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Customer reviews: Facebook & Instagram

Develop by Shopify

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,300)

Overall rating
3.8

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Pralinoix de Rocamadour

Oct 24, 2025  on Shopify

After installation, it is impossible to connect to a Facebook account. Waste of time. Any potential solution is complicated, time-consuming and not guaranteed to solve the connection problem. Disappointing

STRENDING

Oct 21, 2025  on Shopify

En "APLICACIONES Y CANALES DE VENTA", la aplicación me pide que debo revisarla, pero al hacer CLIC nada sucede. Además, no estoy pudiendo crear un nuevo catálogo de anuncios y creo que es debido a esta revisión que no puedo continuar haciendo. Solicito ayuda por favor

ROOSHY

Oct 15, 2025  on Shopify

Can't connect existing catalogue if we are uninstalling and reinstalling the app. Also instagram is not connecting to shopify store with full fuctionaly such as boost post goal for make a purchase.

Arka Shop

Oct 12, 2025  on Shopify

Por faor su ayuda para conectar Facebook & Instagram con mi tienda en Shopify. Cuando intento vincularla me dice que aun no ha sido configurada. Por favor informar un comando especico y que Yo aun no detecto??

LunaPad

Oct 03, 2025  on Shopify

Maximal schlimm!! ich hab keine Ahnung wer dafür zuständig ist aber es muss so sein, dass die bei Meta kein geld verdienen wollen. Schlimmer und komplizierter kann man das alles nicht machen!!

L'art Dе

Sep 25, 2025  on Shopify

Hey, I deleted the app, and instaled it again. So the app created new catalog. How can i connected the old one?

Style180

Sep 21, 2025  on Shopify

never was able to connect mu shop successfully, the sales team tried to assist but stated they were unable to contact support after waiting for 2 days they closed the ticket. This is why Tiktok is better

STRENDING

Sep 17, 2025  on Shopify

En "APLICACIONES Y CANALES DE VENTA", la aplicación me pide que debo revisarla, pero al hacer CLIC nada sucede. Además, no estoy pudiendo crear un nuevo catálogo de anuncios y creo que es debido a esta revisión que no puedo continuar haciendo. Solicito ayuda por favor.

Royalty Designs Boutique

Sep 04, 2025  on Shopify

Great!! i love it. Just need to figure it out how to avoid the page to continue to disconnect from my Shopify but everything else amazing!!

Kat Maconie

Sep 01, 2025  on Shopify

Does not connect properly and META team is not able to help. Sincerely disappointed in this lack of accountability.

My Seoul My Skin

Aug 23, 2025  on Shopify

My store is live but I have neverf seen my store. I was told it was mobile only so I logged into a different account but still nothing. I just found it to be a very poor experence and I have corrently given up on Facebook and instagram and have been concentrating on the others.

Kokua Bike Singapore

Aug 12, 2025  on Shopify

The whole Meta business is really a mess and by extension, the shopify app is following suite. And Meta's support is yet to be seen.

Komanche Raiders

Aug 07, 2025  on Shopify

Will not sync my catalog & very vague with how to achieve this. Many hours over many days waisted, still no answer in sight!

Paws and Claws Furniture

Jul 31, 2025  on Shopify

it didnt allow me to sync with my biz account, i had to do this work around to get it to sync. anyway before that i was chatting with meta pro team for over an hour. they couldnt figure it out, and so they came up with the lamest explanation: YOU HAVE DOG PICTURES on ur account, so it was flagged by the meta system as selling animal and animal parts online which is against meta policy. you will have to remove all animals from ur pictures. lolol.. i kid you not, the meta support team is so lame. i figured it out myself.

Sleepybelly

Jul 28, 2025  on Shopify

Meta will tell you that you have to speak to Shopify for any issues with their app. Complete joke and waste of time.

Camelie Eco

Jul 24, 2025  on Shopify

TERRIBLE experience. The app won't let me connect my pixel, and support has been no help at all — they just told me to contact Shopify, which is ridiculous considering it's their app and their pixel. I'm stuck with no fix, and no one is taking responsibility.

𝒂𝒍𝒍ESTORES

Jul 24, 2025  on Shopify

Most of our products are for local markets but the app only sync those assigned to ALL markets and I understand this is how it works and not something in the setup. In such case the app is almost useless for us since the ALL MARKETS items are a fraction of the un-synced local ones. For someone with only one market or shops to all markets, this app may be fine. Otherwise, may be not!

HomeHero COD

Jul 22, 2025  on Shopify

Works 25% of the time, God forbid you try to update the app or unninstall it, it completly breaks. For such a big company like Meta to put out such a shitty product, it's insane. Afterall Meta is not reknown for it's qulaity prowess.

My Store

Jul 18, 2025  on Shopify

Very bad App, it didn't work properly and it wasted my lots of time and money. This is no. 1 App to waste your time and money. And Facebook doesn't refund your Ads money which didn't give you any results due to pixel not working properly.

FreshShopStore

Jul 18, 2025  on Shopify

This is a FRAUD APP, My lots of money & time got wasted on facebook Ads due to pixel not working properly. Money deducted but no result, now I don't want to use this pixel and facebook Ads.

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