Splio: Marketing Automation

Develop by Shopify

Free plan available

Win customers, drive loyalty and increase sales with Splio

Sync shopify data

Automate marketing workflows

Enrich customer data

Create loyalty program

Measure campaign performance

About Splio: Marketing Automation

Launched Nov 22, 2023

Built by Shopify

Address

154 West 14th Street, Suite 1224, New York, NY, 10011, US

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Description

Win customers and drive loyalty & sales by leveraging all customer data with Splio CRM platform

Data, orchestration, multichannel activation, Splio is a comprehensive marketing platform that covers all CRM needs. With our all-in-one platform, Splio simplifies customer marketing management while maximizing on & offline sales. Through seamless integration of marketing automation and Customer Data Platform enhanced by AI and loyalty engine, Splio empowers merchants to foster customer loyalty and increase their Lifetime Value.

Sync all your Shopify data from all your sales channels to one CRM platform
Automate marketing workflows through email, SMS and Wallets Push notifications
Enrich your data with RFM, LTV, predictive scores (propensity to buy, churn…)
Create a Loyalty program, display it on your store & digitize Loyalty cards
Understand your customers and measure campaign performance with our dashboards

Pros

Comprehensive marketing platform that covers all CRM needs
Seamless integration of marketing automation and Customer Data Platform enhanced by AI
Empowers merchants to foster customer loyalty and increase Lifetime Value
Syncs all Shopify data from all sales channels to one CRM platform
Automates marketing workflows through email, SMS, and Wallets Push notifications
Enriches data with RFM, LTV, and predictive scores (propensity to buy, churn)
Allows creation of a Loyalty program that can be displayed on stores and digitalized Loyalty cards
Provides dashboards to understand customers and measure campaign performance

Cons

Reviews required for more specific insights on user experience
Potential complexity for users not familiar with CRM and marketing automation tools
The need for continuous monitoring and management to optimize the platform's benefits
Integration and data-syncing might have initial setup challenges
Dependence on AI which might not always be accurate
May require a learning curve for new users to fully utilize all features