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Customer reviews: Smile: Loyalty Program Rewards

Develop by Shopify

Smile.io (now Loyalty & Rewards by Shopify) helps merchants create customizable loyalty programs to retain customers. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your store.

Reviews (4,090)

Overall rating
4.9

What Merchants Think

Overall, merchants have a positive impression of the "Smile: Loyalty Rewards Program" app, appreciating its effectiveness in fostering customer retention and engagement. Many highlighted its user-friendliness and customization options, admires their commitment to customer support, making it a preferred choice for various businesses. However, despite some concerns over pricing tiers and feature limitations, the loyalty program's overall experience stands robust due to its strong support system.

Key Strengths

  • Excellent customer support, often highlighted by names like Shelby, Joana, and Lisa.
  • Easy setup and user-friendly interface.
  • Simple integration with existing platforms like Shopify.
  • Effective in enhancing customer loyalty and repeat sales.
  • Wide range of customization options for rewards programs.
  • Responsive and helpful support team, often providing quick resolutions and guidance.

Common Concerns

  • High costs and steep pricing tiers.
  • Some features require higher paid tiers, limiting small businesses on basic plans.
  • Issues with integration and redemption of points across platforms.
  • Reported challenges with some language limitations and feature availability.
  • Concerns about the subscription policy and immediate revocation of features upon cancellation.

Final Thoughts

"Smile: Loyalty Rewards Program" maintains a commendable reputation among its users, primarily due to its strong customer service and effective loyalty features. While there are areas for improvement such as pricing plans and language support, the app continues to be a valuable asset for businesses seeking to enhance customer engagement. The frequent praise for their support team highlights their dedication to customer satisfaction, making it a recommended tool for maintaining customer loyalty.

My Little Cakepop, llc

Oct 30, 2025  on Shopify

Love this app and Lisa was very helpful in solving our issue!

MPR Tools & Equipment

Oct 29, 2025  on Shopify

Shelby assisted me well in all my countless inquiries. Kudos to your CS team; she deserves a raise! :)

Pretty Fancy Chocolate

Oct 29, 2025  on Shopify

Easy to use and very helpful customer service.

BotanicaOnline

Oct 29, 2025  on Shopify

Andrea was very kind and attentive. She helped me resolve my issue quickly and efficiently. Excellent customer service — thank you so much for your help!

La Bottega della Nonna

Oct 29, 2025  on Shopify

We have used this App for several years and works great for us!

Pharaoh Collection

Oct 27, 2025  on Shopify

QualDerm Partners

Oct 24, 2025  on Shopify

Lisa was incredibly helpful with setting up the account. Not only did she assist, but she went above and beyond, offering documentation for my staff. Great job Smile.io and Lisa! Side note - Lisa is going to mention this to the developers but offering a point multiplier for birthday rewards would be fabulous

Carolina Dancewear

Oct 24, 2025  on Shopify

Excellent customer support!

Momoc Shoes

Oct 24, 2025  on Shopify

Thanks!

Sidserk AS

Oct 24, 2025  on Shopify

Easy setup, flawless design and great support! Thank you Erin <3

The Paw Haven

Oct 23, 2025  on Shopify

I had an amazing experience working with Lisa from Smile.io. She was incredibly knowledgeable, patient, and went above and beyond to make sure all my questions were answered. She not only helped me understand the platform clearly but also walked me through the setup step by step with genuine care and professionalism. Her support made the entire process smooth and stress-free. Truly outstanding service — Lisa is a wonderful representative of Smile.io!

Kitcheneez Mixes & More!

Oct 22, 2025  on Shopify

Erin was quick to help and gave great directions on how to take care of what I was asking.

happii

Oct 22, 2025  on Shopify

Great customer service by Lynn

Parliamentskateshop

Oct 22, 2025  on Shopify

Teal Threads

Oct 22, 2025  on Shopify

Nina Berenato Jewelry

Oct 21, 2025  on Shopify

Factory Direct Hobbies

Oct 21, 2025  on Shopify

The team at Smile is amazing to work with. We encountered an issue we couldn't resolve so we reached out looking for a solution. They fixed it quickly. Was amazed at how quickly they resolved it!

White Rabbit Skin Care

Oct 21, 2025  on Shopify

Quick response and really helpful. thank you!

Smileat | Loja Online de Alimentaçao Infantil Biológica

Oct 21, 2025  on Shopify

Joana, me ha aclarado todas mis dudas de manera rápida y efectiva, además logro solucionar una incidencia en tiempo record ¡Excelente servicio!

Gymwearmovement

Oct 21, 2025  on Shopify

Joana had been a great help and provided me the assistance that I needed at the most crucial time. She's simply amazing!

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