Shopify Smile.io App Review: Loyalty Program Insights

Customer reviews: Smile: Loyalty Rewards Program

Smile.io (now Loyalty & Rewards by Shopify) helps merchants create customizable loyalty programs to retain customers. This review covers its features, pricing, and real user experiences to help you decide if it’s the right fit for your store.

Reviews (3,901)

Overall rating

4.9

5

1,102
4

63
3

8
2

4
1

25

What Merchants Think

Overall, merchants have a positive impression of the "Smile: Loyalty Rewards Program" app, appreciating its effectiveness in fostering customer retention and engagement. Many highlighted its user-friendliness and customization options, admires their commitment to customer support, making it a preferred choice for various businesses. However, despite some concerns over pricing tiers and feature limitations, the loyalty program's overall experience stands robust due to its strong support system.

Key Strengths

Excellent customer support, often highlighted by names like Shelby, Joana, and Lisa.
Easy setup and user-friendly interface.
Simple integration with existing platforms like Shopify.
Effective in enhancing customer loyalty and repeat sales.
Wide range of customization options for rewards programs.
Responsive and helpful support team, often providing quick resolutions and guidance.

Common Concerns

High costs and steep pricing tiers.
Some features require higher paid tiers, limiting small businesses on basic plans.
Issues with integration and redemption of points across platforms.
Reported challenges with some language limitations and feature availability.
Concerns about the subscription policy and immediate revocation of features upon cancellation.

Final Thoughts

"Smile: Loyalty Rewards Program" maintains a commendable reputation among its users, primarily due to its strong customer service and effective loyalty features. While there are areas for improvement such as pricing plans and language support, the app continues to be a valuable asset for businesses seeking to enhance customer engagement. The frequent praise for their support team highlights their dedication to customer satisfaction, making it a recommended tool for maintaining customer loyalty.

Blakely Bath & Co

Mar 07, 2025 on Shopify

Lynn was great! She helped me !

Crumblecrate.com

Mar 07, 2025 on Shopify

Angie was very good she dealt with my issue in a timely manner and treated it with urgency

Dog Daze

Mar 07, 2025 on Shopify

Angie was great to work with. We've been loving smile for our customers!

Hydro-Lite Hydroponics

Mar 07, 2025 on Shopify

We had some issues with the Smile.io app syncing to our Shoplify POS when it updates. It was easy enough to get help from Smile.io and they were able to figure out our problem within minutes! I can see why we choose you for our loyalty program!

Ocean_Goods_FR

Mar 07, 2025 on Shopify

Joana responded very fast, with the right answer, merci :)

Spectrum Store

Mar 06, 2025 on Shopify

Angie is a responsible staff as she constantly follows up with me regarding my enquiry and after following her instructions, i was able to resolve the issue successfully. Really appreciate her follow ups.

Wick of Hope

Mar 06, 2025 on Shopify

Support is quick if you need it and the program is easy to set up and use.

Tennessee Jane

Mar 06, 2025 on Shopify

Customer service is always very helpful and quick to respond! Very user friendly!

Wlidaty

Mar 06, 2025 on Shopify

We've had an amazing experience with Smile.io! The platform is user-friendly and offers powerful loyalty and rewards features that help us keep our customers engaged. A special shoutout to Ezra, who provided outstanding support throughout the process—ensuring that our VIP program was correctly set up and all customer tiers were properly adjusted. His expertise, responsiveness, and dedication made all the difference.

Let's Puzzle

Mar 05, 2025 on Shopify

Very good app so far! It allows me to do what I need and Jade has been very helpful helping me out with some questions I had :)

Sender to the Summit Snacks

Mar 05, 2025 on Shopify

Identified and fixed the issue quickly. Great to work with!

PraiseBanners™

Mar 05, 2025 on Shopify

Very fast support. My issue was resolved easily.

Matcha Dive

Mar 05, 2025 on Shopify

This app works well for us, does exactly what we need it to, and the support team is excellent and responsive. Thank you Smile.io!

CoffeeAM

Mar 04, 2025 on Shopify

I really enjoy using the Smile.io app! It is easy to use - very user friendly. Recently, I needed some custom reporting, and their customer service team (Cole) was able to get me exactly what I needed! Very helpful.

Dear Delaney Boutique

Mar 04, 2025 on Shopify

Great customer service!

Miranda Frye

Mar 04, 2025 on Shopify

App works great- and customer service is top notch :)

Mimsy's Beauty Boutique

Mar 04, 2025 on Shopify

Customer Service is amazing! They answer very quickly and have always helped me learn how to use the app for my business. I am a new user of Smile and have alredy had my own customers enjoy the app. Jade was very helpful in helping me resolve an issue I was having in using the app. Thank you guys for a great product.

soulbottles

Mar 04, 2025 on Shopify

Great support by Angie with a free plan

AALLYN

Mar 04, 2025 on Shopify

good customer service from Lynn

Chalonne

Mar 04, 2025 on Shopify

Incredibly helpful, good response time and was able to get help from a real person without going through the runaround with an AI. So wonderful to work with.