What Merchants Think

Merchants have mixed reviews about WhatsApp. While many appreciate its ease of setup and integration, there are significant concerns about missing features and customization capabilities. Overall, it is considered efficient but requires enhancements to fully meet business needs.

Key Strengths

• Easy to set up
• Efficient in facilitating communication
• Integration with existing business accounts
• Affordable pricing compared to other providers

Common Concerns

• Lack of message customization options
• Difficulty in finding and activating approved templates
• Limitations in feature set, such as message initiation and management
• Additional costs associated with each message sent

Final Thoughts

WhatsApp is a useful tool for merchants seeking a straightforward communication solution, but its current limitations can be frustrating for businesses that require more flexibility and functionality. To improve user satisfaction, addressing customization options and feature enhancements will be crucial.