MailerLite Classic

Develop by MailerLite

$10-$30

/ Month

Free plan available

Powerful popups & personalized emails.

Customer segmentation

Revenue tracking

Shopify synchronization

Product import

Landing pages

Abandoned cart emails

Targeted campaigns

Automated messages

Newsletter design

About MailerLite Classic

Launched Feb 14, 2017

Built by MailerLite

Email :

[email protected]

Address

548 Market St, PMB 98174, San Francisco, CA, 94104-5401, US

Website Privacy policy FAQ

Description

MailerLite is an email marketing platform with an intuitive UI that offers advanced marketing tools.

Use MailerLite to design beautiful newsletters and eye-catching pop-ups. Deliver targeted campaigns using segmentation, stay connected with your customers, and set up automated e-commerce campaigns to promote new products, win back lost sales and grow your business. The best part – you can tailor your MailerLite experience to fit your business by choosing a plan based on the features you need, like a custom HTML editor, unsubscribe page builder or dedicated IP addresses.

Sync and store your Shopify customers and newsletter subscribers in MailerLite.
Import products directly from your Shopify store to your MailerLite account.
Send your customers automated messages and abandoned cart emails.
Track revenue and see how your emails directly affect sales.
Grow your subscriber list with custom pop-ups and engaging landing pages.

Introduction Video

Pros

Allows design of beautiful newsletters and eye-catching pop-ups
Capability to deliver targeted campaigns using segmentation
Automated e-commerce campaigns for promoting new products and recovering lost sales
Ability to tailor the experience based on needed features such as custom HTML editor and dedicated IP addresses
Seamless integration with Shopify for syncing customer data and importing products
Automated messaging including abandoned cart emails
Revenue tracking to measure email performance on sales
Tools for growing subscriber list with custom pop-ups and engaging landing pages

Cons

Potential complexity in setting up and managing automated campaigns
May require time to learn and utilize all advanced features effectively
Potential cost associated with accessing premium features-customizable plans may be confusing
Limited to users who utilize Shopify for their online store
Performance and email deliverability may depend on external factors like email server quality

Rating And Reviews

Kingz Private Label

May 19, 2023 on Shopify

I’m glad I can rely on mailer support to help me with my email marketing needs and get back with me as soon as they can to resolve my concerns

Craft Station Shop

May 31, 2020 on Shopify

The mailerlite app is great. I have been working the App during 3 months and has been great. You can customize the emails and it’s cheaper than other mail apps. You can build and grow your mailing for free, while learn how to use it and maximize the service. Also, great customer service. The only downsize, is that you have to use a desktop to create the email. But the mobile app is great to see the results in a realtime basis. Thanks!!

Sticky Kit

Feb 09, 2020 on Shopify

I really don't understand the bad reviews, I'm so happy with Mailerlite! It's super simple and user-friendly. It works wonderfully. I only have contacted support once but they were quick and very helpful. The Shopify app just works syncing my customer data as it should, no complaints!! If you don't get approved it's because you don't comply with their policies, not because the app is bad. Just look somewhere else instead of leaving an angry comment with a one-star review that doesn't help anyone.

Medusa's Make-Up

Jun 09, 2019 on Shopify

AWESOME I am/was a mailchimp customer and feel I am paying way too much for 30K list. They make it difficult to remove customers and their new pricing charges for unsubscribers as well as non subscribers, what is the point? I found mailerlite and immediately loved the design options and the site was immediately user friendly which I found a problem on mailchimp. There are more size and design options for the popup, very excited about that. I first played around with the design and decided to go ahead and design the popup and welcome email automation. Then decided to go for it! Added my mailchimp list 30k subscribers, added the shopify app. Had an issue with popup showing up but the mailerlite customer service pointed out that I needed to remove the mailchimp popup first. So far I LOVE it. I am very excited to truly get it going. I'll update more later but so far, it was waaaaay easier to set up than mailchimp and I am saving around $100+ a month. pros: save big $$ pros: more design features pros: 24 hour live chat pros: all the same segmentation features pros: can pull 6 month of inactive to clean lists, (mailchimp doesn't offer any easy way to clean list) cons: don't know any as of yet! https://medusasmakeup.com/

REDxBLACK

May 09, 2019 on Shopify

Switched from MailChimp and really happy with everything! The pricing is much better, almost half of what we were paying at MailChimp. It offers us everything we need!

Thatfamilyshop Com

Mar 08, 2017 on Shopify

MailerLite deserves some serious love! Mailchimp makes you pay for any automation--this app gives you powerful tools for FREE up to 1000 subs (and the rates aren't bad after that). Amazingly simple interface for how powerful it is. I only regret that I spent a whole day trying to get Mailchimp to do what I did with this app in an hour.