AdScale: Facebook & Google Ads logo

Customer reviews: AdScale: Facebook & Google Ads

Develop by AdScale

Reviews (517)

Overall rating
4.6

What Merchants Think

Overall, merchants have mixed feelings about "AdScale: Facebook & Google Ads." While many appreciate the platform's features and customer service, particularly the support provided by team members like Nicole, Natalie, Ksenia, and Diana, some users have raised concerns about the platform's tracking accuracy, cost, and customer support responsiveness. Despite these issues, many merchants credit the app with improving their return on ad spend (ROAS) and helping them streamline advertising efforts.

Key Strengths

  • Effective customer support, particularly from Nicole, Natalie, Ksenia, and Diana, who are highlighted for their dedication and responsiveness.
  • Improved return on ad spend (ROAS) with some users reporting significant increases.
  • User-friendly interface that helps simplify ad management.
  • Comprehensive analytics and advertising tools that integrate well with Shopify stores.
  • Assistance in ad optimization and strategic planning that several users found invaluable.

Common Concerns

  • Issues with tracking accuracy, such as incorrect sales reporting.
  • High cost of the app, which may not be justified for all businesses, especially those with high ad spend.
  • Difficulties in accessing customer support promptly and effectively.
  • Steep learning curve for new users without a solid marketing strategy.
  • Concerns about transparency and clarity of billing processes.

Final Thoughts

"AdScale: Facebook & Google Ads" is a powerful tool for businesses seeking to optimize their digital advertising strategies. While the app has received praise for its capabilities and the outstanding support team, potential users should be aware of the associated costs and ensure they have a solid marketing foundation to fully benefit from its features. Despite some criticisms, the app continues to attract users who see significant benefits from its integrated approach and detailed analytics.

PlatinExpress1

Feb 13, 2025  on Shopify

AdScale has been a game-changer for our e-commerce business! The AI-driven automation and optimization tools have significantly improved our ad performance across Google, Facebook, and Instagram. Within just a few weeks, we saw a noticeable increase in ROI, higher conversion rates, and better audience targeting. One of the best features is the automated budget allocation, which ensures our ad spend is always optimized for the best-performing campaigns. The AI also provides valuable insights, helping us refine our strategies without needing to manually adjust everything. The platform is user-friendly, making it easy to set up and manage campaigns, even for those without extensive marketing experience. Plus, the customer support team is responsive and helpful, always ready to assist with any questions. If you're looking for an all-in-one advertising solution that saves time and boosts results, AdScale is definitely worth it! Would highly recommend it to any business looking to scale their online advertising efficiently.

Ariana

Feb 10, 2025  on Shopify

AdScale has significantly improved my ad performance, delivering higher ROI and efficiency. The platform is easy to use, and the AI-driven automation works like magic! A big shoutout to the customer success team, especially my manager Nadav!, for their outstanding support and guidance. Highly recommend AdScale for anyone looking to scale their ads effectively!

GoSwasthya

Jan 28, 2025  on Shopify

been using for a while now, while its iterface is good, it is very bad in tracking ROAS. Sales which are not even generated from campaign are being reported as sales. there is no clarity on the sale and its performance. They tag everything to there pixel and have not logical explanation to this incorrect tracking.

Baseline Sports | An Extra Innings Company

Jan 27, 2025  on Shopify

We have been using AdScale for almost a year now and our company loves it! So many sales that we wouldn't have gotten before! Nicole Kaminer is excellent and super knowledgeable on everything and is ALWAYS there to answer any questions, super promptly.

HatCountry

Jan 26, 2025  on Shopify

I've been with AdScale for about 5 months now on their managed service and have thoroughly enjoyed working with our account manager Ksenyia. She's been attentive and on top of any changes that need to be made. When there were some small technical issues in the beginning, I was given direct access to their CTO to resolve the issue. I can say AdScale does their best to accommodate their clients.

SoulKu

Jan 16, 2025  on Shopify

We've been working with AdScale for 4 months now, after working with 4 different advertising agencies over the past 6 years. We were able to cut not only our overhead cost by 60%, but the strategy in place has been far more efficient with our spend. And we LOVE working with Ivan Pilov. He listens to us, brings great strategic ideas to our meetings, and always follows up within 36 hours from our call (despite being on the other side of the world) with a concise recap, including action items to implement updates and changes (something I've rarely experienced with other vendors).

THESPIAN HEART CLOTHING

Jan 14, 2025  on Shopify

AdScale has a lot of potential, but I strongly advise new store owners to approach with caution. The app comes with a steep learning curve, and if you haven’t already dialed in your marketing strategy, this app might not be the right fit for you. I personally lost hundreds of dollars, which could have been due to several factors—most likely my marketing not being solid enough beforehand. It’s clear that to get the most out of AdScale, you need a strong foundation of success already in place. While I can see the potential for experienced advertisers, for beginners, the trial-and-error process can be costly. Be prepared to lose a significant amount of money while figuring things out. If you're just starting out, I recommend focusing on perfecting your marketing strategies first before considering AdScale.

Pecknel Music

Jan 13, 2025  on Shopify

Nicole has been nothing but amazing to work with! For a small business and a one-man team, she has been there for us when needed and beyond.

Plane Perfect

Jan 06, 2025  on Shopify

I have used AdScale for about 2 years now with my Shopify store and had great success vs. using Meta platform direct. ROAS in AdScale vs. Meta has proven better with less confusion and set up times. They also offer a la carte hours and a hosting program to get professional help with set up and other campaign goals. Nicole Kaminer has been EXCELLENT to work with during this time. Out of all the people at AdScale Nicole has consistently been the absolute best to work with. Nicole is responsive, has great insights into campaign goals, maximizes ad spend and has a positive attitude at all times. If you're hesitant to sign up - give them a try and reach out to Nicole, you won't regret it!

Optica Yosy

Jan 05, 2025  on Shopify

I have been using this platform for the last month and its been amazing getting all the data information informant of you. Using the tools providing by this app helped me to reach out more costumers and increasing my daily revenue .

F1rstWarrior

Dec 29, 2024  on Shopify

Working with Nicole and AdScale is AMAZING! So helpful, already had a few video conferences to go over changes and perfect ads. I’m about a month in, so still working out the kinks, but the customer service is beyond anything I expected. It’s as if I have my own ads marketing agent just for my company.

Ventosa Shop

Dec 29, 2024  on Shopify

I recommend ! I just started my partnership with AdScale. The campaigns have only been running for 10 days. There haven't been many orders so far, but I'm getting all the instructions I need to improve the performance of my ads.

FJØRNA

Dec 28, 2024  on Shopify

We used ADscale for a few days, and while we encountered some initial issues, we were quickly and efficiently assisted (thanks to Nicole!). The program is user-friendly, with useful features like targeting people who’ve purchased recently, allowing you to re-engage them and drive repeat purchases. The system worked well, and we were impressed with its capabilities. However, for us, the cost was too high. Since we have a high ad spend, this translated into significant monthly fees. On top of that, email and SMS campaigns are not included in the regular subscription and require additional payments. This was the primary reason we decided to stop using ADscale for now. That said, if our business grows and we have more resources to invest, we would definitely consider coming back and using the platform more comprehensively!

Jax n Daisy, Inc.

Dec 25, 2024  on Shopify

We have been working for AdScale for a year. We have been very pleased with everyone within the company. Our short term goals were hit in record time. We have worked with other advertising businesses without success. We recommend AdScale for all your advertising needs!

Pro Air Tools

Dec 24, 2024  on Shopify

Natalie was amazing in detailing out explanations to my questions. I'm a total newbie and she made the transition to adscale very easy. On top of that she responded quite fast even on Christmas Eve/Day! I was not expecting that. It's still early stages of using the APP so I can't comment on that right now, only on the super awesome customer experience. thanks

École des dirigeant(e)s HEC Montréal

Dec 22, 2024  on Shopify

What an awesome customer service! Best partnership, thanks to Nicole K! Can't wait to keep growing with Adscale!

Wooliee

Dec 18, 2024  on Shopify

Absolutely the worst experience. AdScales campaigns gave us a ROAS under 1x despite their customer support constantly asking us to keep spending when we wanted to end the trial. The final nail -- they promised to not charge us if we wanted to keep testing after the trial period. However, when we terminated the subscription, they ended up charging us (after initially promising a refund). Quite the scam!

Kikso.nl

Dec 18, 2024  on Shopify

Mijn ervaring met Adscale is ronduit teleurstellend. Vanaf het begin had ik problemen met de koppeling van mijn Shopify winkel. Ondanks meerdere pogingen om hulp te krijgen, was telefonisch contact niet mogelijk. Pas nadat ik een slechte review had geplaatst, werd ik benaderd door meerdere supportmedewerkers. Ze boden aan mij te helpen, de trialperiode met 2 maanden te verlengen en 2 maanden beheerondersteuning te bieden, op verzoek dat ik mijn slechte review zou verwijderen. Het is jammer dat ik eerst een slechte beoordeling moest schrijven om serieus genomen te worden. Als klant verwacht ik gewoon tijdige en goede hulp, zonder dat ik mijn frustraties publiekelijk hoef te uiten. Hoewel de koppeling na veel moeite eindelijk werkte, ben ik absoluut niet tevreden over de app zelf. Het programma is ingewikkeld, onoverzichtelijk en verre van gebruiksvriendelijk. Zelfs het maken van een eenvoudige remarketingcampagne bleek een frustrerende en onduidelijke ervaring. Het aanmaken en beheren van campagnes en advertentiegroepen in het algemeen is verwarrend en tijdrovend. Daarnaast merkte ik tot mijn schrik dat campagnes die ik had uitgeschakeld, na een tijd vanzelf weer geactiveerd werden. Dit gebeurde meerdere keren. Gelukkig zag ik het op tijd, maar dit soort fouten kan leiden tot onnodige kosten, en dat is onacceptabel. Uiteindelijk kies ik ervoor om mijn campagnes rechtstreeks via Facebook Ads Manager te beheren. Dit is eenvoudiger, overzichtelijker en bovendien gratis. Facebook biedt daarnaast telefonische ondersteuning, wat ik bij Adscale erg mis. Kortom, Adscale is niet de juiste keuze voor mij. Het werkt niet zoals ik verwacht van een professionele tool en het gebrek aan overzicht en gebruiksvriendelijkheid maakt het nog minder aantrekkelijk. Ik raad deze app niet aan

Baddies Shop NSJ

Dec 17, 2024  on Shopify

CHARGED ME AND WHEN I UNSUBSCRIBED KICKED ME OUT THE SYSTEM! SO I DID NOT GET TO FINISH THE MONTH I PAID FOR! SPOKE WITH A REPRESENTATIVE NAME FRANK THAT STATED HE WOULD REFUND ME, NOW I CANNOT GET A RESPONSE TO EMAILS. IF I COULD GIVE ZERO STARS I WOULD! OFFERED TO REFUND ME AND GIVE ME A FREE MONTH. BUT DID NOT HOLD UP TO IT.

Kikso.nl

Dec 11, 2024  on Shopify

Heel slechte service, ook brutaal reactie terug wanneer je meerdere keren netje vraagt om hulp, ze hadden ook beloofd om terug te bellen wat ook niet gedaan was, er wordt van alles verteld maar er komt geen resultaat, voor 199 euro per maand verwacht ik wel normaal service en ook dat je telefonisch bereikbaar moet zijn of minstens live chat wat ook bereikbaar moet zijn.

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