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Customer reviews: Shopify Subscriptions

Develop by Shopify

Reviews (355)

Overall rating
3.4

What Merchants Think

Merchants have mixed feelings about "Shopify Subscriptions". While some appreciate its user-friendly interface and simplicity, many express frustration over significant limitations, especially when dealing with more complex subscription needs. The app seems primarily catered to basic use cases, leaving more advanced users disappointed with its lack of features and flexibility.

Key Strengths

  • User-friendly setup process
  • Suitable for simple subscription models
  • Good for beginners or businesses with basic subscription needs

Common Concerns

  • Lack of API access and insufficient data analytics capabilities
  • Inability to customize subscription details or handle complex plans
  • Issues with migration and error reporting
  • Problems with inventory management and subscription order processing
  • Glitches and bugs affecting subscription updates and customer interactions
  • Limited language and customization options for international users

Final Thoughts

"Shopify Subscriptions" may serve basic needs effectively for those new to subscription models, but it falls short for businesses that demand more advanced functionality and customization. Its lack of flexibility and robust features make it less appealing to companies with intricate subscription requirements. Merchants seeking a comprehensive subscription tool might need to explore other options for a more complete solution.

Tbaw Coaching

Nov 12, 2025  on Shopify

Très bien, mais si ça pouvait accepter les carte virtuelles temporaires ça serait encore plus pratique, et si la vérification via Paypal ne bug pas par moment ça serait encore mieux aussi

LIFELION SRL

Nov 11, 2025  on Shopify

simple and free app to manage subscriptions. wish there were more customization on subscription schedule

Chalcedon Store

Nov 07, 2025  on Shopify

I'm grateful Shopify has created a subscription app for their stores but it would be great if customers could choose a 1 time option or then your frequency. They also need intervals. I don't want to ship something every 1 or 2 months. I want to ask if my customers want to get something every month for 1, 3, 6, 9 or 12 months or more even. And it would be great if somehow we could create digital subscriptions. I have a digital magazine people would like to subscribe to and have it automatically sent to them when the file is available. It would be better if that "months" digital subscription was in some ways manual with me adding the digital file and then being able to trigger it being sent.

Buckwell Organic

Nov 05, 2025  on Shopify

Great to have this integrated as a free native app, however it does have a few bugs and isn't the easiest to manage

Mountaintop Yarn

Nov 04, 2025  on Shopify

This app works great. The only thing I would improve is giving an active count for the subscriptions so businesses could plan for inventory needs for the subscription items. Currently I have to count them manually.

Haia Wellness

Nov 03, 2025  on Shopify

Needs to be much cleaner on the front end of the website. Like a drop down to choose which frequency, also needs to have a customer portal integrated directly into the dashboard of the store.

Raeven's Attic

Nov 01, 2025  on Shopify

I like having a free subscription option to offer to customers but it would be nice if once a customer subscribes, there were better ways to manage the inventory (i.e., always renewing even when stock says sold out) and allowing the customers to change variants. I've also received several complaints that legacy account members can't access their subscription while logged in, they have to request a code and a different login screen that is very frustrating.

Selkirk Sport

Oct 31, 2025  on Shopify

The app is pretty good but would be good if there was "add to next shipment" functionality for them to be able to add additional one-time items to the same shipment.

Root & Tail Pet Nutrition

Oct 29, 2025  on Shopify

It's great that's it's free. So far we do not have a lot of customers on subscription so it works fine, but when you need to make changes to the subscription it's very limited choice. For example, I can not remove shipping costs from ongoing subscriptions. I once tried to change the frequency of the subscription and it didn't count from the last purchase date but count from today. It's quite annoying, but for a small store with few subscriptions it does the job.

Good Doggy Treats

Oct 28, 2025  on Shopify

Needs Major Improvements for Real-World Merchants I really wanted to like Shopify Subscriptions — it seemed like a clean, native solution. Unfortunately, it falls short in a few critical ways that make it hard to manage customers and maintain trust. First, subscription pricing doesn’t update when product prices change. Customers continue seeing old prices in their accounts, which causes confusion and unnecessary emails trying to clarify what they’re actually paying. This should be basic functionality. Second, there’s no way to “Ship Now” or manually adjust the next processing date. That’s a major frustration for both merchants and customers. When someone wants to move up their next order, the only workaround is to cancel and start a new subscription — which is clunky and completely unnecessary. I’ve contacted Shopify multiple times, and while support is friendly, these limitations have existed for months with no sign of change. I love Shopify as a platform, but this app feels unfinished and lacks the flexibility that serious subscription businesses need. Please prioritize these features — they’re essential for merchants who rely on subscriptions to keep customers happy.

Sojos Coffee

Oct 20, 2025  on Shopify

There are a lot of featurs that i wish this app had.. namely i wish there was a way that you could see when a subscription was going to be coming due in a whole schedule and not having to click on them individually to see the next subscription date.. also wish they could select the day that they want their subscription to renew. or adjust the date that they picked.

St. Paul Center

Oct 15, 2025  on Shopify

This app works for a very basic/specific use case, but I would not recommend it for anyone with lots of subscriptions. Here are the main issues we ran into: 1. No API. Even though Shopify has a GraphQL subscriptions api, you can not view/edit subscriptions created by apps, so it doesn't help here. 2. No ability to search subscriptions. 3. No way to create subscriptions from the Admin Dashboard. 4. No way to find failed payments so we can follow-up with customers. 5. The UX for updating a payment method is confusing. You have to add a payment method to your account, and then update the subscription payment method. Customers often miss the second step. 6. Cancelled subscriptions can't be restarted. Subscriptions can't be deleted. 7. The export UX is a bit inconvenient. You have to keep the same window open, even if it takes 30 minutes or an hour to export. It would be better if it sends you an email with a link instead. 8. No activity log. We can't see what emails were sent, or what updates were made on subscriptions. Don't get me wrong, this app works fine for a very simple use case, but it's missing some important features for advanced subscription users.

The Local: Wine & Beer

Oct 12, 2025  on Shopify

Need to be notified if a customer skips a month. And need to be able to quickly scroll through contracts.

Sumato Coffee

Sep 28, 2025  on Shopify

For an app that is free, it's good. There are a few functionality things that I wish it had (i.e., ability to change the charge dates based on customer requests).

The Cultured Cup®

Sep 22, 2025  on Shopify

This app is majorly undeveloped and has caused me nothing but time, headaches, and problems. 1. No search function to easily look up subscriptions by customer or product. 2. Very limited function for customers, they cannot add/delete products to a recurring subscription or even alter frequency. Causing a lot of wasted time for our staff to help with a basic function. 3. No option to choose a date or have a subscription run early. Usually, resorting to customers having to cancel or our staff having to do a very tedious work around that again wastes time. 4. If you pause a subscription and restart it is for the next billing cycle as originally set up, not for that day. 5. Lots of glitches with skipped inventory and no way to alert shopowner. to skipped subscriptions. 6. Importing from another app is inadvisable. Formatting is a nightmare and even though there is supposedly a failsafe to prevent duplicate subscriptions. We got quite a few, even some in triple. Worse when speaking to a customer that had a triplicate subscription, she only saw one in her account. We have had a lot of cancellations and unhappy customers. Save yourself some time, You are better off with a third party app.

Pan African Lifestyle

Sep 21, 2025  on Shopify

The Subscription App has not only streamlined our membership process and provided consistent monthly support from our community, but it has also enabled us to effectively track one of our key revenue streams. This is crucial for ensuring the smooth operation of our business and the successful allocation of our initiatives across the African continent.

Create Along

Sep 17, 2025  on Shopify

When I have different variants on the subscription, it doesn't show the right sku on the order- which SUCKS. So I don't know what the customer actually wanted.

A Beautiful Calling Ethical Boutique

Sep 16, 2025  on Shopify

There is not enough data for me to troubleshoot when customers subscriptions need to be managed and now TWICE I have had a customer's subscription skip when they did not want it to. Not card processing issues. The only thing that happened is both customers had skipped the previous month. No help from support.

Amro’s Rescue Mission

Sep 15, 2025  on Shopify

5 star app Great app - works smoothly with no issues. I combined it with the Subscriptions Styles app for a nicer look, and together they’re perfect.

Dashatron Enterprises

Sep 13, 2025  on Shopify

UI is terrible. Should work with bundles, but it doesn't, which creates huge issues in tracking my inventory, because i have to use workarounds like creating an item that is a multipack, but then the inventory tracking is way off. boooooo. otherwise, barebones just fine.

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