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Customer reviews: Omnisend Email Marketing & SMS

Develop by Omnisend

Reviews (2,849)

Overall rating
4.7

What Merchants Think

Merchants generally have a positive view of the "Omnisend Email Marketing & SMS" app, primarily lauding its user-friendly interface and exceptional customer support. Many users appreciate its functionality for email marketing and SMS, as well as its integration capabilities, especially for Shopify users. However, the app's pricing changes and nuanced billing practices have led to some dissatisfaction among users.

Key Strengths

  • Excellent and responsive customer support, often highlighted by specific team members such as Mariia, Dilara, and Mathías.
  • Easy-to-use interface that is suitable for both beginners and more advanced users.
  • Effective email and SMS marketing features with powerful automation capabilities.
  • Great integration with Shopify and ease of campaign creation.
  • Helps recover abandoned carts and create engaging newsletters.

Common Concerns

  • Pricing structure is seen as unreasonable by some users, with unexpected cost increases and charges for unsubscribed contacts.
  • Occasional issues with email deliverability, including emails being marked as spam.
  • Some technical processes, such as DNS setup, can be complex for users without technical skills.
  • Lack of full multi-language support and concerns about the usability of the free plan.
  • Instances of delayed or insufficient customer service response.

Final Thoughts

Omnisend is a highly useful tool for businesses looking for an effective email and SMS marketing platform. It is particularly praised for its user-friendly features and outstanding customer support. Despite some challenges with pricing and deliverability, it remains a recommended choice for many e-commerce businesses. Merchants should be aware of the pricing strategy and ensure it aligns with their expectations. Overall, Omnisend offers valuable solutions for streamlining marketing activities.

We The Clean Apparel

Mar 14, 2025  on Shopify

Customer service is prompt and always solves my issues! I haven’t sent an automation or campaign yet, but the test emails work well :)

Jasmind Stores

Mar 14, 2025  on Shopify

Mahué swimwear

Mar 13, 2025  on Shopify

Omnisend est très simple à prendre en main, une fois toutes les fonctionnalités comprises, c'est un jeu d'enfant pour développer son marketing. L'équipe d'assistance est ultra rapide et hyper compétente. Ils répondent aux questions sans aucun problème, en prenant le temps de bien expliquer, leur plus gros point fort ! Pour commencer, il est possible d'utiliser omnisend gratuitement et je le recommande car il y a énormément de choses à faire.

Saint-Claire

Mar 13, 2025  on Shopify

The customer service is excellent! Kayque did a fantastic job helping me. He is very patient and incredibly kind.

Total Bodyshop Supplies

Mar 12, 2025  on Shopify

This App is easy to use & has a lot of different options. We have used it for about 4 years with great sale results.

perfectlyimperfectquilting

Mar 12, 2025  on Shopify

Easiest setup ever!

ORRA

Mar 12, 2025  on Shopify

Great Tool! Will always use it again and again and again :)

DE NOIR

Mar 12, 2025  on Shopify

I’ve been using Omniset for a while now, and I have to say—it’s an absolute game-changer, especially if you don’t have a marketing background! The setup is incredibly easy, and no coding experience is needed. The email templates look sleek and professional right out of the box, making it simple to create stunning campaigns without any headaches. One of my favorite features is how effortlessly you can track your business performance. The charts and analytics are super user-friendly, giving you clear insights without feeling overwhelmed by data. Omniset also runs webinars that are super useful, helping you get the most out of the platform. And their customer service? Top-tier! They’re incredibly responsive, helpful, and patient—especially if you’re struggling with the basics, like domain setup (we’ve all been there, haha). So far, I absolutely love Omniset. If you’re looking for an easy-to-use marketing platform that delivers great results without the technical hassle, this is it! Highly recommend.

estesbrandsllc.com

Mar 11, 2025  on Shopify

Very user friendly and easy to setup.

Lula Card Polska

Mar 11, 2025  on Shopify

Great service, relatively easy to set up, you will have everything you need in a rather easy and straight forward interface. The best part is their exceptional customer support. You will naturally have questions and to be able to get them answered so fast, and in such a detailed way every time is golden. Absolutely love Omnisend and highly recommend it!

Abundance Cure

Mar 10, 2025  on Shopify

Very good

ADMK Jewelry

Mar 10, 2025  on Shopify

OmniSend has been very helpful during the set-up process and the app itself is very user friendly.

Marjory Warren Boutique

Mar 07, 2025  on Shopify

I received quick and easy-to-follow directions to verify my domain. Mathías was a savior!

The Cocky Shop

Mar 07, 2025  on Shopify

I LOVE THIS APP. GREAT FOR BUISINESS

Pfoten Designs

Mar 07, 2025  on Shopify

I switched to Omnisend from their biggest competitor (their support was ridiculous). For someone who is new to email marketing Omnisend is perfect. Super intuitive, and their support team is top notch.

Black Heart Tees Clothing

Mar 05, 2025  on Shopify

Omnisend is the greatest Email / SMS marketing tool I have used to date. Easy to use and effective when getting started like I am to Shopify. Patrick, Black Heart Tees Clothing

NatureScapes Studio

Mar 04, 2025  on Shopify

This app ins not for the faint of heart. It has a lot of features and power to do about anything but isnt easy to navigate and find answers on its own. The power of this program is the stellar support people who man the chat and emails 24/7. Plus they ALWAYS follow up to see if I was able to do what they advised! Not many programs do that anymore. I have a small business but a big need that doesn't easily fit the standard templates and ready made. So it took me weeks to build my automation and import subscribers from other places not partnered. HOWEVER — I was helped along the way by multiple support people who were well versed on the program and could find a way for me to do what I needed to do AND explain it to me (I'm not a tech head by any stretch of the imagination, but I can and do identify things that need to be fixed in programing). If not for that I would have jumped ship during the first week. I'm not happy with the expense of Omnisend for small businesses, but I'm committed now so I will be adding more features to my website that I haven't had before because Omnisend has it all in one place!

The Original Dog Company

Mar 04, 2025  on Shopify

The transition onto omnisend was spectacular. Omnisend overall is a great program to use and allowed me to delete 3 apps that were all running in my store. The customer service is great!

REWORK AG

Mar 04, 2025  on Shopify

We accidentally deleted a huge part of our email contacts, so we were beyond relieved when the Omnisend team managed to recover them. Huge thanks for that, especially also to Chaymae from customer support, who was super helpful :-)

ALUMA

Mar 04, 2025  on Shopify

I have not even paid for Omnisend, and have only started setting my email marketing operation on Omnisend, so this is not a review for the platform, but for the customer support. In one word - Amazing. Their help with setting things up, fishing issues that I had over last few days was just amazing. Burak and Didiem - you were absolute stars! Thank you so much for your patience and help. Omnisend is lucky to have you! I hope to give a great review for the platform once I have more experience with it.

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