Avoid this platform if you value sanity. Nothing is consistent: one typo and the entire feed stops syncing, then you get flagged as if it’s your fault. The rules are vague, enforcement is random, and customer support recycles canned answers that solve nothing (via email, no phone, no chat, days of waiting and waste of time for no help etc...). You follow the documentation line by line, it still fails, and then you’re punished for “non-compliance.” It’s a trap of moving goalposts and zero accountability—not a place for anyone who needs reliability. Basic tasks spiral into endless loops: sync → error → appeal → repeat. The system penalizes microscopic formatting differences while ignoring its own bugs. They demand millimeter-perfect standards from you, yet don’t hold themselves to the same—a terrible example. Miss a single character, the feed won’t refresh; fix it, and you get a new unexplained rejection. You don’t even know if they’ll ban you because the Shopify feed refresh lags a few minutes—delays outside your control—so you never get a real diagnosis; support replies with copy-paste templates and you get banned for that too. Support is slow, scripted, and unhelpful. This wasted days and delivered nothing. And here’s the kicker: if a review fails, your Google Ads account can get restricted or blocked; you’re forced to wait days before requesting another review, and those reviews are rationed. Burn through a few attempts and you’re effectively shut out of ads for good. Now I understand why so few people stick with this platform and choose alternatives. This isn’t a professional ecosystem—it’s roulette with your business on the line. I’m switching to alternatives immediately so I can actually see my ads delivered.

Zero Stars for this app! I have been talking to google support person, Kate for weeks now and my account has been suspended because I changed my url domain name. my store has been online for over a year and all they say they need is my drivers license for verification. I have taken the pictures at least 5-6 times and sent to Kate for review, Finally she said this one will do and get approved. Then I look and there is all of these other issues and she said that they will disappear after I am accepted again. Immediately after submitting my drivers license upon Kate's approval I am denied again. This app is a bunch of crap and will get your store kicked off of google and as far as I'm concerned google is nothing but a headache and LIES! They LIE TO YOU ABOUT EVERYTHING! Good luck with your store, because over a year and endless hours of hard work and no sleep has gone gone the drain. My store is over because of google.

pessima da usare, troppo complicata, per chi ha un negozio solo online è un trauma configurarla e devo per forza inviare video di casa

Non sincronizza bene

Vor kurzen haben wir unseren Shop zu einer neuen Domain volmer-clothing.com umgezogen. Das wurde im Merchant-Center auch für ca. 1 Monat akzeptiert. Seit 3 Wochen erhalten wir Fehlermeldungen - u.a. "Der Domainname Ihrer Website muss mit dem hochgeladenen Domainnamen übereinstimmen". Die Domain ist im Merchant-Center verifiziert und beansprucht und in den Feeds korrekt angegeben.

I have had many problems with conversion tracking, in Google sometimes the status of my conversions is "Active" however, then alerts start like: "Requires attention - Enhanced conversions requires your attention" and "Inactive tag", so far I have not obtained a solution or satisfactory answer on how to solve it, I check my configuration and everything is configured correctly, I do not know what to do anymore, I have had a negative impact on my campaigns and sales conversions

This app has been extremely frustrating to use. I’ve spent a lot of time filling in ‘missing’ information using the bulk editor, only to find that changes often don’t save properly, meaning I have to manually re-enter details. I also contacted customer support about a ‘Mismatched currency in delivery information’ error affecting all our listings, but received no response. Overall, the app is overly complicated, with a poor user experience and no support. Thousands of merchants are spending their advertising budgets on this platform, so it’s disappointing that Google has not prioritised fixing these issues or providing adequate service in return.

i need support. I can et any help for almost 1 year now. almost ready to quit and not pay google ads as my #1 advertiser due to your system and lack of support.

whjat a useless and informative video on a critical part of shopify setup I struggle to find good advice in your help always and this is the kind of BS that substitutes for intelligent thoughtful work TOO BAD YOU THINK THAT I am too stupid to readn and clearly you think of that for most of yoru customers Great that you show this is just a snap wihen it is critical to knwo what you are doing how you are spending money or wasting on google CRAPPPPPPPPPPPP

Esto no funciona, lo tengo todo correcto y no me deja enlazarlo me dice: Permite el acceso a YouTube para poder usar la aplicación Google y YouTube. No tengo youtube ni voy a tener y aunque las seleccione no me deja.

Nothing works, no support. terrible

Shopify no me deja vincular Google Merchant Center porque dice que no soy superadministrador PERO SI QUE LO SOY. Tanto en shopify, como en Google Merchant Center y en el perfil de empresa de Google ¿Qué puedo hacer?

Diese app ist eine Schande für google - auch wenn sie kostenlos ist - funktioniert hier nichts wie es soll - am besten man meidet diese app - man erhält nichts außer Kopfschmerzen - support gibt es nicht ...

When you first set up it seems ok, wait until you add new products to your range though?! As Google confirmed to me in writing "this app is full of bugs, we sorry for issues caused". The issue is that the app automatically creates new product sales channels (and products) for random countries AND worst of all completely messes up the existing product feed. We 'lost' products which were running for 18 months and had to 'start again' meaning every asset group within our PMAX ad portfoplio needed to be duplicated and done again to point the new product to it. Hours of work.

Video doesn't work - you can add one product image, but the themes all require multiple images!

Impossible to get any advice from Google support. They don't answer but only copy and paste their scripts. The nicest answer was that it was too complicated to help solving the problems in the Merchant Centre. Could not tell me WHAT misrepresentation caused the suspension due to privacy rules (???????)