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Customer reviews: Facebook & Instagram

Develop by Shopify

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,223)

Overall rating
3.8

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Austin Eco Goods

Nov 13, 2025  on Shopify

Someone hacked into our AustinEcoGoods ads account through this app and created their own ad campaign, ran it and META charged our bank account hundreds and hundreds of dollars for ads that were not ours. We informed META almost immediately when we were hacked so they know that it was NOT AustinEcoGoods running those ads. The ads had nothing to do with our site or our products yet META still refuses to return the money that they took from our account. We have been in contact with their so-called ‘help’ team but they have done nothing for us and now refuse to even tell us what they are doing about it. We definitely would not recommend using this service and especially not META ADS!

Kaitsuko

Nov 12, 2025  on Shopify

Aucun support, cette app est nulle. Aucune possibilité de configuration, c'est une boite noire inutilisable !

Blushbeam.co.uk

Nov 11, 2025  on Shopify

My name is carmen Proctor. I am the owner of Blushbeam.co.uk. I thought that Facebook and Instagram were easy to set up, but I am in the process of hiring a freelancer who has the expertise to completely set up Facebook and Instagram for me. The pixel tracking on Facebook is very hard to set up. Facebook need to make that system simple for individuals who do not have the money to pay a freelancer to set up Facebook. When I fix something on Facebook, some else goes wrong; it's getting too hard.

cammshope

Nov 10, 2025  on Shopify

es inecesariamente estresante de configurar y da muchas vueltas para conectar las redes y la tienda, y si hay algún error endonde quieras pedir ayudar hay muchas trabas para poder hablar con alguien de atencion alcliente (no me dejo al final contactarme con alguien) el peor problema que tuve fue que no me dejaba borrar un portafolio ya que necesitaba a alguien mas con el permiso de administrador pero al invitar a alguien no llega el correo de verificacion a ese nuevo administrador.

Motive Sunglasses

Nov 07, 2025  on Shopify

This app caused my meta account to map wrong and have spent over two weeks trying to fix to no avail. I would highly avoid.

Wildcard

Nov 06, 2025  on Shopify

Please allow commerce shops in facebook & instagram shops to edit their business information seperately from shopify source. Such as business address seperate from shopify billing details.

Denella

Nov 04, 2025  on Shopify

Trop de bugs, a la moindre manipulation on tombe sur la page "une erreur s'est produite" grosse perte de temps.

Pralinoix de Rocamadour

Oct 24, 2025  on Shopify

After installation, it is impossible to connect to a Facebook account. Waste of time. Any potential solution is complicated, time-consuming and not guaranteed to solve the connection problem. Disappointing

STRENDING

Oct 21, 2025  on Shopify

En "APLICACIONES Y CANALES DE VENTA", la aplicación me pide que debo revisarla, pero al hacer CLIC nada sucede. Además, no estoy pudiendo crear un nuevo catálogo de anuncios y creo que es debido a esta revisión que no puedo continuar haciendo. Solicito ayuda por favor

ROOSHY

Oct 15, 2025  on Shopify

Can't connect existing catalogue if we are uninstalling and reinstalling the app. Also instagram is not connecting to shopify store with full fuctionaly such as boost post goal for make a purchase.

Arka Shop

Oct 12, 2025  on Shopify

Por faor su ayuda para conectar Facebook & Instagram con mi tienda en Shopify. Cuando intento vincularla me dice que aun no ha sido configurada. Por favor informar un comando especico y que Yo aun no detecto??

LunaPad

Oct 03, 2025  on Shopify

Maximal schlimm!! ich hab keine Ahnung wer dafür zuständig ist aber es muss so sein, dass die bei Meta kein geld verdienen wollen. Schlimmer und komplizierter kann man das alles nicht machen!!

L'art Dе

Sep 25, 2025  on Shopify

Hey, I deleted the app, and instaled it again. So the app created new catalog. How can i connected the old one?

Style180

Sep 21, 2025  on Shopify

never was able to connect mu shop successfully, the sales team tried to assist but stated they were unable to contact support after waiting for 2 days they closed the ticket. This is why Tiktok is better

STRENDING

Sep 17, 2025  on Shopify

En "APLICACIONES Y CANALES DE VENTA", la aplicación me pide que debo revisarla, pero al hacer CLIC nada sucede. Además, no estoy pudiendo crear un nuevo catálogo de anuncios y creo que es debido a esta revisión que no puedo continuar haciendo. Solicito ayuda por favor.

Royalty Designs Boutique

Sep 04, 2025  on Shopify

Great!! i love it. Just need to figure it out how to avoid the page to continue to disconnect from my Shopify but everything else amazing!!

Kat Maconie

Sep 01, 2025  on Shopify

Does not connect properly and META team is not able to help. Sincerely disappointed in this lack of accountability.

My Seoul My Skin

Aug 23, 2025  on Shopify

My store is live but I have neverf seen my store. I was told it was mobile only so I logged into a different account but still nothing. I just found it to be a very poor experence and I have corrently given up on Facebook and instagram and have been concentrating on the others.

Kokua Bike Singapore

Aug 12, 2025  on Shopify

The whole Meta business is really a mess and by extension, the shopify app is following suite. And Meta's support is yet to be seen.

Komanche Raiders

Aug 07, 2025  on Shopify

Will not sync my catalog & very vague with how to achieve this. Many hours over many days waisted, still no answer in sight!

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