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Customer reviews: Shopify Flow

Develop by Shopify

Reviews (102)

Overall rating
3.7

What Merchants Think

Merchants have mixed feelings about Shopify Flow. While many recognize its potential to streamline operations through automation, others find it cumbersome and difficult to use, especially without technical knowledge. The lack of certain features, issues with multilingual support, and occasional unreliable performance have been points of frustration for some users. Despite these challenges, certain users find it indispensable and appreciate its capabilities for automating workflows.

Key Strengths

  • Powerful automation capabilities that save time and streamline operations.
  • The ability to set up rules for various conditions, such as fraud prevention and inventory management.
  • The potential to replace other automation tools like Zapier.
  • Free access to features that can bolster store management.
  • The low-code editor that simplifies the creation of custom automations.

Common Concerns

  • Difficult to use for non-technical users, with unclear instructions.
  • Lack of native multilingual support, affecting global merchants.
  • Unreliable performance with certain flows not working as expected.
  • Poor customer support and limited assistance in resolving issues.
  • Some users find it creates more problems than it solves, leading to frustration.

Final Thoughts

Overall, "Shopify Flow" has been a valuable tool for merchants looking to enhance their store operations through automation. However, its potential is marred by usability issues, unreliable functionality, and a lack of support, making it more suitable for those with technical expertise or the patience to work through its complexities. While improvements and additional features could make it a go-to solution for even more users, as it stands, it appeals primarily to those who can fully navigate and leverage its capabilities.

Rapanui Clothing

Mar 19, 2025  on Shopify

We've found this extension to be super helpful when running complex scenarios within the business, from flagging errors in orders, to highlighting high risk orders. Would recommend to anyone looking to improve automation within their Shopify environment

IppodoTea.com (USA & CA)

Feb 28, 2025  on Shopify

Flow is incredible and a must-have to extract maximum value from your Shopify subscription. The amount of 3rd party services and subscriptions you can avoid by dedicating your time to Flow is, quite frankly, unbelievable.

RoadMate Hub

Feb 23, 2025  on Shopify

Shopify Flow is an absolute must-have for any Shopify store looking to automate tasks and streamline operations. The app has helped us save so much time by automating order management, customer tagging, and email notifications. The workflow builder is easy to use, even without coding experience, and it integrates perfectly with other apps. This has been a game-changer for our efficiency—highly recommended!

Nicks Corner Store

Feb 03, 2025  on Shopify

I don't understand why there never seems to be enough information for an easy start. Spend more time learning how to run some of these apps that running your store. Will update later.

GoGun® USA

Feb 03, 2025  on Shopify

Totally uncool. Very hard to use if your are not IT wiz. It supposedly replaces fraud filter which worked perfectly well and impossible to migrate because Shopify Instruction don't work

Natural Home Finds

Jan 25, 2025  on Shopify

I contacted DSers for a couple questions and Zico answered me , he was able to direct me to the right pages to resolve my problems , he was a big help and i apprciat him. Thank you .

Benfida

Jan 13, 2025  on Shopify

We are deeply concerned about Shopify’s transition to Shopify Flow for abandoned cart emails, which has significantly impacted merchants operating in multiple languages. The previous notification system handled multilingual workflows seamlessly, allowing businesses to provide localized experiences for their customers. However, Shopify Flow lacks native multilanguage support, forcing merchants to adopt a more complex and less effective solution. This abrupt change disrupts established workflows, increases the effort required to manage simple tasks, and risks alienating customers who receive communications in the wrong language. We urge Shopify to reintroduce native multilanguage capabilities or provide flexibility to continue using the previous system, ensuring that all merchants can maintain high standards of customer engagement and trust.

Session Goods

Dec 16, 2024  on Shopify

Real mixed bag here. Flow has become an integral part of how we operate our store but my god is it frustrating to use at times. I'm here today writing this review out of frustration at recent depreciations. Flow needs to warn us when things are changing instead of just pushing out updates and letting us find out when we go to create new flows or update old ones. I know there is a five star app here but it needs work to show it. Giving it 4 stars because the app is capable of a lot and I'm glad we have it despite the rough edges.

EMC2 Tech Store

Nov 01, 2024  on Shopify

Exactly what I needed for setting up rules for certain conditions, including fraud, and other conditions. Thank you Shopify!

Epic Lounge by HRM

Oct 25, 2024  on Shopify

NIGHTMARE... I very rarely right reviews and negative ones at that. I have never found something that should be so simple a challenge. Shopify staff can't help because we can't speak to them directly. If you want automations for emails and sales, I would spend your time with another program. I have spent to much time on something so simple, with very little success.

WoolRidge Wholesale

Oct 24, 2024  on Shopify

Absolutely brilliant, the new updates are like replacing Zapier and make.com, you can write js and even now do mutations inside app, i mean really good

SORTYGO

Oct 23, 2024  on Shopify

A Must-Have for Streamlining Daily Operations! The Shopify Flow app is packed with huge features that make daily operations a breeze through powerful automation. When I first started using Shopify, I overlooked the Flow app, assuming it was just for sending automated emails for abandoned checkouts or similar tasks. But as I delved deeper into its capabilities, I realized it's truly a game-changer. It has saved me countless hours by automating workflows I hadn’t even considered initially. This app is, in my opinion, one of the most underrated tools in Shopify’s ecosystem—many users likely don’t realize how much it can do. With a little creativity, you can unlock its full potential and see how much easier it makes managing your store. I highly recommend taking the time to explore everything Shopify Flow offers—you won’t be disappointed!

AirPixel

Oct 18, 2024  on Shopify

Abandoned checkouts doesn't work, I get the error that the customer is not signed up to marketing.. I don't require my customers to sign up for marketing emails, with no option to just send a simple email, this app is pretty much useless for my store.

Kindred Timber Designs

Oct 17, 2024  on Shopify

This flow app works great. If you every think it does not then you need to retrace the flow and see what the issue is. I set up for hiding out of stock items for a certain supplier and noticed it was not acting as expected and the documentation told me where the condition became false. Using this tool I realized it was because I had not tagged those products with the suppliers identity yet. A real duh moment. For current users and new users, keep this in mind because this app is great and works as expected.

Miss Dlux

Oct 06, 2024  on Shopify

The worst app ever, it's very difficult to used, I don't know why Shopify take this bad decision to use this app! instead of many apps that provide better experience

Perfumes

Oct 06, 2024  on Shopify

Difficult to manage, unclear information whether the flows works or not, no saved notifications what flows have been sent out or used.

Zebrasclub

Sep 16, 2024  on Shopify

When it works, it can be beneficial but it doesn't work often, and the support for this app is useless. When you speak with Shopify support, no one seems to know or understand the app. I built a flow that should hold fulfillment orders when a product type it added to an order. Sometimes the flow works, and sometimes it says "Hold fulfillment order Succeeded" but it didn't succeed when you look at the actual order. And no one knows how to help. It's sad because it could be an excellent app!

tokyovintage

Aug 27, 2024  on Shopify

日本語対応していない為使いづらさはありますが、柔軟なマーケティングオートメーションを作成することができ素晴らしいアプリです。 今後もさらなるトリガーやアクションの追加を期待しています。

Adventure Parts

Aug 21, 2024  on Shopify

For some things this works great! For others I am scratching my head as to why it won't. For example, I can take products by vender and add them to a manual collection for use in the tax exclusion zones since for some reason an automatic collection isn't allowed. Works great. But when I want to send an email to a customer that is imported with the tag eBay I am having trouble finding an option to just send a simple email out with a basic text. I have tried using Mail as well but it wants a template and then it adds it to a marketing list but that is not what I want to do. Just a simple email. The last issue is that I have other people adding products and I only want certain vendors products to be available in say Canada. There are options to hide products from channels for example, but nothing to remove the product from a market such as Canada. So you have to remember to select this every time every product any employee adds or it defaults to add it to the Canada market. Very frustrating. Maybe with a few updates this flow app could be really useful. But it is just missing a few variables here and there and functions to be as useful as I was expecting. Seeing as how most of my flows are fixing issues that Shopify has created such as not allowing me to use an auto collection for tax exclusions, I have to use this app. Since they default to add new products to all markets, I need to use a flow to fix it. So really it is annoying that I cannot do what I want to have done.

Ferri Seeds

Aug 08, 2024  on Shopify

Don't suggest this app. Once you get it you can't edit emails the old way ever again (with code). You can't go back. Since starting using this app the abandoned cart email success rates have dropped drastically. Wish we had never installed the app. I wish shopify would allow us to go back and edit emails the original way.

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