Power your marketing and experimentation with customer data
With a few clicks you can start streaming your valuable ecommerce and website behavior data to the Optimizely Data Platform, a customer data platform built by Optimizely. Centralize your ecommerce data with data from other popular apps to create rich customer profiles to activate with segments, reporting, and built-in data science. Power your Optimizely experimentation program with ODP segments for targeted experimentation that moves the needle on key steps in the buyer journey!
Install Google Tag Manager, GA4 with full Data Layer support...
Analytics to grow sales faster by understanding marketing
Simplify Your Store Analytics and Ad Tracking
Simplifies analytics, boosts ROI with easy, actionable insight...