UpTag Ads Tracking Google Tag logo

UpTag Ads Tracking Google Tag

Develop by UpCommerce

$8.99

/ Month
7 Days Free Trial

Integrate with Google Ads Tracking, Google Tag Manager, GA4.

Pre-built data layer
E-commerce event tracking
Google ads integration
Ga4 compatibility
Gtm integration
Order data monitoring

About UpTag Ads Tracking Google Tag

Launched Sep 18, 2023

Categories

Built by UpCommerce

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Description

Integrate with Google Ads Tracking, Google Tag Manager and GA4 with a few steps.

No more fear of missing conversion tracking when all stores ( From Basic shops to Plus Shops) are upgraded to Checkout Extensibility. Uptag now supports you in tracking purchase events with new Checkout Extensibility. Integrate with Google Ads, Google Tag (GTM), and Google Analytics 4 tracking without embedding codes. With a few step-by-step instructions, UpTag enriches the data layer with comprehensive E-commerce events (Page_View, View_Item, Add_To_Cart, Begin_Checkout, Tracking_Purchase)

No more fear of missing conversion tracking when all stores ( From Basic shops to Plus Shops) are upgraded to Checkout Extensibility. Uptag now supports you in tracking purchase events with new Checkout Extensibility. Integrate with Google Ads, Google Tag (GTM), and Google Analytics 4 tracking without embedding codes. With a few step-by-step instructions, UpTag enriches the data layer with comprehensive E-commerce events (Page_View, View_Item, Add_To_Cart, Begin_Checkout, Tracking_Purchase) more
  • [CHANGE LOG | JUNE 2024] Update tracking events in the Checkout Extensibility
  • Integrate with Google Analytics 4, Google Tag, Google Ads Tracking.
  • Purchase event integrated.
  • Pre-built data layer with e-commerce events and user data.

Pros

  • Simplifies the integration process with Google Ads, Google Tag Manager, and Google Analytics 4 without embedding codes in the theme
  • Provides step-by-step instructions for easy setup
  • Enriches the data layer with comprehensive e-commerce events like Page_View, View_Item, Add_To_Cart, Begin_Checkout, and Tracking_Purchase
  • Includes detailed order data such as product ID/name, variant ID/name, and revenue
  • Supports advanced event setup with expert assistance if required
  • Keeps users updated with a change log; for example, recent updates include integrating Google Ads Tracking and specific e-commerce events
  • Ready-made data layer for e-commerce events and user data simplifies the setup process

Cons

  • May require opting for paid expert support for more advanced event setups
  • Dependence on third-party platforms (Google Ads, GTM, GA4) may lead to complications if there are changes on those platforms
  • Some users might find the interface or instruction steps complex initially without prior e-commerce tracking experience

Top Helpful Reviews

BlissLights

Oct 17, 2023  on Shopify

UpTag does exactly what it says it does! Fast, easy setup and accurate tag firing. App embed makes it simple to test on preview themes.

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