SendOwl is dramatically more expensive than comparable fulfilment tools – our plan was up to 3'000% of what we'd pay with a competitor solution. Upon contacting support, we were instead offered a per-order custom plan that would have increased the cost by factor 10 (so 30'000% higher than competitors). SendOwl’s pricing feels completely detached from the actual value it provides, especially if you don't use features like file hosting or checkout. It's unfortunate that there’s no more suitable plan for businesses that only need simple license-key delivery. On top of that, it's not possible to cancel the subscription in the account panel. The "close account" button only displays a discount offer, while actually closing the account requires emailing support. The account-closure process feels openly hostile to users.

**"Beware! This app is fake and loots money by hiding the cancellation option. I uninstalled it within minutes during the free trial, but they still charged me for a full month. There is no clear way to cancel the subscription. Almost every genuine review here shows the same issue – all store owners are facing payment scams with SendOwl. Do NOT download this app. Check all the negative reviews before trusting them. For proof/screenshots, WhatsApp me at +91 8800002552."**

DO NOT USE. We have been a loyal SendOwl customer for years and they instituted an absurd price increase. Unacceptable and do not use this service.

SendOwl worked great until they gouged us with a $39/month cost when it was previously $0/month but a per-transaction fee. The charge was automatic if you missed the opt-out period - which is totally non-consensual and unethical. They could've easily at least made it a smaller jump, like maybe $10/month...? And/or let people opt-IN to be charged, instead of making an extra wad on everyone who missed a single email... Canceled and moving on. Good luck!

I’ve been using this company since 2020 without any issues. However, they’ve recently changed their business model. What used to cost me $15 now costs $175 — that’s more than a 1,066% increase. Because of this drastic price change, I’ve decided to leave SendOwl and look for a better alternative.

I've been a very satisfied SendOwl customer for over four years, paying $24 a month to send digital downloads to my customers. In October 2024, my bill was $24. However, in November, it unexpectedly jumped to $454.36, and in December, it escalated to $839.29. This increase was for the same services I had always used. I corresponded extensively with SendOwl's leadership, and they assured me they would provide a discounted rate to part ways amicably. Unfortunately, my last two bills in April and May were $467.96 and $432.92, respectively. This is a far cry from the original $24 a month and is completely unsustainable for my small family business. This has been the worst experience I've ever had with a company. When I shared my experience with several other small business owners, they realized that their SendOwl bills had also increased significantly overnight, without any warning. I have since switched to another service that offers the same functions for a flat rate of $29 a month. It is working beautifully and even more seamlessly than SendOwl ever did. I am so relieved to be done with this company.

my plan has gone from £24 to £249. I speak to the customer service and its absolute madness. £200+ to sell a few ebooks. Trying to pull the wool over your eyes in price increases.

A 737% price increase is just greedy. I've loved SendOwl for years but this is terrible! Can no longer use or recommend. Just went to uninstall the app and close my account. The page that they sent me to has a Close Account button that doesn't work. Instead, I'm told to email customer service. Not good business practice. I'm warning everyone in case you wait until right before your subscription ends to close your account! Make sure you close early to give them enough time to respond and actually close the account since the button doesn't work.

We've been using SendOwl since transitioning from BigCommerce to Shopify in 2021. This app works well for our workflow and is highly recommended for digital delivery of PDFS. The new pricing regime came as a big surprise, but we were able to come up with a pragmatic solution that works for both SendOwl and us.

I rate the app itself well, but this review pertains to the experience with SendOwl. Your price hike means me severing ties with your Company, not just because of the price hike, but how it was implemented as well. Additionally, I reached out and got no response. There are too many options available today to continue this service. Price for me was raised from $15 per month to $89 per month- more than my Learning Platform. The continued justification for such a steep price adjustment, (such as in this review segment) even in the face of poor reviews demonstrates an unwillingness to really listen to customers.