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Customer reviews: Shopify Flow

Develop by Shopify

Reviews (5,916)

Overall rating
4.7

What Merchants Think

Merchants have mixed feelings about Shopify Flow. While many recognize its potential to streamline operations through automation, others find it cumbersome and difficult to use, especially without technical knowledge. The lack of certain features, issues with multilingual support, and occasional unreliable performance have been points of frustration for some users. Despite these challenges, certain users find it indispensable and appreciate its capabilities for automating workflows.

Key Strengths

  • Powerful automation capabilities that save time and streamline operations.
  • The ability to set up rules for various conditions, such as fraud prevention and inventory management.
  • The potential to replace other automation tools like Zapier.
  • Free access to features that can bolster store management.
  • The low-code editor that simplifies the creation of custom automations.

Common Concerns

  • Difficult to use for non-technical users, with unclear instructions.
  • Lack of native multilingual support, affecting global merchants.
  • Unreliable performance with certain flows not working as expected.
  • Poor customer support and limited assistance in resolving issues.
  • Some users find it creates more problems than it solves, leading to frustration.

Final Thoughts

Overall, "Shopify Flow" has been a valuable tool for merchants looking to enhance their store operations through automation. However, its potential is marred by usability issues, unreliable functionality, and a lack of support, making it more suitable for those with technical expertise or the patience to work through its complexities. While improvements and additional features could make it a go-to solution for even more users, as it stands, it appeals primarily to those who can fully navigate and leverage its capabilities.

TennACE Court 室內網球館

Dec 27, 2025  on Shopify

So great after combining with Sidekick, it just complete something I would not know how to achieve, this make shopify much superior

Natural Urbanity

Dec 26, 2025  on Shopify

So far so good. I can't wait to see how well it works because creating was a breeze! So much easier than MailChimp!

Al Hilal Ummah Services

Dec 25, 2025  on Shopify

With the AI assistant, it made it a lot easier to come up with a flow that I had in mind. It was easy to use and setup.

Bearded Yankee

Dec 25, 2025  on Shopify

I am excited that this was added to the basic store subscription because as a sole entrepreneur, this app will be a game changer for me.

Conundrum House

Dec 25, 2025  on Shopify

Steep learning curve to get anything other than send email at set times or after simple triggers. Actually creating a flow that moves customers through states is daunting. BUT - once you figure it out, it works like a charm.

lapstoneandhammer.com

Dec 23, 2025  on Shopify

I created this flow for cases when friends and family are picking up items and paying for them through Shopify. I would set the shipping line to contain the word PICK, and the order will be automatically fulfilled. This way, the shipping department won't ship the item that was already picked.

Succulent Maker

Dec 20, 2025  on Shopify

IT WAS USELESS. I NEEDED HELP CHANGING PRICES IT COULD NOT HELP ME OR SEND ME IN THE RIGHT DIREC TION. ITS A SHOPIFY SUCCULENT STORE, NOW IT KEEPS CORRECTING ME INSTEAD OF LETTING ME SUBMIT, OH I HAD TO GIVE IT ALEAST ONE STAR IT SHOULD NOT , IT DID NOT HELP ME !?

STILLWATER

Dec 20, 2025  on Shopify

automate all the time consuming tasks and simplify your life....i love Flow amkes me excited to worj again ...not specdign time doing tedious tasks

Deadfall Creations

Dec 20, 2025  on Shopify

I am finding the setup process incredibly straightforward and user-friendly. The ease of implementation is truly remarkable, and the features provided have already proven to be exceptionally helpful in optimizing my marketing strategies.

Memorable Accessories

Dec 20, 2025  on Shopify

The flow app is super easy to navigate and configure. It's really light weight and works great for me.

Sencomar®

Dec 20, 2025  on Shopify

Excelente configuración como una mesa de trabajo, recomendaría editar flujos en ingles a español, pero se entiende de igual manera, saludos!

Pet Boutique

Dec 17, 2025  on Shopify

utile per automatizzare tante attività manuali. Al momento lo sto utiliizando per affginare la segmentazione dei clienti. Inoltre l'assistente AI è comodissimo!

Rypterra

Dec 17, 2025  on Shopify

This App is an absolute game changer. There is absolutely no reason everyone with a shopify account shouldn't be using this amazing tool

Kate's Clothing

Dec 16, 2025  on Shopify

This app has to be one of the most helpful things on Shopify. It allows me to automate so many incredibly useful tasks and flag things that need further checking and I suspect I've barely scratched the surface of it's usefulness.

Literacy Mobility

Dec 15, 2025  on Shopify

I am ready to end my shopify account because of bot customers and refunds. along with no sales for nearly a year. This is exhausting.

Dollar Shave Club

Dec 15, 2025  on Shopify

Stop changing the damned interface, if Flow needs improvement (and I'm not saying it doesn't) the new UI isn't what it needs. Also, vertical flow direction? Do you use a vertical screen? WTF

Espadas y Más

Dec 14, 2025  on Shopify

Con la ayuda de la IA integrada el potencial se ha disparado! Es increíble todo lo que podemos llegar a crear con esta herramienta. le doy 5 estrellas porque no se puede más. Bien hecho Shopify!

TheSproutHub

Dec 14, 2025  on Shopify

great app very help full and very easy to work with the new ai system very happy with teh results too

Luekens Wine & Spirits

Dec 13, 2025  on Shopify

I love Flow, but it needs some major improvements still. For example, it can trigger flow when things are created, but doesn't have the same for when something is made inactive, deleted or expired. Another example is for Discounts app. It can trigger a flow if the discount is created, but doesn't let you set it for the Discount that is created if you want to set the trigger for the start date, and/or the end date. If I could, i create a Flow to add a tag to all products listed in the Discount when the Discount starts, and then remove the tag when it ends.

Harmony

Dec 12, 2025  on Shopify

Can be difficult to learn, but it's so worth the effort. Dedicate some time to learning how to create a working flow, and then automate everything you possibly can! Tip: Every time I create a new flow I add a step to the end that adds a specific tag to the product or order affected. That's an easy way to determine if the flow is actually working.

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