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Customer reviews: AdRoll Marketing & Advertising

Develop by Shopify

Reviews (331)

Overall rating
4.3

What Merchants Think

Overall, merchants have diverse opinions on "AdRoll Marketing & Advertising." Many reviewers praise the app for its effective retargeting tools, user-friendly interface, and excellent customer support. They find it to be a vital tool for enhancing digital marketing efforts and improving ad performance. However, some users express dissatisfaction with issues such as billing, complexity in setup, and inconsistent conversion results, which impacts their overall experience.

Key Strengths

  • User-friendly platform with easy integration, particularly with Shopify.
  • Effective retargeting features leading to better customer engagement and increased sales.
  • Robust insights and reporting tools that aid in making informed decisions.
  • Highly responsive and knowledgeable customer support.

Common Concerns

  • Issues with spam emails and unsolicited billing notifications.
  • Complexities in setting up campaigns and navigating the platform.
  • Lack of support in certain regions and time zones.
  • Reported discrepancies in conversion tracking and billing processes.
  • Challenges with customization options for ads.

Final Thoughts

"AdRoll Marketing & Advertising" is a powerful tool for digital marketing, appreciated for its impressive features and strong customer support. However, it may present challenges related to billing, setup complexity, and regional support limitations. While it generally receives high recommendations, potential users should weigh the advantages against the concerns to determine its suitability for their specific needs.

Hair Stylist Co.

Nov 09, 2025  on Shopify

AdRoll has completely transformed how we reach and convert our customers. The platform makes it incredibly easy to run brand awareness and retargeting campaigns across multiple channels, display, native, mobile, video, and even CTV all from one place. The reporting and analytics tools are top-notch too, they make it simple to track performance, measure ROAS, and understand cross-channel impact. It’s clear that AdRoll’s decade of data and programmatic expertise really pays off.

Reefilm

Oct 08, 2025  on Shopify

Adroll is essentially the go option for all your Ads optimization. It caters for all the advertising aspects from Facebook, Twitter or YouTube. I love their support as they will customize your Ads to help you run unique ad sets and also try different assets to help you reach your audience. I totally recommend for anyone from beginner to novice.

Skipper

Oct 06, 2025  on Shopify

Neil was a pleasure to work with, would highly recommend AdRoll for mid-large sized brands looking for ways to scale outside of Meta/Google.

Nationwide Trailer Parts

Oct 04, 2025  on Shopify

Easy-to-use, very effective setup of marketing-funnel stages and audience segmentation. Reporting is pretty decent. Integration with shopify is seamless. We found it was easy to create new creatives using their templates, especially for dynamic product ads. Much easier to manage out-of-the-box than google shopping ads, and it feels like you have more granular control here than other platforms that force you to use more AI-guided algorithms.

Jahuana by Cleopatra Oshun

Oct 02, 2025  on Shopify

This app is a fantastic tool that has been incredibly beneficial for my store. I highly encourage you to embrace this app on your own terms.

Oficjalny sklep Royal Brand

Sep 29, 2025  on Shopify

ok

Mleem

Sep 29, 2025  on Shopify

Just started using this and already impressed. The dashboard is super clear, makes data easy to understand, and saves time. Setup was quick, retargeting is smooth, and support actually gives helpful advice. Excited to keep using it for ads and audience targeting.

Panda

Sep 29, 2025  on Shopify

Super easy to implement and adds a powerful retargeting layer to our marketing. The dashboard gives clear insights, and support is responsive and helpful. Highly recommend for any Shopify store wanting better ad performance.

Mama Luma

Sep 29, 2025  on Shopify

I think it's the best platform for what it does

Great Backyard Place

Sep 29, 2025  on Shopify

Luxedore

Sep 25, 2025  on Shopify

Our brand has been using AdRoll to help with customer retention and scale our remarketing efforts across web and social platforms and we like what we're seeing. The setup was straightforward, and the integration with Shopify makes syncing audiences and tracking performance quick and easy. The dashboard shows clear insights into campaign performance, ROAS, and customer journey metrics. Also, our team appreciates the ability to run both retargeting and prospecting campaigns from one platform. The support team at Adroll has also been quick and easy to connect with and helpful in optimizing our campaigns and providing best practices.

Broken Knuckle Apparel

Sep 24, 2025  on Shopify

Makes running ads so much easier and profitable

Carex

Sep 24, 2025  on Shopify

Super easy to implement and add a new layer of retargeting outside of other channels. Love the support the team provides. Unlike Google Ad's support team, they actually give you solid advice on methods to improve your retargeting. Highly recommend this as a staple for any ecommerce site.

The Buzzing Bakery

Sep 24, 2025  on Shopify

Great customer service

Farmacia Malangone

Sep 24, 2025  on Shopify

Progenex

Sep 24, 2025  on Shopify

An excellent option for those who love analytics. It automatically collects and organizes key data, presenting it in an intuitive, easy-to-read dashboard. Insights are clear, actionable, and delivered without the usual complexity, making it perfect for both beginners and experienced marketers. Its automation saves hours of manual work and turns raw data into meaningful trends with just a glance.

Pitod

Sep 24, 2025  on Shopify

Great App! Very good experience setting up and getting creatives in. Can't recommend more.

Last Bubbles

Jun 30, 2025  on Shopify

Works well to run Meta ads. The campaign builder is pretty straight forward. Also, If you happen to also use Klaviyo, there's a connector that allows you to synch your Klaviyo audiences for easy custom targeting. Support works quick to resolve issues, too.

ליליבלום

Jun 30, 2025  on Shopify

Great

JLUXLABEL

Jun 25, 2025  on Shopify

We've been using AdRoll to help drive customer retention and scale our remarketing efforts across web and social platforms. The setup was straightforward, and the integration with Shopify makes syncing audiences and tracking performance seamless. The dashboard provides clear insights into campaign performance, ROAS, and customer journey metrics. We've especially appreciated the ability to run both retargeting and prospecting campaigns from one platform. Their support team has also been responsive and helpful in optimizing our campaigns and providing best practices. If you're a growing eCommerce brand looking for an easy-to-use remarketing solution with solid customer support, AdRoll is definitely worth considering. Lawrence K

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