also received positive feedback, highlighting its effectiveness in improving marketing efficiency.

Retentionly ‑ Email Marketing is a powerful AI-driven tool designed to enhance your sales and profits through strategic email marketing, without the need for prior experience or technical skills. Tailored for business owners, the app simplifies customer engagement by automating personalized email flows, including welcome messages, abandoned cart recovery, and post-purchase upsells, ensuring consistent touchpoints throughout the customer journey. With its user-friendly interface, you can effortlessly set up email campaigns in under five minutes, driving repeat sales without requiring coding or agency support. The app offers a variety of aesthetically designed templates ready for immediate use, streamlining your email marketing efforts. Seamless integration with Shopify allows for easy syncing of customer data, orders, and behaviors, ensuring personalized and relevant communications. Backed by live chat and email support, Retentionly provides fair pricing based on email usage rather than active contacts, making it an accessible choice for businesses looking to optimize their email marketing strategies.

Klaviyo: Email Marketing & SMS is a comprehensive platform designed for highly targeted, personalized emails and texts that enhance sales and foster smarter digital relationships. It integrates data from over 350 sources to streamline multi-channel customer interactions, allowing quick startup and continuous improvement with advanced AI tools and templates, all accessible with a single login.

• Data Integration: Centralize your data from over 350 integrations for seamless connection across all channels.
• AI Tools: Utilize built-in AI tools to start quickly and continually enhance email and SMS campaigns.
• Personalization: Create personalized email and SMS flows using historical and real-time data.
• Proven Templates: Access a variety of omnichannel templates for different scenarios like Welcome, Back in Stock, and more.
• Comprehensive Support: Benefit from on-demand and live assistance along with proven peer benchmarks.

Klaviyo is hailed for significantly simplifying email marketing processes, offering robust features and integrations, particularly with Shopify. Users commend its ease of use and the exceptional support team that provides instant and comprehensive assistance. Many reviews highlight increased efficiency and sales, with users appreciating frequent learning opportunities through tutorials and webinars.

Email & SMS Marketing: Forward is a versatile app designed to enhance your business communication and customer engagement from day one. It allows you to effortlessly send email promotions, newsletters, and SMS marketing campaigns using a feature-rich platform. With its powerful segmentation engine, you can tailor your messages based on order history, geography, and campaign behavior to reach the right audience effectively. The app offers easy-to-use drag-and-drop design tools and prebuilt templates to create visually stunning emails. Forward also provides actionable campaign analytics and a Deliverability Meter to ensure your messages reach inboxes. Enjoy the benefit of paying only for what you use, with no limits on the number of contacts. Plus, 24x7 support and dedicated success managers are available to assist in growing your business and improving customer retention.

CM Commerce: Email Marketing combines robust email marketing with user-generated content to engage customers and build brand trust. It seamlessly integrates with Shopify to sync customer and order data for dynamic customer profiling and effective email campaigns.

• Seamless Shopify Integration: Instantly syncs all customer and order data to create up-to-date profiles and list segments.
• User-Generated Content Tools: Engages customers by incorporating their content into marketing strategies.
• Abandoned Cart Emails: Reduces cart abandonment and enhances revenue by sending reminder emails.
• Email Campaign Optimization: Allows you to enhance your most opened and clicked campaigns for better results.
• Personalized Branding: Helps build subscriber lists and send tailored branded campaigns to increase engagement.

Users highly praise CM Commerce: Email Marketing for its ease of use, effective Shopify integration, and ability to significantly increase sales through personalized email campaigns and automated features like abandoned cart reminders.

Yotpo Email Marketing & SMS is a versatile tool for brands looking to grow efficiently with pay-as-you-send pricing. It offers over 300 templates and a drag-and-drop editor, making it easy to design impactful email and SMS campaigns. The app automates tasks to enhance customer engagement and provides AI-driven assistance for writing, scheduling, and product recommendations.

• Flexible Pricing: Benefit from a pay-as-you-send pricing model that helps brands grow without incurring excessive costs.
• Comprehensive Template Library: Access over 300 email templates, coupled with a user-friendly drag-and-drop editor featuring built-in Canva.
• Automation and AI Integration: Automate workflows like emails and texts, and leverage AI to improve message quality, timing, and audience targeting.
• Powerful Segmentation: Create targeted messaging by segmenting your audience based on shopper data for personalized communication.
• Outstanding Customer Support: Enjoy exceptional and efficient customer service based on user reviews, ensuring a seamless experience.

Yotpo Email Marketing & SMS is praised for its exceptional customer support team, with multiple reviewers highlighting the knowledge and helpfulness of agents. Users appreciate the quick resolution of issues, guidance offered during setup, and the app's capability to effectively streamline marketing efforts, ultimately boosting business efficiency and customer engagement.

KWANi ‑ Individualized emails is an intuitive app designed to simplify customer communication for e-commerce teams with limited resources. By eliminating the need for marketing expertise in customer segmentation and workflow automation, it helps boost sales through dynamically generated individualized communications.

• Automatic Individualization: Tailors customer communications without the need for manual segmentation.
• Language Translation: Automatically translates messages into the customer's preferred language.
• Optimal Timing: Sends communications when customers are most likely to interact with the store.
• Cost-Effective: Offers individualized communications for only $0.20 per customer per month.
• Performance Tracking: Provides a dashboard to track email open rates, click-through rates, and conversion rates.

According to user reviews, KWANi stands out for its simplicity and effectiveness in enhancing e-commerce communication without the need for complex marketing knowledge. Users appreciate the platform's affordability, seamless integration, and the tangible impact it has on customer engagement and sales conversion, with high ratings for its user-friendly interface and efficiency.

Sendvio is an app designed to enhance your Shopify store's email and SMS marketing efforts with robust templates, powerful editors, and personalized automation tools. It integrates seamlessly with your Shopify dashboard, offering a variety of features to optimize marketing campaigns, transactional notifications, and customer engagement workflows.

• Template Variety: Provides a range of ready-made templates for tasks such as welcome emails, cart recovery, and customer rewards.
• Multilingual Workflow Editor: Allows email and SMS marketing campaigns to be tailored in each customer’s language, enhancing personalization.
• Transactional SMS: Supports sending confirmations and notifications for orders and shipments, improving customer communication.
• Comprehensive Reporting: Offers revenue reports to track the performance of each automation, popup, and campaign.
• Customizable Email Designs: Offers professional and fully customizable email templates to help boost your brand's visibility and impact.

Based on user reviews, Sendvio stands out for its exceptional customer support. Users have praised the app for the assistance provided in setting up and troubleshooting issues, highlighting the support team's patience, efficiency, and friendly service. The ease of use and guidance offered by customer service representatives instills confidence in using the app for effective email and SMS marketing solutions.

Tiny Email Marketing is a user-friendly app powered by AI that enhances email marketing efforts for increased sales through personalization, automated campaigns, and interactive email content. With a simple integration process, it enables seamless data syncing from your store and offers a variety of stunning email templates to ensure eye-catching campaigns. Strong customer support is available 24/7 to assist users at any step.

• Email Personalization: Customize your emails with prebuilt segments and personalized content, boosting engagement and sales.
• Interactive Content: Enhance your emails with features like countdown timers and sliders to captivate your audience.
• AI Assistance: Utilize AI tools for smart automation in campaigns such as abandon cart and welcome emails.
• Easy Migration: Seamlessly transfer your data from other platforms like Mailchimp and Klaviyo with minimal effort.
• 24/7 Support: Benefit from around-the-clock human assistance to resolve any queries and manage your campaigns smoothly.

The app's outstanding advantages as highlighted by user reviews include excellent customer support, especially from team member Laxman, who provides comprehensive assistance in understanding the app and configuring email settings. Users praise the intuitive and enjoyable experience offered by the app's AI functionalities, making it highly recommended and suited for enhancing business workflows, especially in dropshipping.

Flowio Email Marketing, Pop Up is an all-in-one solution designed to boost sales through omnichannel marketing while reducing the workload. The app offers a suite of tools including Pop-up, Email, SMS, and Live Chat, seamlessly combining them to enhance the customer experience.

• Pop Up: High-converting pop-up templates designed to easily capture emails and grow your subscriber list.
• Email/SMS Campaign: Quickly send personalized emails and SMS messages using beautiful, customizable templates.
• Marketing Automation: Automatically send emails, SMS, and chat messages based on customer interactions to improve engagement.
• Contact List Management: Efficiently manage and segment your contacts, with integration capabilities such as syncing with Google Ads.
• Live Chat: Engage and support your customers efficiently using live chat or mobile apps to enhance customer satisfaction.

Based on user reviews, Flowio stands out for its user-friendly interface and comprehensive suite of marketing tools. Users appreciate the seamless integration of different channels which significantly enhances the customer experience. The app's capability to automate marketing tasks efficiently is noted to drastically reduce the workload, allowing businesses to focus more on strategic initiatives.

Uppush Abandoned Cart Recovery is designed to help businesses recover potential sales from abandoned shopping carts through strategic Web Push and Email reminders, complemented by exclusive offers. The app also serves as an email marketing tool, ensuring no sales opportunities are missed and maximizing revenue.

• Automated Notifications: Send Email and Web Push Notifications for abandoned carts and checkouts to remind customers of their interests.
• Comprehensive Marketing Campaigns: Create and schedule marketing campaigns, segment them, and implement flash sales using both email and web push.
• Customizable Popups: Design beautiful custom popups to collect subscribers and sync seamlessly with Shopify.
• Multilingual Support: Provide multiple language support for global e-commerce stores.
• Automated Workflows: Automate workflows related to abandoned carts, back-in-stock alerts, price drops, and shipping updates.

The app's standout advantages, as highlighted by user reviews, include excellent customer service, ease of use, and reliability. Users have reported that the app consistently performs as promised and praised the team's responsiveness when addressing queries or issues.

SmartrMail Email Marketing SMS is a powerful tool designed for Shopify store owners, providing comprehensive email automation workflows and a variety of templates to enhance marketing efforts. It simplifies complex marketing tasks with expert support and a rich feature set.

• Email Automation: Offers a complete suite of high-converting workflows, including welcome emails, abandoned cart emails, and more.
• Templates and Popups: Access to over 100 pre-designed newsletter and popup templates for creative and compelling marketing campaigns.
• Expert Support: Email experts available to assist with setup and optimization of email automation funnels.
• Seamless Migration: Free migration service from other email marketing platforms like MailChimp and Klaviyo.
• SMS Marketing: Integrated SMS marketing features to complement email campaigns and reach wider audiences.

The app excels in providing outstanding customer service, detailed assistance, and a user-friendly interface, as exemplified by numerous positive reviews. Users have highlighted the quick and expert responses from the technical team, ease of use, and the smooth integration process, making it an ideal solution for businesses seeking to enhance their email marketing strategies with personalized support.