Facebook & Instagram is a comprehensive app designed to help businesses expand their presence on two of the most popular social media platforms. It offers powerful sales and marketing tools that allow businesses to easily promote their products and reach new customers through targeted advertising. With features that facilitate seamless in-app shopping from product discovery to checkout, the app ensures a convenient shopping experience for customers. Business owners can automatically sync eligible products to both Facebook and Instagram shops, simplifying inventory management and making it easy to create ads and shoppable posts. The app provides valuable shop insights, such as identifying top-performing products and popular tagged content, to help refine marketing strategies. By setting up a conversion pixel, users can enhance ad performance and gain deeper understanding of their audience’s actions. With options for email and live chat support from Meta, businesses can receive assistance whenever needed.