We have used the MagnifyProfit app for 3 months and found it incredibly helpful. The acquisition analysis (Ads) report consolidates ROAS data across all platforms, making it easy to understand performance in one place. It also highlights the breakeven ROAS for each channel, which helps us clearly see where we should increase ad spend and where to cut back. In addition, the income statement simulation feature gives us a forward-looking view of our business. Being able to project growth over the next 24 months is a valuable tool for planning and decision-making.

It took some effort to input all my fulfillment expenses and fixed costs like rent and salaries, but it was definitely worth it. Now that I have my break-even ROAS, I can effectively monitor and optimize my ad performance across Meta and Google.

Before using MagnifyProfit, I knew I needed to scale my business by increasing the ad budget while maintaining campaign performance. However, I never knew the exact threshold to balance marketing efficiency with growth. MagnifyProfit solves this challenge by providing Break-even ROAS and Break-even Sales metrics.

It took some effort to input all my fulfillment expenses and fixed costs like rent and salaries, but it was definitely worth it. Now that I have my break-even ROAS, I can effectively monitor and optimize my ad performance across Meta and Google.

Before using MagnifyProfit, I knew I needed to scale my business by increasing the ad budget while maintaining campaign performance. However, I never knew the exact threshold to balance marketing efficiency with growth. MagnifyProfit solves this challenge by providing Break-even ROAS and Break-even Sales metrics.

With MagnifyProfit, I get real-time Break-Even ROAS updates for each campaign—all on a single page. No more logging in and out of different ad accounts or wasting time to piece together performance data. In seconds, I can see which campaigns are profitable, which ones need improvement, and where my spending delivers the best returns. It’s a clear, time-saving way to keep my focus on profitable results.

MagnifyProfit has given me the clarity I was missing. My marketing agency did a good job, but they didn’t know my store’s exact cost structure—like shipping fees and product costs—and neither did I. Now, with MagnifyProfit’s real-time monitoring connecting to all my cost data, I see my ad returns over actual costs every day. It’s been a total game-changer for my Shopify store!

With MagnifyProfit, I get real-time Break-Even ROAS updates for each campaign—all on a single page. No more logging in and out of different ad accounts or wasting time to piece together performance data. In seconds, I can see which campaigns are profitable, which ones need improvement, and where my spending delivers the best returns. It’s a clear, time-saving way to keep my focus on profitable results.

Magnify Profit is our go-to app for analysing revenue and ad expenditure on our store. There's a few other apps which touch on the individual aspects handled by Magnify Profit out of the box, but we haven't found any other which brought it all together. What I most appreciate is immediate overview of all our advertising platforms, with statistics such as customer acquisition cost, presented side-by-side with customer lifetime value report. The thoughtfulness with which the different reports have been composed makes it so much easier to strategize our marketing campaigns---especially in busy periods like now, right before BFCM. Last but not least, Magnify Profit team is full of rockstars who are always available to troubleshoot any doubts and address user requests. Thanks guys!

“We really like the P&L automation feature, which can automatically tracks all our costs, like COGS, shipping fees, and marketing expenses.”