UpTag Google Ads Tracking +GTM

Develop by UpCommerce

$8.99

/ Month

7 Days Free Trial

Integrate with Google Ads Tracking, Google Tag Manager, GA4.

Pre-built data layer

E-commerce event tracking

Google ads integration

Ga4 compatibility

Gtm integration

Order data monitoring

About UpTag Google Ads Tracking +GTM

Launched Sep 19, 2023

Built by UpCommerce

Email :

[email protected]

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Description

Integrate with Google Ads Tracking, Google Tag Manager and GA4 with a few steps.

UpTag helps you integrate with Google Ads, Google Tag (GTM) and Google Analytics 4 tracking without embedding codes in your theme. With a few step-by-step instructions, UpTag enriches the data layer with comprehensive e-commerce events (Page_View, View_Item, Add_To_Cart, Begin_Checkout, Tracking_Purchase), complete with order data (such as product ID/name, variant ID/name, revenue,..). For more advanced event setup, consider opting for our expert support.

[CHANGE LOG | 25 OCT 2023] Integrate with Google Ads Tracking
Integrate with Google Analytics 4, Google Tag, Google Ads Tracking.
Purchase event integrated.
Pre-built data layer with e-commerce events and user data.

Pros

Simplifies the integration process with Google Ads, Google Tag Manager, and Google Analytics 4 without embedding codes in the theme
Provides step-by-step instructions for easy setup
Enriches the data layer with comprehensive e-commerce events like Page_View, View_Item, Add_To_Cart, Begin_Checkout, and Tracking_Purchase
Includes detailed order data such as product ID/name, variant ID/name, and revenue
Supports advanced event setup with expert assistance if required
Keeps users updated with a change log; for example, recent updates include integrating Google Ads Tracking and specific e-commerce events
Ready-made data layer for e-commerce events and user data simplifies the setup process

Cons

May require opting for paid expert support for more advanced event setups
Dependence on third-party platforms (Google Ads, GTM, GA4) may lead to complications if there are changes on those platforms
Some users might find the interface or instruction steps complex initially without prior e-commerce tracking experience