Reviews: Omnisend Email Marketing & SMS

Customer reviews: Omnisend Email Marketing & SMS

Reviews (2,797)

Overall rating

4.8

5

705
4

12
3

2
2

8
1

39

What Merchants Think

Merchants generally have a positive view of the "Omnisend Email Marketing & SMS" app, primarily lauding its user-friendly interface and exceptional customer support. Many users appreciate its functionality for email marketing and SMS, as well as its integration capabilities, especially for Shopify users. However, the app's pricing changes and nuanced billing practices have led to some dissatisfaction among users.

Key Strengths

Excellent and responsive customer support, often highlighted by specific team members such as Mariia, Dilara, and Mathías.
Easy-to-use interface that is suitable for both beginners and more advanced users.
Effective email and SMS marketing features with powerful automation capabilities.
Great integration with Shopify and ease of campaign creation.
Helps recover abandoned carts and create engaging newsletters.

Common Concerns

Pricing structure is seen as unreasonable by some users, with unexpected cost increases and charges for unsubscribed contacts.
Occasional issues with email deliverability, including emails being marked as spam.
Some technical processes, such as DNS setup, can be complex for users without technical skills.
Lack of full multi-language support and concerns about the usability of the free plan.
Instances of delayed or insufficient customer service response.

Final Thoughts

Omnisend is a highly useful tool for businesses looking for an effective email and SMS marketing platform. It is particularly praised for its user-friendly features and outstanding customer support. Despite some challenges with pricing and deliverability, it remains a recommended choice for many e-commerce businesses. Merchants should be aware of the pricing strategy and ensure it aligns with their expectations. Overall, Omnisend offers valuable solutions for streamlining marketing activities.

Kadeesh

Sep 08, 2025 on Shopify

MENELA US

Sep 08, 2025 on Shopify

Pride Riot Official

Sep 07, 2025 on Shopify

Bravatier

Sep 07, 2025 on Shopify

Great customer service! Eduarda helped our team figure out an issue with the email popup. Thank you Eduarda!!

Rachel Riley UK

Sep 05, 2025 on Shopify

Excellent marketing platform, innovative, fast-paced updates and excellent support!

Something we said? We are still here!

Sep 05, 2025 on Shopify

Good

Penny.panda

Sep 04, 2025 on Shopify

good one you should experience it

KomfortKissen.de

Sep 04, 2025 on Shopify

Omnisend’s customer service—and especially their account managers—are truly outstanding. Our brand works directly with Gintare, and she is always ready to help with any questions. I always feel a high level of support and dedication from the Omnisend team, and their guidance has a real impact on achieving the best results for our brand.

Avital's for Wholesale Partners

Sep 03, 2025 on Shopify

I like the support, the tools, and the interface.

AlaiGanuza

Sep 01, 2025 on Shopify

OK I was a bit skeptical because I am a complete noob with servers and such, but Mathías helped me step by step set up the emails and start with my newsletter once again. It's been months inactive, and I was a bit worried about suddenly relaunching it. Thanks for the help! I was using shopify newsletter but it was so limited. Ready to explore omnisend. Good thing knowing customer service is so great :)

Built From Within Fitness

Sep 01, 2025 on Shopify

House of Holland Merchandise

Aug 31, 2025 on Shopify

Very easy to connect to Shopify and setup workflows.

Nexovit

Aug 30, 2025 on Shopify

briar de wolfe

Aug 30, 2025 on Shopify

Intuitive, effortless and a surefire way to build an impactful experience for your community with confidence.

Dominator Industries

Aug 29, 2025 on Shopify

GRUV Entertainment

Aug 29, 2025 on Shopify

The integration from existing platform to Shopify was seamless and although only a few weeks in , we are extremely happy with progress to date. The Omnisend team were extremely helpful, knowledgeable and efficient in facilitating integration and continue to support and increase performance.

MAISON MAGDALENA

Aug 27, 2025 on Shopify

FARFROMNORMAL

Aug 26, 2025 on Shopify

I love it

klereli

Aug 26, 2025 on Shopify

Banglez

Aug 24, 2025 on Shopify

I like the interface a lot. Very user-friendly and the customer service has been great so far.