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SwiftERM Hyper‑personalisation

Free plan available

Predicts what each consumer is most likely to purchase next

Product recommendations
Ai personalisation
Wholly autonomous
Analytics capabilities

About SwiftERM Hyper‑personalisation

Launched Jan 03, 2024

Categories

Built by SwiftERM AI Hyper-personalisation

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Introduction Video

Description

SwiftERM is an AI hyper-personalisation solution for ecommerce email marketing.

We gather the data via this plugin, capturing each customer’s interactions as they happen, including purchase history, products viewed, length of time on that page, and frequency of visits. We calculate what that consumer is most likely to buy next and when. We then populate a stylesheet sending it at the moment that the consumer is most likely to buy that product. We then measure their response and incorporate that to perpetuate ever greater accuracy for the future. It is wholly autonomous.

We gather the data via this plugin, capturing each customer’s interactions as they happen, including purchase history, products viewed, length of time on that page, and frequency of visits. We calculate what that consumer is most likely to buy next and when. We then populate a stylesheet sending it at the moment that the consumer is most likely to buy that product. We then measure their response and incorporate that to perpetuate ever greater accuracy for the future. It is wholly autonomous. more
  • Wholly autonomous software – it requires no human involvement at any time.
  • AI hyper-personalisation – offers product selections for imminent purchase
  • It populates each stylesheet uniquely with individualised selections

Pros

  • Wholly autonomous - requires zero human involvement
  • Can be installed alongside other marketing and promotional email software
  • Utilizes AI for personalization to identify products most likely to be purchased next
  • Populates a stylesheet with selected products for targeted marketing
  • Includes email marketing features, such as product recommendation campaigns
  • Provides analytics for managing campaigns

Cons

  • Lack of human oversight may lead to mistakes or missed opportunities
  • Limited to product recommendation campaigns, potentially lacking versatility in other marketing tactics
  • Dependency on AI may result in challenges if the AI's algorithms are not perfectly aligned with the customer base
  • Potential integration challenges with existing marketing software

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