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Google & YouTube logo

Google & YouTube

Develop by Shopify
Free plan available

Access the best of Google and YouTube

Product syncing
Performance max ads
Youtube shopping
Google analytics integration
Ai-powered enhancement

About Google & YouTube

Synctrack AI Order Tracking logo
(63 Reviews)
  • Sponsored

All-in-1 Order Tracker with a Branded Order Tracking Page

Introduction Video

Description

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Let Google AI handle sale pricing. Optimize profits with Automated Discounts.

Pros

  • Syncs products, deals, and shipping directly with Google Merchant Center
  • Helps drive more sales with Performance Max ads across Google properties like Search, YouTube, and Display
  • Unlocks ecommerce insights using Google Analytics
  • Enables shopping directly from YouTube videos
  • Powerful image creation and enhancement tools with Google AI-powered Product Studio
  • Detailed and precise analysis tools that help understand customer behavior and optimize marketing campaigns
  • Intuitive and easy-to-use interface, even for those with limited technical knowledge
  • Constant updates and improvements to the app
  • Seamless integration with other Google services, such as Google Ads and Google Analytics
  • Great customer service with fast support
  • Free service that increases product visibility even without paid ads
  • Helps new users and provides instructions at every step, making it beginner-friendly

Cons

  • Some users experience issues with syncing Shopify feed to Google, impacting ad performance
  • Integration with Google Analytics can be tricky and requires a YouTube account
  • Confusing and complex to navigate for some users, leading to frustration
  • Errors and lack of intuitive support options—users need their Shopify Account ID for Google support, which is hard to find
  • Difficulty in resolving issues with the account setup, causing random shutdowns without clear instructions for resolution

Top Helpful Reviews

House of Nyabinghi

Dec 20, 2025  on Shopify

After complaining a year ago, this app is still incredibly glitchy and does not appear to be syncing correctly with the Google Merchant Centre (GMC). I still have old products showing up on GMC - and subsequently Google pages - despite me archiving them in my Shopify backend and removing them on the GMC...only for them to reappear on GMC. Now my new products aren't syncing correctly to GMC and I can't re-verify my website...nonsensical behaviour again so have had to reach out to Google Support...again. If I could give -10/10 for this app I would.

FunkyTeesClub

Dec 18, 2025  on Shopify

Over the past few months, I have been extremely frustrated with the app. Despite selecting manual product sync, it continues to push products to Google Merchant Center, which is negatively impacting our performance marketing. I request you to please fix this issue at the earliest.

Blade Bushido

Dec 16, 2025  on Shopify

Cette application nous simplifie grandement la vie a nous les petit e-commerçant car elle réunit tous les module d'ads au même endroit

Sleekdenim.com

Dec 13, 2025  on Shopify

I've been having the same problems as the previous Shopify merchants. My account is suspended for misrepresentation. However, I fix the so-called errors and the account is still suspended. The assistance is sub-par, only offering automated responses. I will be deleting this app as it is frustrating to use and non productive.

petyoful

Dec 11, 2025  on Shopify

Using this app, data does not go completely to the Google Merchant Center account; data from the website to the Google Merchant Center account is mismatched.

Como un pingüino en el desierto

Dec 10, 2025  on Shopify

No le pongo 5 estrellas porque tengo productos de moda que Google detecta como artículos de sexo cuando no es el caso, son arneses que son llevan encima de la ropa como un cinturón y otros productos de cosmética que detecta como artículos de farmacia que deberían venderse bajo prescripción medica. ¿Pero qué jilipolleses son estás? Lo peor es que no se puede cambiar. Así que mucha IA mucha IA, pues a la IA le quedan cosas por aprender.

Office Max

Dec 07, 2025  on Shopify

You should be ashamed of how broken the entire environment is: google app, shopify, ga4, ads, merchant. Think first, test and then implement. Nothing works as presented to work.

WN Emporium

Dec 02, 2025  on Shopify

The Shopify app with Google Merchant Center syncing products quick and automatic. It keeps inventory updated, simplifies setup, and ensures your products meet Google’s requirements. A helpful tool for boosting visibility on Google Shopping with minimal effort. Thanks Shopify!

Camila Brancalhão Store

Dec 01, 2025  on Shopify

Integração do Google é perfeita após a aprovação... uma ferramenta essencial para que quer vender muito na rede.

Brilliant Technologies

Nov 30, 2025  on Shopify

Great idea, but the local feed partnership files doesn't clear old products, and also if you clear it, never rebuilds with exisitng products. No way to trigger a full sync etc.

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