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Omnisend Email Marketing & SMS logo

Omnisend Email Marketing & SMS

Develop by Shopify

$16-$59

/ Month
Free plan available
  • Verified
  • Drive sales with email marketing, newsletters, SMS, and popups

    Abandoned cart recovery
    Personalized emails
    Exit-intent popups
    Email marketing automation
    Campaign analytics
    Spin-to-win games
    Sms campaigns
    Landing pages
    Ready-made templates

    About Omnisend Email Marketing & SMS

    Launched Mar 09, 2014

    Categories

    Built by Shopify

    Address

    8127 Mesa Dr, STE B206-141, Austin, TX, 78759, US

    Website Support Portal Privacy policy Tutorial FAQ Document
    Z Sticky Add To Cart Button logo
    • Sponsored

    Keep "Add to Cart" visible, boost conversions. No coding...

    Introduction Video

    Description

    Create email marketing campaigns. Use popups to get more emails and sell to more people.

    Omnisend’s email & SMS marketing automation app helps Shopify merchants sell more stuff to more people. It’s packed with features that seamlessly grow your email list with landing pages & popups, and help quickly create beautiful emails with hundreds of pre-made templates. You can send personalized emails that hit the mark and boost your sales with perfectly timed abandoned cart & welcome automation workflows. All of that’s backed with 24/7 email & live chat support for all — even free users.

    Omnisend’s email & SMS marketing automation app helps Shopify merchants sell more stuff to more people. It’s packed with features that seamlessly grow your email list with landing pages & popups, and help quickly create beautiful emails with hundreds of pre-made templates. You can send personalized emails that hit the mark and boost your sales with perfectly timed abandoned cart & welcome automation workflows. All of that’s backed with 24/7 email & live chat support for all — even free users. more
    • Effortlessly create & send email marketing, newsletters & global SMS campaigns
    • Grow your email list with exit-intent popups, spin-to-win, & more signup forms
    • Ready-made email marketing templates for Summer Sales & more — no coding needed
    • Set up abandoned carts with one click, plus welcome & browse abandonment
    • Use built-in AI to generate email copy, subject lines, and preheaders in seconds

    Pros

    • Packed with features making it easy to grow email lists with landing pages & popups
    • Hundreds of pre-made email templates, eliminating the need for coding
    • Personalized emails for effective abandoned cart & welcome automation workflows
    • 24/7 email & live chat support for all users, including free plan users
    • Seamless integration with Shopify
    • Detailed metrics and analytics showing app’s impact on revenue
    • Extremely user-friendly for beginners
    • High-quality educational resources and marketing blogs
    • Effective customer support, frequently praised in user reviews
    • Includes additional features like exit-intent popups, spin-to-win, and product reviews

    Cons

    • Interface might not be the most intuitive initially
    • Issue reported with coupons having dark backgrounds causing date visibility problems
    • Reports of unapproved widgets being added to product pages affecting conversions
    • Perceived high increase in subscription prices
    • Restrictions in the free version such as inability to remove the watermark, leading to reduced professionalism
    • Confusing refund policy and complaints of poor handling of refunds
    • User complaints about non-responsive customer support, particularly regarding unresolved technical issues
    • Problems with the definition of 'unlimited' services causing disruptions
    • Complaints about being charged monthly despite low or no usage of services
    • Issues with SMS functionality, such as not providing dedicated toll-free numbers and delays in purchasing credits

    Top Helpful Reviews

    Munda Biddi

    Oct 01, 2025  on Shopify

    We are new to Ominsend, and we love it already! There is always someone to help when you cant work something out or get things wrong, the support crew are so helpful, patient and knowledgable. Special thanks to Baarath who helped me out today. We love the creativity shown in the communications and video updates too. Behind the scenes the team is always working on upgrades and innovations!

    Corgi Model Club

    Sep 30, 2025  on Shopify

    Omnisend offers everything I need in an email platform for my size of business. The overwhelming difference to other platforms is the personlised customer care. I am extremely fortunate to have Matias as my account manager who is basically like having an additional member of the team. He is always recommending improvements and is extremely hands on in showing me how to use the platform effectively. Well done Omnisend. I would highly recommend.

    Mitch's Meals

    Sep 28, 2025  on Shopify

    Thiago was incredible! Provided screenshots at every step and made confusing workflows simple to understand. I can't thank Thiago enough :)

    La Jetée

    Sep 25, 2025  on Shopify

    This terrible app and company. I signed up, paid money which will be over $500. My account was hacked and large amount of emails were added to customer list. Spam email went out to over 30,0000 people from my company email. How did it happen?! This can potentially ruin my company! I cancelled my account immediately and wrote support. The security of their customer's is not top priority. I cannot believe this happened. I will be emailing Shopify to report this

    Puppets Ireland

    Sep 25, 2025  on Shopify

    I can only recommend Omnisend for email marketing. Easy to use and implement, they are continuously adding new features and also offering workshops to make sure I know what's new and industry trends. Tech support is very very good, either the bot or real person. It is a very human company who shows they care about their customers. I am not tech minded and have no problem setting up new pop ups, forms or campaigns. It saves time and make money!

    Snugzy

    Sep 23, 2025  on Shopify

    Love Omnisend. Have used them for 4 years now across 8 of our brands. Mangirdas our account manager is great as well and has helped improve our accounts a lot

    KICA

    Sep 22, 2025  on Shopify

    We switched to Omnisend a few months ago and are very happy with it. The app offers features like automated promo codes, push notifications, “spin the wheel” campaigns, customizable forms, and more. Their account specialists guide you, meet with you to discuss performance, suggest new ideas, and help improve results. Support is also very responsive.

    Kindred Fires

    Sep 19, 2025  on Shopify

    We've been using Omnisend now for almost 5 years across 4 brands and we love it! The team (esp Mangirdas) are great - super informative, available and helpful. They genuinely 'get' ecommerce. Omnisend seamlessly links to Shopify and the platform is so easy to use, always adding new and relevant features. Thank you Omnisend, we're a happy customer!

    Dream Drive

    Sep 18, 2025  on Shopify

    Omnisend has been incredible for our business. Far more cost effective and with the same or better features than competitors

    Caraselle

    Sep 18, 2025  on Shopify

    I installed and removed several apps in Shopify before going ahead with Omnisend. So much easier than others I've tried, the customer support is incredibly good - can't say enough good things about them! So far extremely positive experience

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