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Customer reviews: Omnisend Email Marketing & SMS

Develop by Shopify

Reviews (2,866)

Overall rating
4.8

What Merchants Think

Merchants generally have a positive view of the "Omnisend Email Marketing & SMS" app, primarily lauding its user-friendly interface and exceptional customer support. Many users appreciate its functionality for email marketing and SMS, as well as its integration capabilities, especially for Shopify users. However, the app's pricing changes and nuanced billing practices have led to some dissatisfaction among users.

Key Strengths

  • Excellent and responsive customer support, often highlighted by specific team members such as Mariia, Dilara, and Mathías.
  • Easy-to-use interface that is suitable for both beginners and more advanced users.
  • Effective email and SMS marketing features with powerful automation capabilities.
  • Great integration with Shopify and ease of campaign creation.
  • Helps recover abandoned carts and create engaging newsletters.

Common Concerns

  • Pricing structure is seen as unreasonable by some users, with unexpected cost increases and charges for unsubscribed contacts.
  • Occasional issues with email deliverability, including emails being marked as spam.
  • Some technical processes, such as DNS setup, can be complex for users without technical skills.
  • Lack of full multi-language support and concerns about the usability of the free plan.
  • Instances of delayed or insufficient customer service response.

Final Thoughts

Omnisend is a highly useful tool for businesses looking for an effective email and SMS marketing platform. It is particularly praised for its user-friendly features and outstanding customer support. Despite some challenges with pricing and deliverability, it remains a recommended choice for many e-commerce businesses. Merchants should be aware of the pricing strategy and ensure it aligns with their expectations. Overall, Omnisend offers valuable solutions for streamlining marketing activities.

Haven Prints & Goods

May 31, 2025  on Shopify

For sending Thank you emails after an order is placed. OmniSend is awesome, Shopify Email and Flow are great for Email Marketing, not so much for customer appreciation for an order. Even though there is a Flow template called Thank You after Order. But it is only if someone is on your mail list.. Omnisend grabbed all my socials, and was off to the races. And the workflow chart is way more user friendly. If you have less than 500 on your list, this is a no brainer.

AlleywayApparel.Aus

May 30, 2025  on Shopify

Earthhaloskincare

May 29, 2025  on Shopify

I'm doing the free trial. As someone who is not tech savvy, and had paid a handsome amount to get workflow done on Klaviyo, workflow on Omnisend is a piece of cake.

The Enchanted Path

May 29, 2025  on Shopify

This is great very simple to setup. i also found a great walkthrough on youtube. "https://www.youtube.com/watch?v=fHeNj-yuYxU&t=465s"

HomHac

May 27, 2025  on Shopify

Flytt

May 27, 2025  on Shopify

This is a fasntastic app, their customer service is the best of the best. better than any other app. highly recommend it

Silk Aura

May 27, 2025  on Shopify

Cheshire Moon T-shirts and Designs

May 26, 2025  on Shopify

Pretty easy to use...So far it seems to work well. As a fairly reclusive artist type I feel Omnisend could help me reach a greater audience...In a professional and meaningful way.

happypalmx

May 26, 2025  on Shopify

Great email mkt tool with many features and easy to use

Handmade With Grace Studio Inc.

May 24, 2025  on Shopify

Johnny from customer service was a big help! He helped me step by step with an issue I had until it was resolve! So far, I am satisfy with Omnisend. The free plan includes a lot of things and it's easy to set up and create a workflow and campaign. It's user friendly and I can design it to my liking.

Muscle Dust

May 23, 2025  on Shopify

Best email app for new, growing, and large businesses.

VENITHY

May 23, 2025  on Shopify

Supplementfull Life

May 23, 2025  on Shopify

So far as a new user, Omnisend has been really good. The learning curve is gentle. After setting up a Workflow, you're good to go.

Conscious-Lee Told

May 22, 2025  on Shopify

Amazing. Best Automation App. Customer Service is incredible. Highly Recommend this App.

Bulwark Technology

May 21, 2025  on Shopify

Excellent customer service and it is useful for us in sending the emails to subscribers.

creatilove

May 20, 2025  on Shopify

Je suis très satisfait du service client d’Omnisend ! Même à 23h30, l’équipe a su me répondre rapidement et efficacement. Un grand merci à Eduarda, qui a été particulièrement à l’écoute, réactive et bienveillante. C’est rare d’avoir un support aussi disponible à une heure aussi tardive. Merci encore pour votre professionnalisme je recommande sans hésiter !

segicart

May 17, 2025  on Shopify

Happy Teacher Professional Development

May 17, 2025  on Shopify

Eduarda was super helpful and fixed our issue immediately. Would highly recommend!

KOPALNICA-ONLINE.SI

May 15, 2025  on Shopify

Great app! Exactly what I needed

Kryzia Kreations

May 14, 2025  on Shopify

Honestly, this probably one of the best newsletter programs I have used. And whenever I encounter a problem, their support team is on it and resolves it quickly. Saleh is one of their support staff, and was quick to respond, check out the issue, and resolve it. Thank you, Saleh, and Omnisend.

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