Merchants generally have a positive view of the "Omnisend Email Marketing & SMS" app, primarily lauding its user-friendly interface and exceptional customer support. Many users appreciate its functionality for email marketing and SMS, as well as its integration capabilities, especially for Shopify users. However, the app's pricing changes and nuanced billing practices have led to some dissatisfaction among users.
Key Strengths
Excellent and responsive customer support, often highlighted by specific team members such as Mariia, Dilara, and Mathías.
Easy-to-use interface that is suitable for both beginners and more advanced users.
Effective email and SMS marketing features with powerful automation capabilities.
Great integration with Shopify and ease of campaign creation.
Helps recover abandoned carts and create engaging newsletters.
Common Concerns
Pricing structure is seen as unreasonable by some users, with unexpected cost increases and charges for unsubscribed contacts.
Occasional issues with email deliverability, including emails being marked as spam.
Some technical processes, such as DNS setup, can be complex for users without technical skills.
Lack of full multi-language support and concerns about the usability of the free plan.
Instances of delayed or insufficient customer service response.
Final Thoughts
Omnisend is a highly useful tool for businesses looking for an effective email and SMS marketing platform. It is particularly praised for its user-friendly features and outstanding customer support. Despite some challenges with pricing and deliverability, it remains a recommended choice for many e-commerce businesses. Merchants should be aware of the pricing strategy and ensure it aligns with their expectations. Overall, Omnisend offers valuable solutions for streamlining marketing activities.
Tese' Woodworks
Feb 16, 2025
on
Shopify
I have uninstalled Omnisend Email Marketing. I still get discount popup on my Shopify site. It does not stop . Every time I open my Shopify site the popup appears. I tried to stop it and uninstall but the popup still appears.I don't want it to appear.
Aurora & Co.
Feb 03, 2025
on
Shopify
Awful.
The support is absent and it's not working.
Of course they provide a reply using chatgpt to try to cover the fact that they are just awful.
Baddies Shop NSJ
Dec 27, 2024
on
Shopify
I have truly enjoyed Omnisend system. But the customer service takes days to get something resolved. Which affects the retargeting side of marketing for business.
Vermont Nut Free Chocolates
Nov 28, 2024
on
Shopify
Bad customer service. Unreliable email sends.
EqualRXN
Nov 12, 2024
on
Shopify
They will increase price for no reason, and stop giving you options to choose.
the first time they over charged me by 70 dollars, I contacted them, got a refund, and this time they went from 30 40 a month to 80 a month, WITHOUT notifying me.
Rugaustralia
Nov 06, 2024
on
Shopify
THIS APP ALWAYS CHARGE EXTRA MONEY WITHOUT OUR PERMISSION .We are charged additional $69 on Oct 26th except for the $183 monthly billing ,and they told us to give us 180000 credit ,we actually use 18282.
TOO EXPENSIVE .NEVER USE THIS COMPANY .
Ohdita
Oct 23, 2024
on
Shopify
BE AWARE - they don't disclose this before installing the app.
"Kindly note that as of now, the Omnisend logo can only be removed from your Forms and Campaigns if you are subscribed to one of our paid plans, either the Standard or Pro plan."
I could maybe go with Omnisend logos showing up on the bottom of an email, but not on a sign-up popup! That makes the free plan pretty much useless.
Also, they failed with the first try of communication. After a long wait, I received a quick reply that didn't address all my questions, and then they just stopped responding altogether. I spent an entire day trying to figure out how this app works, but at least I discovered these issues early, giving me the chance to switch to a different app.
It makes me wonder, how can you build a business with this kind of customer treatment?
Ctronics
Sep 28, 2024
on
Shopify
This is a scam company with fake pricing, and the monthly package fees will increase by themselves.
uk.ctronics
Sep 28, 2024
on
Shopify
After using this plugin, the package price was secretly increased without any notice, from 20 USD to 88 USD at the highest. There was no reminder when subscribing, and no refund after I questioned it. This is totally unreasonable, this is a scam company!!!
Littolo House
Sep 18, 2024
on
Shopify
These emails are moving to promotions in Gmail which is having less chance of getting it recovered
Harmonique
Sep 15, 2024
on
Shopify
Their customer service is really bad, it takes forever for them to answer and even when they do, most of the time it's not clear what they're saying and they always send you to read articles instead of actually wanting to help.
and also they chraged me for 10$ idk why, cus im on the free plan!!
Some Mugs
Sep 14, 2024
on
Shopify
"In four months, the monthly fee increased from 20 USD to 100 USD. Why are the charges getting higher and higher? No detailed fee breakdown has been provided, nor has any explanation been given as to why the charges keep increasing.
Nina's Finds
Aug 25, 2024
on
Shopify
crappy app, suspended my account for no reason and no emails have been going out for lord knows since when.
Citywide Drinks
Aug 21, 2024
on
Shopify
I recently downloaded this app for my Shopify website Email Marketing. I have been requesting a demo of the app with no response. I sent several emails asking for help setting up the app no response.
I am now thinking of deleting the app and finding an email marketing app with better access to support. if anyone has any suggestions please feel free to let me know thanks.
wilkiedesign
Aug 14, 2024
on
Shopify
STAY CLEAR - I would say stay away from this company if you would like customer support. They don’t provide anything but empty promises and ongoing stress. The only lady that has been helpful was the one that set it up but apart from that it’s terrible. They charge you for a subscription you can’t even access and when you ask for a refund they say well it’s because there was still emails getting sent out you still have to pay. ( what a joke because I couldn’t even get access to the account ) went to my bank and forced the refund on Omnisend as it wasn’t suppling the full goods or service I was paying for. And now the stupid company won’t disconnect from my website and keep sending me emails saying I need to pay money for sms credits but they confirm my account has been cancelled and closed off? But no it hasn’t as if I go on my website the automations are still running, but now I’m not paying so what a nightmare. Sort your workflow and customer accounts out as I don’t want to be associated with omnisend anymore. Remove my details and unlink from my website. Enough is enough!!!
Kreative Living
Jul 19, 2024
on
Shopify
trash app, i will be switching to klavyio or something else. I currently have this for 3 stores but today was the breaking point. They always require some type of domain email verification and their support is garbage. Claim to reply in under 10 minutes but don't. DO NOT OVER PAY FOR THIS email provider, they are terrible.
Sugoi JDM
Jul 14, 2024
on
Shopify
UPDATE: No resolution has been reached, and the only pricing you offer is for the quantity of emails and messages sent. Very nice smoke and mirrors response.
Omnisend keeps increasing the price of our subscription, hoping we won't notice. Since we don't send out emails monthly, they now charge us $25 a month for sending zero emails. Additionally, we currently don't use their services; we just maintain our subscription to collect emails.
Additionally, we placed a hold on the card we were using until we could contact Omnisend. However, we were required to pay our invoice before being able to contact support. This is extremely poor service and reflects the platform's prioritization of greed over customer care.
THE COLLAGEN CLUB
Jul 12, 2024
on
Shopify
App is not working for couple of days, I can't contact with support. Very poor quality.
Sugoi JDM
Jul 09, 2024
on
Shopify
Omnisend keeps increasing the price of our subscription, hoping we won't notice. Since we don't send out emails monthly, they now charge us $25 a month for sending zero emails. Additionally, we currently don't use their services; we just maintain our subscription to collect emails.
Additionally, we placed a hold on the card we were using until we could contact Omnisend. However, we were required to pay our invoice before being able to contact support. This is extremely poor service and reflects the platform's prioritization of greed over customer care.
SAINT ALEXANDER
Jul 04, 2024
on
Shopify
Wouldn't refund me after 2 hours into the subscription and no functions were used. Customer service refuses to contact me.