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Customer reviews: Shopify Email

Develop by Shopify

Shopify Email is a built-in marketing tool designed to help Shopify merchants create, send, and track email campaigns directly from their store dashboard. This review covers its features, pros, cons, and real user experiences to help you decide if it’s the right solution for your business.

Reviews (2,542)

Overall rating
4.6

What Merchants Think

Merchants generally find "Shopify Email" to be a well-integrated and user-friendly tool within the Shopify ecosystem. Most find it suitable for basic email marketing needs, appreciating its simplicity and integration with existing Shopify features. However, advanced users occasionally find it lacking when compared to more specialized competing products offering greater customization and complexity.

Key Strengths

  • Easy to use and quick setup process
  • Seamless integration with Shopify store data and other Shopify apps
  • Cost-effectiveness, especially for small businesses with low volume
  • Efficient for creating email campaigns quickly
  • Good variety of ready-to-use templates
  • Integrated analytics for performance tracking

Common Concerns

  • Limited customization options and advanced features
  • Issues with email alignment on certain email clients
  • Occasional bugs and technical issues, like delayed sending
  • Some users experience high bounce rates or delivery issues
  • Support and guidance for complex issues could be improved
  • Lack of SMS integration and other advanced functionalities, like embedding videos

Final Thoughts

Overall, "Shopify Email" serves as a valuable tool for businesses looking for efficient and straightforward email marketing solutions integrated within Shopify. It's particularly beneficial for small to medium-sized businesses operating on a budget. However, those requiring more comprehensive features may need to supplement it with additional apps or services.

BuildQuip

Apr 14, 2025  on Shopify

The app is really intuitive and easy to use. The templates are simple and elegant and with the backing of Shopify's secure servers and low spam / bounce rates it all makes for a very pleasant experience!

FaithfulFarmerapparel

Apr 13, 2025  on Shopify

at First i was confused but as I kept messing with it more and more it was easy to use. everything works great haven't seen any big problems yet but over all Good

True Authentic Apparel

Apr 13, 2025  on Shopify

EASY TO USE HAS USEFUL TEMPLATES

Aunt Bubbles Soap Co.

Apr 13, 2025  on Shopify

Fênix imports

Apr 12, 2025  on Shopify

ŚAKTY

Apr 12, 2025  on Shopify

molto bene, intuitiva, versatile funzionale anche per piccole realtà

Da Vinci Arts

Apr 11, 2025  on Shopify

Crucifx

Apr 11, 2025  on Shopify

Adeline Halvorson Artworks

Apr 11, 2025  on Shopify

lots of good features

Orgacia

Apr 11, 2025  on Shopify

I highly recommend this app email marketing.

AYRE

Apr 11, 2025  on Shopify

Sebglobalmarket

Apr 11, 2025  on Shopify

it's an excellent tool to boost saling on e-commerce or on any kind of business

Amid The Moss

Apr 10, 2025  on Shopify

I love this feature! The templates are easy to edit & they give you some great, simple marketing ideas!

The Putter Shop

Apr 10, 2025  on Shopify

So easy to use! I've used big CRMs like Salesforce and this email marketing system is great! Keep it up!

Quanda

Apr 08, 2025  on Shopify

me encanta porque no tengo que salir de la aplicacion

Mulamie

Apr 08, 2025  on Shopify

excelente. es muy facil de usar! y los resultados se ven en forma inmediata.

ClassiqueNest

Apr 08, 2025  on Shopify

Paradise Refill & Water

Apr 07, 2025  on Shopify

im happy with it.

Palácio da Arte

Apr 07, 2025  on Shopify

otimo

Addestramento del Cavallo Sportivo

Apr 07, 2025  on Shopify

Super. Economica e flessibile. Permette di fare molto con relativamente poco. Un ottimo modo per iniziare a far crescere la mailing list e fidelizzare un pubblico.

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