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Customer reviews: Shopify Forms

Develop by Shopify

The Shopify Forms app helps merchants create custom forms to collect customer data, feedback, and orders efficiently. This review covers its features, pros, cons, and real user experiences to help you decide if it’s the right fit for your Shopify store.

Reviews (321)

Overall rating
4.1

What Merchants Think

Overall, "Shopify Forms" is appreciated for its ease of use, seamless integration with Shopify, and the ability to be set up quickly. For many, it serves as a useful tool to enhance email list subscriptions without any additional cost. However, frequent complaints highlight limitations in customization, localization, and certain functional constraints that hinder its full potential.

Key Strengths

  • Easy to set up and user-friendly interface.
  • Seamless integration with Shopify and native apps like Shopify Flow, Shopify Emails, and Shopify Discounts.
  • Effective in growing email subscriber lists.
  • Free to use, making it an appealing alternative to costly third-party apps.
  • Simplicity and effectiveness for basic form needs.

Common Concerns

  • Lack of customization options for styling and localization.
  • Forms can display on all pages without the option to choose specific pages.
  • Response data is difficult to manage or analyze outside of Shopify due to format and lack of export features.
  • Popup and forms behavior issues, such as not honoring subscription status or appearing regardless of previous user interactions.
  • Bugs related to browser compatibility, especially with Safari and Firefox.

Final Thoughts

While "Shopify Forms" is a straightforward and effective tool for basic form creation and email collection, its current limitations in customization and functionality could hinder merchants with more complex needs. The app is particularly beneficial for small businesses looking for a simple, no-cost solution, but improvements in flexibility and functionality could make it a more comprehensive tool for wider merchant demographics.

Everlast South Africa

Jun 26, 2025  on Shopify

Infants planet

Jun 05, 2025  on Shopify

Easy to use and very effective!

UB Online Store

Jun 03, 2025  on Shopify

Sugiro que seja inserido um campo de agendamento de activação-desactivação do form. Uma vez que são pop-ups, e alguns promocionais, posso apenas querer mostrá-los em certas horas, e só manualmente. Se tivesse timing, seria um 5 estrelas!

Sesera Gold

May 29, 2025  on Shopify

The form needs a bit more flexibility. For example, options to adjust font size and a custom CSS input field.

Mad City Distro Store

May 24, 2025  on Shopify

cottonmoon

May 08, 2025  on Shopify

Estherize

May 07, 2025  on Shopify

Easy to customize and use

Necromolds

May 06, 2025  on Shopify

Great, simple app, but really needs some advanced styling options. I want to adjust all text sizes, weights, and more. Also want to adjust the button styling so that it matches the rest of our website (like corner roundness). I hope this app gets updated because it's close to being perfect.

Bliis Innovations

Apr 05, 2025  on Shopify

Beyond Thoughts

Apr 01, 2025  on Shopify

surgicalcaps.com

Mar 10, 2025  on Shopify

Easy to use very basic gets the job done solid app

Chippewa River Custom Rod Co.

Mar 02, 2025  on Shopify

I have found the few things I have done so far to be easy and effective.

Change Agents Main

Feb 25, 2025  on Shopify

Great usability

GutBrush

Feb 24, 2025  on Shopify

Please add the possibility of translating forms in to different languages.

Mann Supply

Feb 20, 2025  on Shopify

Juliana Bezerra

Feb 19, 2025  on Shopify

Corrucart.in

Feb 05, 2025  on Shopify

Form was taking time to load in the website. Other than that everything else is okay.

GravityOutdoorAndSurvival

Jan 23, 2025  on Shopify

It does the trick well, but could have more configuration options.

Little Shop of Magic

Jan 21, 2025  on Shopify

Easy to setup and a whole heck of a lot better than the original 'Newsletter signup' function which only requested an email address. Just started using it and waiting for the first submission so, leaving it at four stars for now. Of note: the hyperlink function in 'Consent disclaimer (optional)' and 'Success' don't work in Firefox. The form either locks up or nothing happens (I suspect it's a pop-up blocker issue, as ir worked fine in Edge).

Understanding Behavior BCBA Exam Prep Shop

Jan 14, 2025  on Shopify

Super helpful app and it has gotten me significantly more email subscribers! I just wish that I could see a graph of how much forms are working across time

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